99 yuan bought 12 cans of tea, the profit of the merchant still earned 40%!
<h1 class="pgc-h-arrow-right" data-track="200" > the ins and outs of things:</h1>
Because I am very interested in the emerging things of the Internet, I saw a female internet celebrity selling goods with e-commerce on the short video platform.
As soon as I got there, I was selling tea, and because I just needed it at the time, I saw what the situation was and was ready to start.
Internet celebrities and merchants laid the groundwork for a while, emphasizing the price advantage, saying: "99 yuan 12 things, from nowhere to get such a discount, today mainly look at the face of xx internet celebrities." ”
So in the atmosphere of pressing the order, I got started, she did take out the sample, I looked at the color ok. The next step is a 6-day wait, this courier speed.
Got the tea leaves, full of expectations, the inside of the black tea and biluochun respectively brewed a little, that taste, bitter and embarrassing, even if I am not picky people, it is also difficult to enter.
It is a total of 12 bottles
So I chose to return it for seven days without a reason, and the situation that surprised me came. Because I opened three boxes, I asked customer service, deduct 15 yuan, that is, refund 84 yuan!
Without blackness, I took apart two cans of 100 grams and one box of 50 grams. On average, a can/ box is 5 yuan, a total of 12 samples, that is, 60 yuan.
Even if you sell 60 yuan, I believe it is also a profit, think about the quality of this tea, and even I am worried about the safety of tea.
<h1 class="pgc-h-arrow-right" data-track="239" > "It's terrible to carry."</h1>
When we enter the slightly famous live broadcast room, there will be all the buys and boughts on the screen, and you may be curious, what is so good. But you don't know that the people who keep scrolling are basically machine powder.
We always hear in the live broadcast room: "The original price of 699, now to the family to send welfare, as long as 99, but also to send welfare, 99 yuan 6 pieces, only limited to the purchase of 5,000 singles, seize the time to rush to buy." Isn't that exactly what I've experienced?
….
Of course, even household names like Li Jiaqi and Luo Yonghao will have times when the car rolls over, and they still cherish their feathers.
In the current situation that the supervision is not sound, some Internet celebrities are only responsible for selling goods, and once there is a quality problem, consumers mostly have no way to complain, and can only choose to swallow their voices.
It is undeniable that the live broadcast fan gives us a new shopping scene, but due to inadequate control, many merchants are still speculative. You say that it is not what you want, remember, like sending benefits, the original price of 999 yuan, most of it is false propaganda.
Under the consensus of the brand side and the Internet celebrity anchor, it will carry out multi-faceted concerted efforts to promote and bombard, and consumers are often difficult to resist, only obediently paying for it.
<h1 class="pgc-h-arrow-right" data-track="241" > Final:</h1>
For live broadcast sales, there is still a long way to go, and cracking down on counterfeiting, preventing excessive publicity, etc. requires a more perfect regulatory system, as well as industry self-discipline of anchors and merchants.
I believe that after the barbaric growth of live streaming, consumer attention has become scarcer and its trust has become more difficult to find.
If we do not communicate with true quality and sincerity, then I am afraid that in the face of impetuous interests, I am afraid that it will be difficult to escape the fate of "overturning".