Sherwin-Williams Ham Regional Public Brand was released in Nanjing

From October 23 to 25, the "2021 National Agricultural Business Interconnection and Rural Revitalization Production and Marketing Docking Conference" hosted by the Circulation Industry Promotion Center of the Ministry of Commerce and undertaken by the People's Government of Lishui District of Nanjing City, Jiangsu Province, was held in Nanjing Baima Agricultural International Expo Center. Xuanwei Municipal People's Government organized relevant departments and 6 enterprises to participate in the exhibition, and with the help of the conference platform, held a public brand conference for Xuanwei City Xuanwei Ham Region, promoted the Xuanwei ham brand, and let more merchants know Xuanwei and understand Xuanwei ham.

In recent years, the Xuanwei Municipal Party Committee and the Municipal Government attach great importance to the long-term development of the ham industry, and the regional public brand of Xuanwei ham is a strategic move for Xuanwei City to deeply explore the development of special products in the city, which will further enhance the overall added value and brand influence of Xuanwei products. Xuanwei City will combine the follow-up construction of e-commerce into rural comprehensive demonstration projects, take the implementation of the rural revitalization strategy as the general starting point, comprehensively promote e-commerce into the countryside, focus on shaping the regional public brand image of Xuanwei ham agricultural special quality products, guide the production and operation entities of Xuanwei City to take the brand, standardization and network development model; accelerate the pace of rural e-commerce development in Xuanwei City, help rural revitalization, provide strong support for the economic development of Xuanwei City, and make every effort to build a promotion service platform for Xuanwei high-quality and characteristic products. Boost the upward trend of Xuanwei Nong's special products.

Rao Yongyao