The new McLaren Artura was scheduled to launch in the U.S. this fall. However, as we approach 2022, no market in the world will have any information about the delivery and use of this car, according to a latest automotive news report, The McLaren Artura may not be delivered until early July. The shortage of chips that shake the entire automotive industry is the main cause of car deliveries, whether it is a supercar or an entry-level civilian model, which requires chips to start running the car machine system. McLaren spokesman Roger Ormisher also said deliveries were delayed because of a shortage of chips.
But that wasn't the only problem Artura encountered during the go-to-market process. McLaren originally wanted to launch the supercar in the fall of 2020, but had to postpone it until June. Supply chain issues subsequently delayed the launch of the car, while continued chip shortages will further delay its release. A source revealed that McLaren is prioritizing chips for models with higher profit margins as it faces the same competitive pressure from other automakers.
The new McLaren Artura is the brand's first production hybrid, and it offers technical advantages. It is equipped with an electric motor and a twin-turbo 3.0-liter V6 engine. With a total output of 671 hp and 804 Nm of torque, it accelerates from 100 km/h in 3.0 seconds. Its top speed limit is 329 km/h and it is paired with an eight-speed dual-clutch transmission.
The news of Artura's delay is certainly heartbreaking, but it's not surprising. In March, automakers around the world began suffering from chip shortages, forcing many automakers to suspend production or build cars that didn't have certain revenue. Nine months later, automakers are still struggling, with companies such as BMW, Chevrolet, Alfa Romeo and Toyota all affected to varying degrees. Until the global supply chain solves the supply and demand, the situation in 2022 is not optimistic.