Qilu Evening News Qilu One Point reporter Zhang Yalu
On December 17th, the "2021 Qilu AutoMotive Oscar Annual Selection and The Second Season of the Micro Film "Our Story", guided by the Volkswagen Newspaper Group and sponsored by Qilu Evening News Qilu OnePoint, was held in Jinan.
At the auto market ceremony, Cui Dongshu, secretary general of the National Passenger Car Market Information Joint Association, analyzed the overall Chinese auto market from the overall trend of the auto market in 2021, the current situation and industrial planning analysis of new energy vehicles, the analysis of the Shandong auto market, and the outlook of the future auto market.
Cui Dongshu pointed out that the lack of core has a greater impact on the automobile market, the production and sales of passenger cars are seriously hindered, the trend of car companies is sharply differentiated, and the automobile market is facing deep challenges. In the first half of the year, the sales of automobile commodities improved significantly, and in the face of the impact of the epidemic, the central and local governments introduced a number of policies and measures to stabilize and promote automobile consumption, and the effect has gradually emerged since the second half of last year. According to the data of the Association of Passenger Vehicles, the production and sales trend of passenger cars in August and November has improved significantly, especially the month-on-month performance is better. The overall trend is that luxury brands continue to strengthen and new energy continues to grow.
It is worth mentioning that the situation of strong card multiplication and weakness in the national automobile market has changed in 21 years, and the growth rate of commercial vehicles in the country from 2017 to 2019 is about 7 points stronger than that of passenger cars, and 25 points higher in 2020. Passenger cars grew faster than commercial vehicles in November 2021.
Over the past hundred years, the United States, Europe, Japan, and South Korea have successively stepped onto the historical stage and grown into a strong player in the international automobile market. China's independent brands are facing the opportunity of the new rise of the automotive industry in the past century under the new changes in the world. Cui Dongshu pointed out that independent brands are represented by new energy. Some independent brand new energy vehicles have a strong trend and have become a good driving force for pulling the car market.
Cui Dongshu said that Shandong Automobile Market has performed well in recent years and shown a good trend. The situation centered on Jinan is more obvious. Jinan, Qingdao, Linyi three cities trend is strong, in the form of an iron triangle to pull Shandong car market. In addition, Shandong's independent passenger car brands showed explosive growth, new energy performance is super strong, and pure electric, plug-in hybrid models have risen.
The CPC Central Committee and the State Council issued the "Opinions on The Complete, Accurate and Comprehensive Implementation of the New Development Concept to Do a Good Job in Carbon Peaking and Carbon Neutrality" and the "Carbon Peak Action Plan before 2030", which clearly and reasonably regulates oil and gas consumption and promotes the low-carbon transformation of transportation vehicles and equipment. Cui Dongshu believes that the mileage of pure electric vehicles returns to rationality, the product changes of new energy vehicles bring about changes in the industrial chain, and the pure electric vehicle market has good development potential in the future. The marketing model of the automobile market is changing rapidly, and the operating model is also changing rapidly, and in the future, the new energy vehicle market is worth looking forward to.