The highly anticipated electric pickup Truck Ford F-150 Lightning finally ushered in its own off-the-line ceremony at Ford's historic Rouge plant, which is crucial for Ford and has a strategic position that is no less than the Model T that pioneered Ford's mass production.
At the lively off-line ceremony, Ford CEO Jim Farley took the stage to give a speech of more than 30 minutes, which did not forget to mention his biggest competitor Tesla.
Introducing the two-way charging feature that the F-150 Lightning has, Jim Farley said it's capable of charging other electric cars, like your friend's Tesla.
Jim Farley's remarks were definitely not improvised, but deliberate, because the two-way charging function was one of the selling points of the F-150 Lightning, which sparked a hot discussion when it was first announced, so Ford called the F-150 Lightning a "10-kilowatt smart power plant on wheels."
Of course, this feature is not free, if you want to use the F-150 Lightning as a backup power supply in your home, then you have to spend $1310 to install the Ford Charge Station Pro, which can be used as a charging station for the F-150 Lightning and provide a 9.6 kW power interface for the home.
At the end of the conference, Ford also played a short video about the reaction of Darren Palmer, vice president of Ford's electric vehicle program, when he called several F-150 Lightning prospective owners, one of whom said that he was using Tesla for F-150 Lightning.
Although Tesla launched the electric pickup truck Cyberruck a few years ago, and caused heated discussion and received many orders, the car was delayed in mass production delivery, but was preempted by Opponents such as Ford.
According to Ford's own figures, they already have 200,000 F-150 Lightning orders, with a production target of 150,000 units in 2023. Ford wants to take the opportunity to establish itself as a leader in electric vehicles, at least in the electric pickup segment.
To achieve its goal, Ford is expanding its Router ev manufacturing base, hoping to deliver 2 million electric vehicles per year by 2026, accounting for a third of total production.
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