Apple only releases one series of models a year, but the popularity is not low at all. Judging from the pre-sale and sale situation, consumers are endless, which is undoubtedly a major competitive pressure for domestic mobile phone manufacturers.
Not to mention that major manufacturers have begun to enter the high-end flagship market, and the arrival of the iPhone13 has made Chinese companies collectively fight back and release their new models one after another. This time Apple relies on the iPhone 13, can it return to the first?
Regarding the mobile phone market, Chinese companies collectively fought back
The competition in the mobile phone market is very fierce, because Apple does not participate in the competition in the low-end market, so the market profits in this area have fallen into the hands of domestic manufacturers.
However, domestic manufacturers are not satisfied with the low-end market, even Xiaomi, which has always been the main cost performance, has also brought Xiaomi 11Ultra, Xiaomi FOLD folding screen and other products, and the price has reached about 10,000 yuan.
This is a major breakthrough for Xiaomi in the high-end flagship, and according to market performance, Xiaomi surpassed Apple and occupied the second largest shipment in the world. In the future, Xiaomi aims to be the first in the world, but the premise is that it must have a strong high-end flagship competitive advantage.
Take Apple, Samsung, these two giants have long dominated the top three of the global shipment market, to know that Apple only releases a series of mobile phones a year, other mobile phone manufacturers can produce four or five models a year, various series of mobile phones emerge in an endless stream, and the speed of replacement Consumers' wallets cannot keep up.
Mobile phone manufacturers began to make changes, no longer limited to the low-end market, so in the high-end mobile phone market, Chinese companies collectively counterattacked, trying to pull the Apple giants in the high-end market down. Even if you can't seize the position of Apple's high-end market, you can win with volume.
After the release of the iPhone 13, domestic manufacturers also began to act, and new machines were released one after another.
For example, Xiaomi has brought a new Xiaomi cvi series, which is known as the best-looking Xiaomi mobile phone in history. Focusing on female user groups, selfies at night and fill light effects truly achieve "illuminating your beauty".
There is also vivo's iQOO brand, which also brings iQOOZ5, equipped with Qualcomm Snapdragon 778GSoC chip, and the 5000mAh large-capacity battery is also equipped with a high-brightness LCD screen.
OPPO's realme is not to be outdone, and held a new product launch conference on September 22 to launch the true GTNeo2 model. More on the back
color
Combined to bring a more shocking visual feeling, but also very beautiful.
In addition, Meizu Riveting has launched three flagship new products at one time, including Meizu 18s/Pro and Meizu 18X, of which the 12+256G version of Meizu 18Spro is priced at 5399 yuan, which has entered the high-end flagship level.
In addition, Huawei's nova9/Pro series products and P50 equipped with Snapdragon 8884G version are also on sale on September 29.
In less than half a month, Xiaomi, iQOO, realme, Meizu, Huawei and other domestic manufacturers have taken action one after another to bring their own new products. Some of the main beauty photos, some of the flagship performance, no matter what outstanding performance, during the release and sale of the iPhone 13, domestic manufacturers do not intend to remain silent, collectively counterattack Apple.
It may not be able to fully match the level of Apple's high-end flagship, but Apple's products are too single, and compared with the iPhone 12, the iPhone 13 does not have much innovation. In the face of the collective counterattack of domestic mobile phone manufacturers, the words of American academicians may be realized.
At a time when the United States is restricting Huawei,
Some American academicians said that it will make Chinese enterprises stimulate the determination of self-research and let Chinese technology enterprises rise in an all-round way
。
Now, this is the consequence of restricting Huawei, and domestic manufacturers have released new products so intensively in a short period of time, impacting the market and seizing the heat of Apple's iPhone 13.
With the iPhone 13, can Apple return to the first?
Needless to say, as long as a new machine is released, it will basically not be sold. Even if the iPhone 13 has been exposed to some bugs and large and small problems, consumers who want to buy Apple's mobile phones will still buy them.
When Apple first launched the iPhone 12, everyone was complaining that Apple did not give away the charger, and they were shouting "thirteen spices", the result? In the fourth quarter of last year, Apple's revenue exceeded $100 billion for the first time, and the iPhone 12 became the best-selling blockbuster at the time, and once sent Apple to the world's largest smartphone manufacturer.
Even during a public health event, Apple delayed the release of the iPhone 12, setting a new sales record. The question is, this year, Apple will be able to return to the first place by relying on the iPhone 13?
At present, there is only one quarter left, iPhone 13 has been sold and shipped, from the initial performance, the major e-commerce platforms are also sold out in seconds. And according to the previous supply chain news, Apple's iPhone 13 has sufficient stock, Apple found TSMC to order 100 million A15 chips, Foxconn recruited 200,000 employees, emergency into the assembly and production of iPhone 13.
It seems that Apple is well prepared for the sprint to a brand new market. But this time Apple is difficult to return to the first, domestic mobile phone manufacturers are waiting for a strict line, after falling huawei, the rest of the manufacturers can not be underestimated.
Take Xiaomi, according to Xiaomi founder Lei Jun, the new Xiaomi civi 5 minutes after the first sale, the sales of the whole platform exceeded 200 million. As one of the few new products in the mobile phone market that takes the beauty route, it has attracted the attention of female consumers since its release.
Now that the first sale has been opened, the market results have proved that Xiaomi will become a strong competitor for Apple. In addition, Honor has also set a goal, which is bound to impact the high-end market, and said that it will make a better product than Apple's experience.
summary
Today, unlike in the past, Huawei has fallen, and it is not only Apple that is full of food, but also major domestic manufacturers are stepping up the research and development of independent products. Xiaomi and Vivo have launched self-developed ISP chips, LeTV mobile phones have returned, and Geely founder Li Shufu is also going to enter the mobile phone market.
This is the consequence of restricting Huawei, domestic manufacturers collectively counterattacked, unveiled, Apple has an iPhone 13 may not be able to return to the world's first.
What do you think about the collective counterattack of Chinese companies?