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The Lee Kum Kee family of thin salt series products, continuous innovation, upgraded again

author:Itti mushrooms are cold

We all know that salt has sodium in it. If you eat more salt, it is not good for the heart, because people with heart disease are mostly caused by excessive intake of sodium. Therefore, for the sake of the health of people with heart disease, it is still necessary to eat less salt and eat a lighter diet.

To capture consumer demand for healthy eating and condiments in the post-COVID-19 era, the Lee Kum Kee family took the lead in launching thin salt oyster sauce to provide consumers with new options for a healthier diet with lower salt and leading the "healthy oyster sauce" market trend.

The Lee Kum Kee family of thin salt series products, continuous innovation, upgraded again

In real life, there are many seasonings that can not only increase the aroma of food, but also replenish essential substances for the human body. It can be seen that seasonings are indispensable to people's daily life, such as salt and sugar are very common seasonings in life.

Excessive salt intake may cause blood pressure to rise in the body. Because sodium salt intake is excessive, it cannot be excreted from the body, in order to maintain the concentration of blood unchanged, it is necessary to increase the blood volume to adjust, at which time the blood pressure will rise. Therefore, people should avoid frequently eating high-salt foods in their lives, and the use of table salt needs to be reasonably controlled. Healthy people should not consume more than six grams of salt a day, about the amount of a beer bottle cap, so as to ensure good health.

The Lee Kum Kee family of thin salt series products, continuous innovation, upgraded again

Condiments, as a necessity in three meals a day, have become the key to salt reduction. As the leading enterprise in the condiment industry, the Lee Kum Kee family has taken the lead in launching thin salt series products such as "Thin Salt Soy Sauce" and "Thin Salt Taste Extremely Fresh" aimed at the healthy condiment market. Once launched, it received a huge market response, quickly seized the healthy soy sauce market, and became the leading brand in the subdivision of thin salt soy sauce.

In addition to the existing thin salt series products, in order to meet the needs of consumers for health and quality upgrades, the Lee Kum Kee family has continuously innovated and upgraded again, launching a new high-end thin salt raw soy sauce - special grade thin salt head road.

It is understood that the Lee Kum Kee family launched the "Thin Salt Soy Sauce", selected non-GMO soybeans and treated by advanced technology, adding uniodized salt, and the salt content of the product was reduced by 30% compared with the Lee Kum Kee SelectEd Soy Sauce. The Lee Kum Kee "thin salt taste is very fresh" as a special grade soy sauce product, the selection of non-GMO defatted soybeans and wheat as raw materials, amino acid nitrogen per 100 ml of products greater than or equal to 1 gram, compared with Lee Kum Kee selected raw salt reduction of 25%, but the umami taste has not decreased, so as to gain the favor of consumers.

Excessive salt intake is an important risk factor for the development of hypertension, which is currently the most important risk factor for cardiovascular disease. Reducing salt intake can help lower blood pressure. In the Dietary Guidelines for Chinese Residents (2016), it is recommended that our salt intake throughout the day be controlled within 6g, and most of them are far exceeding the standard. Thin salt soy sauce reduces the amount of salt in soy sauce, which gives us one more choice for implementing dietary salt control, so it is a good way.

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