In the top 15 list, the four brands that rose year-on-year, Trumpchi M6, Chase G50, Ono and Vito rose by 68.7%, 132.6%, 52.6% and 20.7% respectively; the decline in brands was also huge, such as Wuling Wuling Hongguang fell by 46.1% year-on-year, Capgemini fell 74.7%, the joint venture brand Buick GL8 fell 58.3%, Odyssey fell 26.0%, Alexon fell 55.6%.
Recently, the MPV sales ranking has shown a rapid flow trend, toyota Xena for the first time in the top three of the list, its March sales of 6444 vehicles, just one step away from the second place Buick GL8. Last year, The Xena due to the "mark-up storm" led to its early sales dismal sales, after adjusting the pricing strategy, this year's Sai Na growth momentum is obvious, the first quarter of the cumulative sales of 14893 vehicles, the cumulative ranking of the same top three.
In March, the passenger car market as a whole was cold, especially the MPV market, and data from the Association of Passenger Vehicles showed that in March, the national MPV sold a total of 72,000 units, a sharp decline of 33.2% year-on-year, a slight increase of 8.2% month-on-month, and the cumulative sales of 239,000 units in the first quarter of this year, down 16.3% year-on-year.
March MPV sales ranking
MPV sales data show that the top 15 brands in the monthly sales have risen less and fallen more, and the polarization is obvious, and the rise and fall are in double digits and above. For example, the four brands that rose year-on-year, Trumpchi M6, Chase G50, Ono and Vito rose by 68.7%, 132.6%, 52.6% and 20.7%; the decline in brands was also huge, such as Wuling Wuling Hongguang fell 46.1% year-on-year, Capgemini fell 74.7%, the joint venture brand Buick GL8 fell 58.3%, Odyssey fell 26.0%, and Alexand fell 55.6%.
MPV cumulative sales ranking in the first quarter
In March, the "front row" of the MPV market, Wuling Hongguang and Buick GL8, cut sales one after another, leading the overall MPV market. Some analysts believe that the sharp decline of Wuling Hongguang indicates that the demand for freight is reduced, and the decline of buick GL8, in addition to supply chain problems such as chip shortages, the rise of Toyota Xena seems to be a reason that cannot be ignored.
GAC Toyota Sai Na China Economic Network Data Chart Chen Mengyu /Photo
Recently, the MPV sales ranking has shown a rapid flow trend, toyota Xena for the first time in the top three of the list, its March sales of 6444 vehicles, just one step away from the second place Buick GL8. Last year, The Xena due to the "mark-up storm" led to its early sales dismal sales, after adjusting the pricing strategy, this year's Sai Na growth momentum is obvious, the first quarter of the cumulative sales of 14893 vehicles, the cumulative ranking of the same top three.
In contrast, the hyundai Kusto, also a newcomer, disappeared from the March list, and kustu has been on the list since november last year, maintaining the level of 1,000 to 2,000 vehicles, and in the first quarter of this year, The Kustu has sold 3969 vehicles. It is foreseeable that the high-end MPV market will continue to be undercurrent in the future, thanks to the favorable trend of "consumption upgrade" and "three-child liberalization", many brands such as hongqi, Lantu, Extreme Krypton, Wei and many other brands will also launch MPV products within the year.
However, in March, the independent high-end brand Trumpchi M8 slipped again, after (March 11), GAC Trumpchi had issued an announcement that the delivery of Trumpchi M8 was affected by chip shortages, and from the sales of Trumpchi M8 down 22.9% year-on-year to 4400 units, its chip supply problem has not been eliminated. However, fortunately, the Trumpchi M6 is relatively strong, up 68.7% year-on-year to 3193 vehicles, and the list ranking is up 2 places month-on-month.
GAC Trumpchi M6 China Economic Network Data Chart Chen Mengyu /Photo
In March, the sales ranking also changed more largely, data show that its sales fell sharply again by 74.7% to 1750 vehicles, ranking from 8th to 12th, the current Wuling MPV in the top 15 list only Wuling Hongguang and Capgemini two models, the "four cars on the list" days are gone. Previously, the new brands Baojun 360, Baojun 730, and Baojun RM-5 were all short-lived, and now the sales of Silver Capgemini have also declined rapidly, does this mean that Wuling's plan to hit the high-end has been stranded again?
Wuling Capgemini China Economic Network Data Chart Chen Mengyu /Photo
In addition, while rushing higher and encountering obstacles, Wuling Hongguang is also facing the risk of being cannibalized in the low-end market. This year, there is a dark horse in the low-end MPV market - Changan's 50,000 yuan MPV Ono, since this year, Ono has always been on the list strongly, breaking out of the world in low-end models, with cumulative sales of 5843 vehicles in the first quarter, a sharp increase of 191.3% year-on-year, the largest increase in all brands. (China Economic Network reporter Chen Mengyu)