"There are two kinds of pickup trucks, the Great Wall and the other", I believe many people have heard such a sentence, as the sales leader of China's pickup truck market, Great Wall Motors has been the champion of pickup truck sales for many years. In 2021, Great Wall will sell 233,000 pickup trucks, with a market share of more than 42%. Unlike those competitors who "focus" on the low-end market, Great Wall not only has tool pickup trucks, but also high-end passenger pickup truck cannons, which have become the sales leader in the pickup truck market with good product strength and high cost performance, and its target customer base is not only tool car customers, but also many off-road players and self-driving enthusiasts.
On March 22, the Great Wall Gun family added a new member, and the fashion commercial pickup truck - King Kong Gun was officially listed, the official price of 88,880 to 123,800 yuan, it is also a new category of the gun family. In terms of exterior design, the King Kong Cannon uses a family-style face, but the front face is more square and thicker; the thick chrome decorative strip enhances the sense of power. The Diamond Gun adopts four five-seat design, which can meet the needs of daily manned cargo pulling. The King Kong cannon is available in three sizes: small double, large double, and flat box. In terms of power system, the Diamond Gun has two engines to choose from, 2.0T diesel and 2.0T gasoline, matching the 6-speed manual transmission. Among them, the maximum power of diesel models is 110kw and the maximum torque is 330Nm; the maximum power of gasoline models is 140kw and 360Nm. These two engines have been used in a number of Great Wall pickup trucks, and the reliability has been tested by the market and has a large market ownership.
In terms of interior design, the diamond gun adopts a passenger design, a suspension 12.3-inch center console display, an LCD dashboard to enhance the sense of technology in the interior, and the addition of a multi-functional steering wheel makes it more convenient for the driver to control the vehicle during driving. In terms of configuration, seat heating, electronic handbrake, reversing image/right blind zone visualization, reversing radar, vehicle networking, automatic air conditioning, rear exhaust air outlet, etc. all appear on the King Kong gun, which can also achieve FOTA wireless firmware upgrade. In terms of safety configuration, the diamond gun not only has ESP, front front/side airbags, uphill assist, tire pressure monitoring, but also uses four-wheel disc brakes, which further improves the safety of the vehicle.
Kitten heart blue view
Although in the impression of many people, pickup trucks are tool cars, the good performance of the Great Wall Gun since its listing shows that China has many pickup truck enthusiasts. Although the just-listed Diamond Cannon is a commercial pickup truck, it still has a high-value and passenger car-level configuration, which will bring better comfort and convenience to the owner, and can also meet the needs of young consumers for value. Consumption upgrading is a major trend in the automobile market, and the listing of King Kong Cannon will bring about consumption upgrades in the commercial pickup truck market.