Since its establishment in 2014, Although the development has only been 8 years, its strength cannot be ignored, it is an automobile company with the fastest development speed in "Wei Xiaoli", and it has reached the top of the new car-making force for three consecutive months.
After the launch of Xiaopeng Automobile, it has maintained rapid development, during December 2021, its delivery volume has reached 16,000 vehicles, and this is also Xiaopeng Automobile's delivery volume of more than 10,000 vehicles for four consecutive months, and the delivery volume in 2021 is as high as 98,155 vehicles, which is 36%% higher than the 2020 data.
From this we can also see the rapid development speed of Xiaopeng Automobile, during this period it has also reached the top of the new car-making force for 3 consecutive months, repeatedly hitting new highs, Xiaopeng Automobile in the development process, He Xiaopeng as its main person in charge, naturally also from it has obtained a lot of benefits, according to the relevant information, the current 44-year-old He Xiaopeng, its value is as high as 57 billion.
What is the concept of this 57 billion worth? We still compare it with our peers, as of the same point in time, Li Xiang, the founder of Ideal Auto, is currently worth only about 39 billion, which is a gap of 18 billion yuan compared with He Xiaopeng.
However, He Xiaopeng in the process of leading the development of Xiaopeng Automobile, but it is also a controversial one, because at present, Xiaopeng Automobile will lose 60,000 yuan for every car sold, and we all know that any company, whether it can survive smoothly in the end, or depends on its hematopoietic ability, but Xiaopeng Automobile, which is far ahead in terms of delivery, is also the most serious loss.
Taking the data from July to September 2021 as an example, in these 3 months, the revenue of Xiaopeng Automobile reached 5.72 billion, while in terms of actual profit, Xiaopeng Automobile is a serious loss, in fact, the reason for this situation is also because Xiaopeng Automobile has more expenditure.
In this short period of 3 months, its research and development expenses reached 1.264 billion, an increase of 99% compared with the same period in 2020, not only that, but also marketing, management and other aspects of the expenditure of up to 1.538 billion.
In the case of such a huge expenditure, He Xiaopeng still has not stopped the pace of development, and is still expanding the scale of development, it is in the context of this "burning money" that Xiaopeng Automobile successfully stood out from the industry and became the sales champion.
In the face of his own achievements, He Xiaopeng is also full of self-confidence, has publicly declared war with Tesla more than once, and has also publicly stated that he will successfully build a Chinese version of Tesla in the future, but can this idea really be realized?
First of all, leaving aside the performance, from the current development of Xiaopeng Automobile, there are still many problems within it, which have caused a lot of controversy and accusations in the society.
People who know Xiaopeng Motors should know that between January and June 2021, its stores privately collected 431623 face photos through camera equipment without consumer consent to analyze the proportion of men and women, age and other information of consumers.
But this kind of behavior has obviously violated the relevant domestic regulations, but also infringed on the legitimate rights and interests of its consumers, and finally China's relevant departments in accordance with the regulations, punished Xiaopeng Automobile 100,000, this incident was exposed, Xiaopeng Automobile's image was also greatly damaged.
Afterwards, Xiaopeng Automobile also apologized and said that it would seriously rectify it, but Xiaopeng Automobile with a sincere attitude still had frequent problems and was deeply involved in the storm of "cheating and compensation".
On December 6, 2021, a consumer in Nanjing purchased a Xiaopeng car, paid a deposit of 5,000 yuan according to the regulations of the store, and then came to pick up the car, but on the day of the pick-up, he was notified by the store staff that he needed to pay another 7,000 yuan.
In response to this, the relevant person in charge also took the initiative to respond, according to him, because the price of a car is only less than 300,000, you can receive the domestic subsidy, so it will deliberately make a low contract price, and then make up for it, in this way to get subsidies.
It is also this response that makes Xiaopeng Automobile deeply involved in the "cheating" storm, so if He Xiaopeng really wants to challenge Tesla, it is bound to need to solve these internal problems, and then fully develop the career.