Cyberspace Administration of China: It is proposed to stipulate that no list control evaluation shall be brushed by machine or manual means

The reporter learned that the State Internet Information Office revised the "Provisions on the Administration of Mobile Internet Application Information Services" that came into effect on August 1, 2016, and solicited opinions from the public on January 5. The Draft for Comments stipulates that application providers shall standardize their business management behavior, and must not use false publicity, bundled downloads, etc., or use illegal and negative information to induce users to download, and must not use machine or manual means to brush lists, brush quantities, control evaluations, and create false traffic.

The Draft for Comments points out that where an application provides users with services such as information release and instant messaging, it shall conduct authentic identity information authentication for users applying for registration based on methods such as mobile phone numbers, ID card numbers, or unified social credit codes. Where users do not provide real identity information, or fraudulently use the identity information of organizations or others for false registration, they must not be provided with relevant services.

The Draft for Comments proposes that application providers should adhere to the principle of the most favorable to minors, pay attention to the healthy growth of minors, perform all obligations for the protection of minors' networks, strictly implement the requirements for real-name registration and login of minor user accounts, and must not provide minor users with relevant products and services that induce their addiction in any form.

Focusing on the protection of personal information, the Draft for Comments requires that engaging in application personal information processing activities shall follow the principles of legality, propriety, necessity, and good faith, have a clear and reasonable purpose and disclose the processing rules, comply with the relevant provisions on the scope of necessary personal information, standardize personal information processing activities, take necessary measures to ensure the security of personal information, and must not compel users to agree to non-essential personal information processing behavior for any reason, and must not be forced to provide non-essential personal information because users do not agree to provide non-essential personal information. Instead, the user is denied access to their basic functional services.

In terms of application distribution platforms, the Draft for Comments proposes that application distribution platforms should review application names, icons, profiles, information services, personal information collection and use behaviors, etc., and find that they are inconsistent with the real identity information of the registered entity, especially those who use the party and state image logo in violation of the law or pretend to be the name of state organs, they must not provide services for them; if they find that they contain illegal and negative information, there are hidden dangers of data security risks. Where conduct collecting and using personal information in violation of laws and regulations, or harming the lawful rights and interests of individuals or organizations, the provision of services shall be stopped.

In addition, the draft for comments also requires that application distribution platforms should establish application monitoring and evaluation mechanisms, improve technical capabilities and management efficiency, resolutely crack down on online black and gray production, prevent data fraud such as download volume and evaluation indicators, and must not carry out false publicity by means of fictitious downloads, fabricated evaluations, etc.

Source People's Daily client

Edited by Li Tuo

Process Editor Liu Weili