With the advent of the trend of vehicle electrification, major traditional car companies are accelerating the electrification transformation, including BMW, of course. Although the transformation of traditional car companies is not so easy, there is news that BMW is making positive progress on the road of electrification transformation, and the market demand for its latest electric vehicle models is increasing.
BMW i4 and iX
Recently, foreign media reported that BMW CEO Oliver Zipse revealed in an interview with the media that the new BMW i4 and BMW iX have been sold out for several months, And Zipps said: "The current market demand for electric vehicles is very high, our i4 has been sold out for several months, and the same is true for the iX. At the same time, it also said in an interview that BMW will add 5% of its employees in 2022, adding 6,000 jobs related to electric vehicles. For now, BMW's road to electrification has achieved initial results.
BMW iX
According to Zipps, the two models have been sold out for a long time for two main reasons. First, the market demand is hot, its popularity exceeds the previous BMW expectations, and the originally arranged orders have long been snapped up. However, with the completion of the renovation of BMW's Munich plant, BMW can arrange more production lines for the production of electric vehicles. On the other hand, the impact of the global lack of cores on the automobile manufacturing industry continues, and supply chain problems have affected factory production, and previously planned orders have to be delayed.
BMW i4
So far, BMW has sold more than 1 million plug-in hybrid vehicles worldwide, and according to BMW's plan, this number will reach 2 million by 2025. In the domestic market, BMW i4 and iX have been unveiled in China, of which the latter has been officially launched, xDrive 50 version priced at 846,900 yuan.