On January 26, Tianfeng International analyst Mingxi Guo predicted in the report that Apple may launch a new generation of MacBook Air at this year's WWDC developer conference. The product will remove the "Air" suffix and adopt a new exterior design, and it is unclear whether it will inherit the MacBook Pro's bangs.
At present, Apple's MacBook series product line has been somewhat confused, air series and Pro series in addition to a certain difference in performance, the appearance is actually similar. In the past, the Air series focused more on thin and light, while the Pro series was biased towards high performance. But now that both have very good thin and light attributes, the positioning of the Air is somewhat embarrassing.
If Apple removes the "Air" suffix, it may open up the MacBook series as a new product line, perhaps its positioning will be slightly lower, and the price can be cheaper. The Air series will disappear temporarily, perhaps until Apple has a new design idea to make the Air series reborn. However, this is all a prediction given by Guo Mingxi and does not represent the final result.
The new generation of MacBook Air will also adopt a new design, more inclined to the current MacBook Pro, with a colorful color scheme, the screen is likely to use a white border. The render of the exposure shows that it will use a display with notches, but not a Mini-LED material. If the information is true, the bangs screen with a white border are likely to refresh the lower limit of the MacBook's appearance, and I can't bear to look at it directly.
In terms of hardware configuration, it will be equipped with Apple's self-developed M2 chip, but there are not too many relevant revelations about M2. To be sure, its performance will be greatly improved, and with TSMC's 4nm blessing, the power consumption performance is also worth looking forward to. The pricing of the new generation of MacBook Air may remain around $900 to $1,000.
Since Apple launched its self-developed M1 chip, the MacBook series of products has a feeling of detaching itself from mainstream notebooks. Its performance is stronger, the power consumption is lower, and it provides long-lasting battery life, which far exceeds the mainstream thin and light products. However, this year's Intel 12th generation Core Mobile Edition processor is also quite good, and the performance and power consumption have been significantly improved, which may be comparable to Apple's M series chips.
I believe that many people are looking forward to the new generation of MacBook Air, I hope that its appearance can have some surprises, don't pull the crotch like the rendering.