The offer is big enough, less than 150,000 to sell, why kia KX5 sales are still sluggish
In the compact SUV sales list in December 2021, kia KX5's monthly sales are even only 135 vehicles, you know, more than a hundred vehicles in a single month can even be said to be quite unpopular models, and the direct competitor model Tucson L (6543 vehicles) is 50 times the difference, which shows the current situation of Kia KX5, so why is kia KX5 after undergoing a redesign and upgrade around June 2021?
Price analysis
The price range of 21 Kia KX5 is 16.28-19.18 million yuan, the current car general preferential range can reach 20,000 yuan, and the price range of the naked car after the discount is 14.28-17.18 million yuan, for a joint venture compact SUV, its price is not high, but if it is a mainstream joint venture compact SUV, this price is relatively low, but kia KX5 is not a mainstream compact SUV, but in this price point Kia KX5 is not competitive.
In terms of appearance, the front part of kia KX5 still adopts its family-style design, and the overall look does not have much of a bright spot, mainly because 21 models have upgraded the logo. The body side Kia KX5 creates a relatively tough body line that looks very powerful, while the rear Kia KX5 uses a penetrating tail light group, and at the top of the tail light group, it is also decorated with decorative strips that echo the front face to make it look more visually impactful. In addition, the Kia KX5 also features a classic bilateral dual exhaust layout under the rear.
In terms of size, the Kia KX5 has a length, width and height of 4550/1855/1655 mm and a wheelbase of 2670 mm, respectively, from the perspective of size, the performance of kia KX5 in the field of compact SUVs is not very good, can only be regarded as relatively average.
Compared with the appearance, the interior design of Kia KX5 is actually more general, the overall continuation of the design and layout of the old model, although there is a standard 7-inch color dashboard, 10.25-inch central control screen, but the overall use experience and visual perception are more general, especially the central control screen of Kia KX5, the built-in functions are not rich, fortunately, the commonly used configuration is basically there, which is not bad.
In terms of seats, Kia KX5 is equipped with a seat made of imitation leather material as standard, and the main driver seat has a waist adjustment, although the whole series of models is not equipped with standard seat heating, ventilation and other functions, but the overall comfort is still relatively good, long-term driving will not feel obvious fatigue, although its wheelbase performance is average, but its rear seat space is still relatively spacious.
In terms of power, the Kia KX5 currently on sale offers two sets of power combinations of 2.0L+6AT and 1.6T+7DCT, with a maximum power of 165 horsepower and 177 horsepower, respectively, and its power is not very strong, but it is not weak, and it is a decent performance in the same level of competitive models. Among them, 1.6T + 7DCT power is divided into two-wheel drive version and four-wheel drive version, four-wheel drive version equipped with a timely four-wheel drive system, for a city SUV, with a four-wheel drive system, its power is relatively stronger, and the passability is better, but after all, it is a city SUV, even if it has a four-wheel drive system, in most cases it is not possible to use the car, it is better to choose a two-wheel drive high-end model to be realistic. Another point to note is that the 1.6T version of the Kia KX5 matches a 7-speed dry dual-clutch transmission, which is a well-criticized dry dual-clutch transmission, which is also a major reason why many people are reluctant to consider the Kia KX5.
Editor's Comments:
On the whole, although the 21 Kia KX5 have been upgraded for the design inside and outside the car, but such an improvement is actually not obvious, at least I personally do not think that the interior and exterior design of the Kia KX5 has something to see, but in this price of about 150,000 yuan, there are many more outstanding designs, and strong power models, compared with the joint venture competitor models, the brand power is inferior, and compared with the independent brand competitor models, it is even worse in terms of cost performance. So this is the main reason why the Kia KX5, despite the large discount margin, is still sluggish, perhaps the Kia KX5 needs a big innovation to change the status quo.