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Game innovation resonates with the e-sports ecology at the same frequency, and "Werewolf Kills Official" comes first

author:Southern Metropolis Daily
Game innovation resonates with the e-sports ecology at the same frequency, and "Werewolf Kills Official" comes first

Werewolf Killer ® League 2023 Champion Sect - Academy.

Game innovation resonates with the e-sports ecology at the same frequency, and "Werewolf Kills Official" comes first

The competition site celebrates the sixth anniversary of "Werewolf Kill ® Official".

In October 2023, "Werewolf Killing ® Official" ushered in a "bumper harvest". On the one hand, "Werewolf Kill ® Official" is about to celebrate its sixth anniversary of its "birthday"; On the other hand, the 2023 Werewolf Killer ® League (hereinafter referred to as WPL) Finals officially started, and the support of KOLs for the finals appeared in many large commercial plazas such as Shanghai Songjiang Wanda, Beijing Fengke Wanda, Xi'an Daming Palace Wanda, reflecting the popularity of the event. On October 22, the Hangzhou #topic called #Experience heart rate frenzy appeared on the Hangzhou city list, which made WPL attract much attention.

"Late release" "Werewolf Kill ® Official" achieved the feat of last-come, first-come, first-come, with the polishing of game content, gameplay and the synchronous resonance of e-sports ecological exploration. In this process, as an important part of the game ecology of "Werewolf Killing ®", e-sports events have become clearer in their systematization, nationalization and innovative ideas for event production, and through industry influence, more people pay attention to and understand "werewolf killing" e-sports, and promote the development of related e-sports industries.

01

Gain insight into the needs of players and sit firmly in the top position by "steady"

Throughout the development history of "Werewolf Killer ® Official", its success is more due to the insight into the real needs of players, step-by-step practicality and innovation throughout, with a "last-come, first-come" attitude, leading the entire market of the same type, and celebrating its sixth anniversary this year.

In the view of the relevant person in charge of "Werewolf Killing ® Official", deeply cultivate the classic mode, and launch new board types and e-sports events every year; As well as the innovation and exploration of new models such as running wolves, it is the key for "Werewolf Kill Official" to win in this "Werewolf Kill ®" brand long-distance run.

The relevant person in charge of "Werewolf Killing ® Official" revealed: The original intention of many players to play the game is just to talk to people. Many users have shallow social needs and want to have a "lively atmosphere" when they are bored. To this end, in terms of product and gameplay design, "Werewolf Killing ® Official" has added gameplay content of "generating sound and interaction through group interaction".

Some players said of the fun of "Werewolf Kill ® Official": "A witch who can save people and poison people, a prophet who can open the perspective of God, a hunter who can take away wolves... Different characters and different skills bring different game experiences. This game brought me a lot of interesting memories and made a lot of new friends in it. ”

In addition to the game, "Werewolf Killing ® Official" practices the idea of "taking the game as the core to create a complete werewolf killing ecosystem", and continues to make efforts in community construction, peripheral products and cross-border cooperation. For example, in Werewolf Kill ® Official, official forums and social platforms are embedded in the game, and regular events are held within the community. At the same time, the official has carried out cross-border cooperation with various well-known brands to integrate game elements into catering, film and television and other fields, attracting more young people who like strategic reasoning.

02

Resonate at the same frequency, and explore new categories of e-sports events by "daring to try"

In the journey of "Werewolf Kill ® Official" all the way, esports events are definitely an indispensable part.

Events such as "Werewolf Kill Hero League" were introduced to allow "Werewolf Kill" fans to compete in the competition, increasing the competitiveness and fun of the game. In the view of the relevant person in charge of "Werewolf Killing ® Official", it is hoped to provide all "werewolf killing" fans with an opportunity for fair competition and a platform for common competition.

Hosting a "werewolf kill" esports event is no easy task, though. There is no esports event reference for similar games, which also means that the project needs to cross the river by feeling the stones and start everything from scratch. But at the same time, this also gives "Werewolf Killing ® Official" more room for development, and the project only needs to think about how to depict this "white paper" as "brilliant", rather than contrasting.

