Qianjiang Evening News Hourly News reporter Cao Linbo
"Telling a good story of Zhejiang's sports culture and spreading the good voice of Zhejiang's sports culture is an important mission for both of us." On the 6th, at the Fifth Zhejiang Provincial Sports Culture Publicity exhibition and promotion meeting held in Wuyi, Jinhua, gymnastics Olympic champion Jiang Yuyuan and chess world champion Zhao Xinxin sincerely confessed, which means that Zhejiang sports culture has ushered in two new spokesmen and promoters.
Gymnastics Olympic champion, chess world champion, two new provincial sports culture publicity and promotion ambassadors not only have impressive competitive sports achievements, but also have a deep understanding of sports culture.
Jiang Yuyuan said that sports culture is an important part of the spirit of the times, the connotation of sportsmanship includes patriotism, transcendence, hard work, compliance, respect, etc. The promotion of sports culture should start from usual! Zhao Xinxin believes that the "soft power" in sports culture is particularly important, the national fitness needs the participation of the whole people, only in sports can we truly feel the charm of sportsmanship and sports culture, and it is indispensable to pass this sportsmanship and sports culture to more people.
In the past three years, badminton world champion Wang Lin, martial arts world champion Wang Di, shooting Olympic champion Zhu Qinan, rowing world champion Xu Dongxiang, 2004 Athens Olympic Games, 2008 Beijing Olympic games canoe double Olympic champion Meng Guanliang, rowing world champion Yan Shimin has become the spokesperson of sports culture, for Zhejiang sports culture to make their voices.
It is reported that the theme of this promotion meeting is "digital 'wisdom' empowerment, cultural and tourism integration", "digital" is digital, "wisdom" is intelligent, from digital to digital intelligence, Zhejiang Sports is making great strides towards the direction of digital, science and technology, and intelligence. At the scene, representatives of 9 news media, sports institutions and sports community organizations became the focus of the whole field, and each unit focused on the theme of sports culture and digital "wisdom" empowerment, combined with its own field, fully expounded the concept and proposition of sports culture, expressed the understanding and perception of sports culture through vivid and vivid examples, and demonstrated the cultural soft power of sports media, sports clubs and sports enterprises while displaying sports culture.
As a media representative, new blue network launched a new concept of "beautiful sports", and actively helped sports to become a beautiful way of life for the people; Chinese sports culture proposed to make "sports smarter", integrate new kinetic energy into sports, use big data and cloud computing to promote digital transformation and upgrading, and greatly enhance the intelligence of sports; Hangzhou Daming mountain ski resort representatives believe that the promotion meeting provides a stage for sports institutions in the province to show themselves, and daming mountain scenic spot does enough "white snow for silver" articles, in culture, sports, More new attempts have been made in terms of tourism integration. In addition, there are Jinli fan supplies that go abroad and appear internationally, carry forward the fan culture and promote the sports culture of Zhejiang, and share the experience of "going out and sharing together".
In recent years, the province's sports culture has flourished, and the "14th Five-Year Plan for sports reform and development in Zhejiang Province" released in May this year clearly states that during the "14th Five-Year Plan" period, Zhejiang should achieve "six walking in the forefront" of sports work, including sports culture. Next, around the high-level construction of a modern sports province, our province will further promote the spirit of sports and strengthen the dissemination of sports culture.
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Source: Qianjiang Evening News Hourly News