On the evening of March 18, the new generation of Changan Ford Mondeo opened pre-sale, launching a total of four models, priced at a price range of 159,800-21.98 million yuan, which will be launched in April.
The whole series of 2.0T, 8AT powertrain, the starting price is less than 160,000 yuan, this price has also touched many consumers, the current 2.0T joint venture B-class sedan on the market, I am afraid that there is no more realistic price than its model.
In contrast, the 2.0T 550T sharp version of The Maribao XL has a guidance price of 195,900 yuan and a preferential price of about 155,900 yuan for the market terminal, but the car has not been replaced for many years, and it has lagged behind in interior design and intelligence.
As for Toyota's Camry, the entry-level version of the 2.0L model, the starting price after the discount, the price is above 170,000 yuan; the Honda Accord is similar to it, the 1.5T engine entry-level version, the starting price is also more than 160,000 yuan. The 2.0T low-power version of the Volkswagen Passat costs around 180,000; the high-power version is closer to 200,000.
In addition to the price, in terms of configuration, Mondeo is also very sincere, the appearance of the new car using the New Design of the Ford family, for most consumers, the first feeling is more handsome, younger, sportier.
Based on the FNV intelligent interconnection network architecture, the new generation of Mondeo has a tram-level intelligent cockpit and technology configuration, equipped with a rare 1.1-meter ultra-wide area HD 4K large screen in the same class of models, bringing the intelligent driving experience of electric vehicles to fuel vehicles.
The configuration level of high-end models naturally needs no more words, and the official set the starting price at 159,800 yuan, and the configuration of its lowest car is also quite capable, which is also surprising to many consumers.
Specifically, Mondeo's high and low models, power, chassis, body are all undifferentiated, 2.0T+8AT powertrain, 4935mm body length, 2945mm wheelbase, close to the body size of The Ford Taurus.
In terms of safety that consumers are most concerned about, Mondeo has not reduced the minimum security, and the entry-level model provides the protection of eight airbags in the whole vehicle, including the main and passenger airbags and side airbags, as well as the front and rear side air curtains.
The whole series is equipped with tire pressure monitoring, uphill assistance, automatic parking, reversing image functions, which are very practical for consumers.
In terms of other configurations, the lowest models have keyless entry, remote start function, OTA vehicle networking, road rescue call, all-series LED near and far lights, hidden door handles, automatic air conditioning, rear seat air outlet, PM2.5 filtering and other plus functions, for consumers, these functions have basically met their high-frequency needs for vehicle use.
The lowest model, which does not have a main configuration of 1.1 meters with a fish screen, is equipped with a double large screen, but many consumers love this. At the same time, the lowest model is manual seat adjustment and weaving seat, which reflects its minimum matching attributes.
As for the power part, the full range of models 2.0T+8AT, the maximum horsepower of 238Ps, the peak torque of 376N·m, has belonged to the current domestic 2.0T power peak level.
In general, the new Mondeo "Return of the King" gives the greatest sincerity of domestic consumers, no matter how good the publicity and configuration, it is better to give consumers the greatest discount.
Mondeo did it this time, the same price, in the domestic camp, is not able to buy the same level of joint venture B-class sedan. Such a cost-effective, even the Kia K5 and hyundai Sonata in Korean cars can't do it. The newly listed Mondeo has begun to challenge the domestic joint venture car cost performance ceiling, as to whether the car can reproduce the glory of monthly sales of more than 10,000 in the future, we wait and see.