Today, WPL has been held for 13 years. The event once again innovated from multiple dimensions such as event warm-up, viewing experience, and stage design, thus paving the way for "Werewolf Killing ® Official" to break the circle.

On the eve of the final, the "warm-up small theater" around the WPL finals was full of suspense. "What will the WPL look like in 2145?" Is it Xiaocang who re-emerged to participate in WPL's dreams? Shentu live broadcast online to support the dream of friends? Or is Liu Erlong's nightmare of 'sabotage' in secret?" In the promotional video of this year's WPL Finals, the e-sports goddess Xiaocang is trapped in a future game by a mysterious person, and in order to uncover the truth, she chose to "join" the finals as a commentator. At the same time, emerging actor and singer Ai Lin and producer DBX Dong Boxuan jointly launched the theme song "Fable" of the 2023 Werewolf Killing Heroes League, which skillfully integrates unique rock singing voice and soft voice, and the combination of e-sports and music has brought more far-reaching influence to young people.

In terms of event presentation, this WPL finals inherited the traditional werewolf killing ® game mechanics, and based on this, the first heart rate test was attempted. During the competition, each participant is connected to the heart rate meter, and the spectators can feel the excitement and excitement of the competition through the heart rate changes of the players.

For the first time, the WPL Finals adopted a cyberpunk-like stage design, restoring the "cyberpunk werewolf killing city" at the competition site. The 12 major participating schools from all over the country gathered in this werewolf killing theme city with the style of the oriental cyber world, and on the day of the arrival of the WPL, they took the stage for the pinnacle showdown, fearless of the night, and won the gods of the first battle.

03

Continue to innovate and promote the systematic development of the e-sports industry

WPL, as the highest-level event of the year ® held by "Werewolf Killing ®", in addition to the practice of building the most professional event team and referee team, its innovative ideas in systematization, nationalization and event production have become clearer, and it has begun to feed back the development of "Werewolf Kill" e-sports.

At present, the echelon construction of the e-sports event system of "Werewolf Killing ® Official" has been established, and the event system is generally divided into two parts: sects and individuals. Among them, the sect part includes the S-level WPL, A-level school league, and B-level city league; The individual includes the A-level event anchor competition, and the B-level event college summer competition.

Based on the above system, "Werewolf Killing ® Official" will provide a more professional, diverse and comprehensive competitive platform and rising channel for players at different levels, from grassroots to stars, in line with the development trend of specialization and popularization of e-sports.

For example, the Anchor Competition for the public and the University Competition, the former continuously excavates the talents of "werewolf killing" through the competition, outputs high-quality content, enlivens the community atmosphere, and constantly cultivates and delivers fresh blood for major live broadcast platforms and e-sports events, further expanding the influence of events and products; The latter is to achieve the "edutainment" function of entertainment and education through the empowerment of language expression, plot reasoning and logical analysis of the "werewolf killing" game, while attracting the attention and participation of more young users.

WPL series as a professional event of "Werewolf Killing ®" event, its competitive and interesting characteristics, not only continue to influence the product to reach a wider user group, its communication effectiveness also makes the "Werewolf Kill" game appear in the eyes of the outside world with a new look. Whether it is the WPL finals in the major popular shopping malls, it is integrated into various social scenes; Or join hands with the well-known milk tea brand Book also burns fairy grass, invite young people on the whole network to drink milk tea, and use milk tea to contact more young people; The "circle-breaking" effect of "Werewolf Kills Official" e-sports events has also focused more attention on the e-sports industry chain, deeply stimulating the commercial value of e-sports clubs ®, professional e-sports teams, and e-sports peripheral products.

From the innovation of gameplay mechanisms, the operation of game content, to the exploration and construction of the e-sports event system, the concept of "slow work and meticulous work" has allowed "Werewolf Killing ® Official" to find a methodology to break through the market siege, and finally sits at the top of the werewolf killing game. But at the same time, "Werewolf Kill Official" also understands the truth of "a hundred miles and half ninety", as a vertical category of head games and e-sports events, the future is still a long way, which requires "Werewolf Kill ® ® Official" to continue to innovate itself and make breakthroughs, but also to continue to promote the systematic development of the industry as a "pioneer".

Written by: Nandu Bay Finance Agency reporter Chen Peijun

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