Recently, Dongfeng Nissan announced the sales status of 2021, in the past year, Dongfeng Nissan sold a total of 1134889 new cars, almost the same as the 1133186 in 2020, although there is no effective growth, but at least did not fall, the performance is better than Dongfeng Honda, another joint venture brand under Dongfeng. Among them, the year-end sales of Japanese product brands 1047073 vehicles, exceeding 1 million vehicles for seven consecutive years. Overall, if calculated by a single car company, it is still higher than several joint ventures between Toyota and Honda.
Specific to December, Dongfeng Nissan terminal sales 114093 vehicles, down 14% year-on-year, the main reason is believed to be clear to everyone. In terms of specific models, Tianlai is still the biggest highlight, with sales reaching 20,008 units in December, a year-on-year increase of 24.8%, only a few hundred vehicles away from surpassing the Honda Accord, and of course, it has also created the best record in history. The cumulative sales of 163741 vehicles in the whole year increased by 38.7% year-on-year, and also created the best annual sales record in history.
Of course, if only on sales, the strongest trump card is still Xuanyi, in December the car sold 50,492 vehicles, once again broke through the 50,000 mark, January to December cumulative sales of 510,000 vehicles, breaking through the 500,000 vehicle mark, this number alone is enough to lead most of the total sales of car companies, is still the king of single-model sales in the Chinese market in 2021.
In terms of the SUV camp, Dongfeng Nissan is still reluctant to release detailed figures, but claims that the total sales of terminals in December were 33,399 vehicles, and the cumulative sales from January to December were 358065 vehicles. Among them, the sales of the Qashqai bus model in December were 16,618 units, a sharp increase of 23.5% month-on-month, but it caught up with the leading group of models of the same level again, and the cumulative sales from January to December 161152 units, an increase of 2.2% year-on-year. So far, for the sake of protecting and covering up the sales of Qijun, except for the former itself, the sales of models such as Jinke, Tuda, and Loulan have not been announced.
In terms of venucia brand, in 2021, the total series of terminal sales of 87,816 vehicles, an increase of 11.6% year-on-year, completed the annual sales target. Given the brand's current dependence and commitment, such a figure is still reasonable. Among them, the sales of automobile brands reached 16,776 units in December, a sharp increase of 47.1% year-on-year, which is quite good. The biggest contributor is venucia big V, sales reached 7008 vehicles in December, should have been a fight with the new X-Trail, I don't know if this is happy or worried for Dongfeng Nissan. In 2022, Dongfeng Nissan will also usher in a new Qashqai, a new pure electric vehicle Ariya and a variety of e Power hybrid models, what kind of performance can be expected in the future, it is worth looking forward to.