On January 12th, the first "Xinchi Talk" automotive chip media exchange meeting was held at the Park Hyatt Beijing Hotel, which was hosted by The leading domestic automotive chip company Xinchi Technology, with the participation of more than 70 media in various fields, in the form of open speeches and dialogues, bringing a high-density "core" knowledge feast to the media and guests. During the period, not only the relevant technologies and products were systematically explained, but also the topics of "lack of cores", "vehicle regulation certification", "domestic chip development", "intelligent driving" and other topics that have attracted much attention were deeply exchanged and thought.
At the event, Chen Shujie, chief brand officer of Xinchi Technology, introduced the breakthrough road of Xinchi as a leading enterprise in China's automotive chip in achieving mass production of a full range of products in just 3 years from the aspects of market trends, product technology and unique competitiveness. Xu Chaoze, vice president of Xinchi Technology, systematically described the whole life cycle of automotive chips, the difference between vehicle-grade chips and consumer-grade chips, and the full range of product planning such as Xinchi intelligent cockpit, intelligent driving, safety control and intelligent gateway; and on the most concerned topic of automatic driving, Tao Sheng, head of the automatic driving business of Xinchi Technology, introduced: Xinchi Technology has always clearly understood the rhythm and context of market development, and sought the most efficient and accurate match between products and the market.
China's car regulation chip enterprises have accumulated and issued 3 years to complete the mass production of goods
Data show that by 2025, the global semiconductor market will exceed 400 billion, while China's automotive semiconductor market will reach 120 billion, doubling from the current level. The high-performance vehicle specification processor is the core driving force for the development of automotive electronics, and under this general trend, the lack of core also provides valuable window opportunities for Chinese manufacturers.
Chen Shujie, Chief Brand Officer of Xinchi Technology
According to Chen Shujie, the automotive electronic and electrical architecture is changing from the traditional ECU to the current "domain controller" architecture, and will evolve to "central computing + regional control" in the future, and only the improvement of the underlying architecture can support the new intelligent requirements of the automobile. In less than 3 years, the full range of "intelligent cockpit, intelligent driving, safety control, intelligent gateway" domain control computing power platform has completed the highest level certification and mass production of tape-outs, vehicle regulations, covering more than 70% of China's car factories, serving more than 250 customers, and obtaining more than 50 fixed points.
The "core chi speed" of China's chips not only stems from the deep accumulation of 10-20 years of mass production experience, but also because of the unique "core chi customer success model", which fully reflects the local advantages of "agile design response, open R&D platform, opening up upstream and downstream ecology and comprehensive customer support".
The surge in demand for automotive chips Is the first priority of safety and reliability
According to market research agency IHS Markit, in the top ten automotive technologies in the world in 2021, in addition to 3D printing manufacturing, the other nine are directly related to chips. Xu Chao, vice president of Xinchi Technology, said that the traditional automobile development process does not require the participation of chip companies, most of which use the standard components provided by Tier1, and the electronic system differentiation of mainstream models is small; now the automobile companies have strengthened in-depth exchanges with chip companies, chip companies have entered the market more than 16 months in advance, and the demand for differentiation has increased.
China is the world's automotive power, but Chinese automotive chips rarely enter the international mainstream market. Among them, the world's top 7 MCU suppliers occupy more than 90% of the market, while Chinese manufacturers have less than 3%.
Xu Chao, Vice President of Xinchi Technology
Unlike consumer electronics, the barriers to automotive chips are very high. Xu Chao introduced that consumer chips mainly focus on the three major indicators of performance, power consumption and cost, while automotive chips need to have reliability, safety, consistency and long-term effectiveness.
The automotive electronics certification process is complex and requires a large investment. For example, the vehicle-grade chip should meet the functional safety standard ISO26262, the reliability standard AEC-Q series and other certifications, and the quality management system certification IATF16949.
As early as 2018, Xinchi Technology deeply laid out automotive chips. Xu Chao said that Xinchi Technology adheres to the intelligent core design concept of life safety as the core, and comprehensively balances the six dimensions of reliability, safety, long-term effectiveness, power consumption, price and performance.
At present, ChipCom is the only four-in-one automotive chip enterprise in China, which has obtained AEC-Q100 reliability certification, ISO26262 ASIL D functional safety process certification, ISO26262 ASIL B functional safety product certification and national secret information security product certification.
Supply chain security is particularly important in the face of tight capacity. At present, TSMC, the world's top car chip manufacturing leader, and Riyueguang, the packaging and testing giant, are important partnerships of Xinchi Technology.
"Four cores in one, giving the car to the soul"
The all-scenario products of Xinchi Technology cover four major areas: intelligent cockpit, intelligent driving, safety control and intelligent gateway.
Among them, the X9 series of intelligent cockpit chips help the whole vehicle build intelligent car driving and riding space. At the event site, Chip Technology exhibited its latest "One Core Ten Screens" Demo, which realized that through X9U one chip, it supports up to 10 independent full HD displays, including front-row instruments, central control screens, HUDs and multiple entertainment screens, which can achieve multi-screen sharing and interaction.
The latest "one core and ten screens" Demo display of XinChi Technology
G9 series intelligent gateway chip is a high-performance vehicle-grade automotive chip designed for a new generation of in-vehicle core gateways, which can meet the requirements of high functional safety level and high reliability. For autonomous driving, X-Chi Technology has launched the V9 series of chips to meet the growing demand for powerful computing power in the application of a new generation of intelligent driver assistance systems.
According to Xu Chao, vice president of Chippe Technology, in 2022, Chip Micro Technology will release ASIL D-level MCU chips, which will have the world's most outstanding performance of the same level.
On top of its core products, Sing-Chi also cooperates with more than 200 ecological partners, covering operating systems, virtualization, tools, protocol stacks, HMIs and other aspects to jointly empower vehicle manufacturers. In the future, chips will increasingly participate in the design of smart cars, greatly releasing the imagination space of new car functions, reducing costs and improving user experience.
High-level autonomous driving is the cornerstone of long-term planning of safe and reliable chips
Dr. Tao Sheng, head of autopilot of Xinchi Technology, said that L2+ is the era that is happening, L3-L5 is the era of the future, and recently Mercedes-Benz got the L3 certificate in Germany, which is an exciting news, which shows that in 2023, L3 may enter the mass production time, which is very suitable for our rhythm, Xinchi is a company that "let reality shine into the dream", our algorithms, systems, are for customers to mass-produce, give them the best, most practical, most cost-effective solutions.
Tao Sheng, head of the autonomous driving business of Xinchi Technology
Chip Chi is a chip supplier, we will work with Tier1 partners from the beginning of the design, to provide the best performance of our chips, to open a wealth of interfaces, which is not open to general chip manufacturers; we will also provide a complete tool chain to customers, to give them a way to implement the algorithm. Dr. Tao also showed the live video of L4 automatic parking, which has a higher cost performance than similar friends; he said that the future L4 will not be too far away, and Xinchi will be insightful and pragmatic about technological development, at the best time, stepping on the most accurate rhythm.
As a leading domestic automotive chip enterprise, Xinchi Technology, which has always been known for its low profile, has formed an exchange of ideas with the media in various fields in the form of knowledge sharing and dialogue through the first issue of "Xinchi Talk", so that the outside world can understand the high-profile and "mysterious and profound" industry of automotive chips. In the new year, Xinchi will launch heavyweight products and carry out a comprehensive brand upgrade to further deepen cooperation with customers and ecological partners, so that "reality and dreams meet faster".