The injury to Clay's 2019 game led to a much lower exposure of the KT series in the NBA; but more than two years later, Clay returned with full blood, and ANTA's market strategy operation was better than in 19 years!
With the help of the so-called Taoists, Anta has a good reputation and opportunities to spend a lot of money in 2021, first signing Wang Yibo as the world's chief spokesperson. But there is always someone to bar, why not sign that who is this who? I would like to say, Wang Yibo and I are still human? Why doesn't Anta sign me!
After that, ANTA successively signed Bai Jingting, the global spokesperson for basketball promotion, and Gu Ailing, the spokesperson of the ANTA brand, in line with public opinion, applauded and stood up! Gu Ailing, can you teach me gymnastics?
In the past two years, although the market environment is average, ANTA has withstood the pressure, and the basketball shoe field is constantly surprised!
Bai Jingting is a well-known "love shoes", in the variety show once called himself "white-headed shoes old", let the small white who understands shoes do the global spokesperson for basketball sports promotion, presumably Anta has a long-term plan, White: that is another price!
Sure enough, anta and Bai Jingting's co-creation shoes did not make everyone wait too long! To be precise, in the shoe design process, Baibai provided a lot of sneaker advice, as well as the upper foot experience of other shoes when playing by himself. Can actively listen to suggestions and transform and upgrade, yes!
A few days ago, Bai Jingting also parachuted into the "Zero Realm Home" live broadcast room! Hand in hand with an ATA co-created series of products, in the live broadcast room and everyone to chat about the co-creation of products Zero Series and light crazy PRO behind the story.
After the listing of the light madness 3, it maintains a high market heat, and the light mad Pro equipped with full palm nitrogen + carbon plate is also the exclusive boots of Bai Jingting, and the heat is naturally higher.
Today, Rookie Jun will open the box light crazy 3 and light crazy Pro, through intuitive comparison to feel the strength of the steadfast battle shoes!
The positioning of the light frenzy series mainly serves the defender real combat party based on the summer field combat.
The lightweight, breathable, high-strength transparent mesh upper and cement buster outsole basically meet half of the requirements.
Forefoot lateral flying wing TPU boosts support and anti-rollover protection, and the stable structure of the midfoot TPU improves torsion resistance.
The combination of outer shu elastic technology + full palm Anta nitrogen technology midsole, energy rebound up to 82.6%, bringing excellent feedback on the sense of actual combat field.
Although it has a streamlined body appearance, the weight treatment of the shoe body can only be considered decent.
The overall shoe body shape of the Light Crazy Pro is based on the Light Crazy 3, and the configuration is greatly upgraded and the high-end positioning is also reflected in the special version of the shoe box.
As a basketball enthusiast, Bai Jingting knows better what kind of sneakers the actual combat party wants.
Light Frenzy Pro is built for the professional needs of speed players, and is also optimized with Bai Jingting's personal playing style, which is not common in sports brands.
The upper uses a high-strength dynamic strapping system, which dynamically fits the foot surface and improves the wrapping, and the adjustment of the last makes the foot shape unrestricted and the movement unrestricted.
The shoe body adds a large area of TPU encirclement to improve the stability of lateral movement. Carbon plates are added to the midfoot for better torsional support limits when changing directions.
The midsole uses full-palm Anta nitrogen technology, and the surging rebound foot feeling brings the top real combat feeling to the actual combat party.
This Z-Ring color scheme uses colourful lines to outline the silhouette, and the fresh hue combinations reflect the summer combat atmosphere.
The higher technology configuration than the Light Frenzy 3 provides a new choice for the actual combat party in different positions.
What are the different views of the little friends on the light crazy 3 and the light crazy pro? Do you think Bai Bai and Rookie Jun are not as handsome?
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