Wait four years!
You read that right, if you book a car now, you can drive in 2026! This is the longest delivery record in history!
Recently, Toyota Japan's official website officially announced that users who have decided on a new Land Cruise after January 19 will wait about 4 years before delivery.
Toyota also stressed, "The above forecast is as of January 19, 2022, please note that it may change depending on future production conditions." "So everything is unknown and there is a possibility that the waiting time will be longer."
You know, this is the waiting time to buy the new Land Cruiser in Japan, and if you want to buy this "god car" in China, I am afraid that it will take more than four years. In this way, the cost of time will become an excuse for Toyota to find a price increase!
Scarce things are expensive, and the product power is indeed strong
Speaking of Land Cruiser, it has a very good reputation in the world, and is commonly known as "Land Patrol" in China. The Land Cruiser is a legendary model of off-road vehicles, loved by fans around the world since its launch in 1951, with 10.4 million units sold in 170 countries and territories around the world, with annual sales of more than 300,000 units. Whether it's the luxury city of New York or the muddy rainforest of Africa, you can see it.
In August last year, the new generation of Land Cruiser was released in overseas markets such as Japan, and once it was released, it triggered a lot of "fans" and the number of orders exceeded 20,000 units, which can be said to be far beyond Toyota's expectations, and it also came out that the waiting cycle of Land Cruiser will be very long.
In terms of price, Toyota's new Land Cruiser is priced at 5.1 million to 8 million yen in the Japanese market, which is about 284,000 to 445,000 yuan.
It can be said that the popularity of the new generation of land patrol is also for a reason, this generation, the power and off-road ability of the land patrol have been greatly improved.
The new car is based on the TNGA GA-F platform, continuing the non-load-bearing body design, the weight of the car is reduced by 200 kg, the center of gravity has also been reduced, and the front and rear counterweights and suspension structure have also been improved, so that the driving control performance of the new car has a qualitative leap.
At the same time, the Interior Land Cruiser can be described as a rebirth, but also with the use of a new 3.5-liter V6 twin-turbo engine, matched with a 10-speed automatic transmission, plus full-time all-wheel drive and Towson differential, off-road performance is basically in the ceiling position. Therefore, the overall appearance is "fragrant", which is the main reason why it sells well.
In addition to the product itself, the word "Land Cruiser" may represent everything in itself, after all, more than 60 years of history, the historical status is also self-evident. It can be said that the long-lasting word of mouth + outstanding product strength may have caused the current situation.
Worthy of "Toyota"
In fact, the new Land Cruiser queue is not a new news, as early as a decade ago, from the previous generation or even the previous generation has existed, almost let Toyota play into a tradition, but under the influence of many factors, this time the waiting time has been further amplified.
Take this brand new model, since it was officially launched in August last year, the first batch of reserved inventory sold out, it has been stuck in a state of difficult to find a car, and the queue waiting time at that time was a year.
If it is a year, this time is still within the acceptable range, after all, as a brand new model, under the epidemic, the lack of chip supply is completely understandable. As the world's best-selling Tesla, it basically needs to wait for half a year to pick up the car, not to mention a Land Cruiser known as a "wealth management product".
But now the four-year waiting time is released, which still causes everyone's "dissatisfaction".
Toyota is also unable to hold back in these days, and "apologizes" to consumers on the official website of Japan: due to the impact of the chip, the Delivery Period of land Cruiser Land Cruiser takes up to four years, which is very sorry.
But apologies returned to apologies, and the delivery of the car still had to wait four years.
Can consumers still buy it?
Of course, in addition to the product itself, the shortage of chips and components that has been making trouble for a year is definitely the "culprit", but considering the four-year delay, it is obviously not generous enough to use this reason to prevaricate consumers.
But come to think of it, whether it is a shortage of parts or a surge in orders, or ultimately Toyota's own internal affairs, there is really no reason for consumers to pay.
However, the reaction of the melon-eating masses is surprisingly consistent, and the ridicule of "don't ask, ask is the shortage of chips" can be seen everywhere. For the real audience users of Land Cruiser, this wait is still quite painful, so that in the country, there may only be parallel imports in the country to "alleviate" the current tension, but the price must be several times higher than the normal price.
Under such circumstances, the new Land Cruiser's road to China can be described as far away, at this time, the price increase may not be good, and the "big toy" in the eyes of the Chinese people seems to be really getting farther and farther away from us.