The automotive industry in 2021 is a year of "many disasters and many difficulties", on the one hand, the lack of cores has led to the production capacity of many car companies can not keep up, and the inventory of dealers has also entered a low point. On the other hand, the rise in global raw material prices has caused some car companies to build car costs have also risen sharply. Coupled with the domestic automobile consumption market entering the stock market, the impact of many aspects is tantamount to putting those OEMs on the fire. However, even with such a market, the domestic new energy vehicle market still achieved a year-on-year increase of 178.3% (January to November). It can be described as the double day of ice and fire in the car market.
As a big hit this year, new energy has also attracted a lot of capital to enter the market. This also includes brands in the electric bicycle industry: Maverick Electric. This brand in the electric bicycle market, can be described as a well-deserved star brand, but into the new energy vehicle market, can The Mavericks still kill an exclusive route? Netizens are also quite controversial about this.
Maverick, whose full name in the automotive industry is Niutron, plans to officially release its first electric vehicle on the 15th of this month, which is positioned as a medium-sized SUV with a range-extender drive. From the spy photos exposed by the media, the product and the ideal ONE seem to be somewhat similar, but the car is still in the strict confidentiality stage, and we can't get more details about this car.
In fact, mavericks are not a new topic this year, as early as March there was news that mavericks want to build new energy vehicles. Behind this news, it is because The Maverick wants to acquire the Baic BJEV Changzhou plant, so the outside world has speculated that the Maverick will change from two wheels to four wheels. However, Maverick CEO Li Yan quickly denied the news, saying: "This has nothing to do with Maverick Electric, it is a misinformation." ”
Now, it becomes very interesting to interpret this sentence now, and it really has nothing to do with Maverick Electric, because the four-wheeled thing to do is to do Niu Innovative Energy Technology... Leading this team is also li yinan, the founder of Mavericks.
BAIC BJEV Changzhou plant, located in Changzhou, Jiangsu Province, is positioned to produce mid-to-high-end models, the plant was planned to have an annual production capacity of 300,000 vehicles at the beginning of construction, and currently has an annual production capacity of 50,000 vehicles. After being taken over by Maverick, this number is actually enough to meet the needs of a nascent brand to produce its own first product. As for whether the factory was completely acquired by Mavericks or OEM for Mavericks, we did not see more information from both sides on this.
If it is a foundry model, it means that the first electric vehicle under the Maverick will have similarities with some of BAIC's products in terms of technology and components, and there will also be deeper technical participation. After all, building two wheels and building four wheels sounds like just adding two wheels, but the required technology is not completely mastered overnight, and the maverick does not have the time and the strength.
So, is this thing a calf or a branded calf? We consumers also need to be carefully screened. However, before the specific information is announced in the real car, all speculation is possible. In any case, as an editor of automotive news, I still welcome the Mavericks into the game. It is reported that this car or will be priced within 300,000 yuan, competing with the ideal ONE, BYD Tang, Highlander. Well, we will see the real car tomorrow and continue to talk in detail.