Hello everyone, this issue of the analysis of the new Ford PUMA, is a very sporty SUV, while having a low positioning
1. Brand analysis and historical introduction
The Ford PUMA was first unveiled in 1997, but it was a sports car, built on the basis of the Carnival, and then discontinued, and this time the new Ford PUMA is a revival of this car, which is presented in the form of an SUV.
2. Market analysis
The new Ford PUMA is higher than Ford Impreza in the market positioning, lower than the Ford Impreza model, belongs to a lower positioning SUV, has a more sporty style, mainly for urban use, in this market level, has a higher market capacity.
3. Competitors
Ford PUMA is in the competition to benchmark Buick Arcola and Chevrolet Chuangku and other models, as well as Honda Binzhi, Volkswagen Tango and other models.
4. Used cars (Note: The retention rate of used cars is based on the actual performance of the used car market after the new car is listed. ）
Due to the low positioning of this car, it will have good market sales, and the performance of the market ownership is also good, but due to the use of a three-cylinder engine, it will affect a certain retention rate.
5. Power system and chassis
Equipped with a 1.0T EcoBoost in-line three-cylinder gasoline engine micromix system, the high and low power version is divided into high and low power versions, with a maximum power of 92 kW and a peak torque of 170 N·m, and the high power version has a maximum power of 114 KW and a peak torque of 190 N·m, matching the 6-speed manual and 7-speed DCT transmission. And with engine start-stop system. Adapt to your driving style with custom throttle response, steering and even shifts. There are five different modes: Normal, ECO, Sport, Slippery and Dirt Road.
6. Configuration (The following configurations are listed according to different models, some do not represent the standard of the whole series)
It's equipped with a 12.3-inch digital instrument screen, an 8-inch touch center screen, AppLink capabilities, and support for Apple CarPlay and Android Auto. Supports up to 4G WiFi hotspots for up to 10 devices, electric panoramic sunroofs, and heated steering wheels.
The Ford Co-Pilot360 is equipped with adaptive cruise control, including a traffic jam assistant that also recognizes traffic signs and adjusts speed accordingly. Adaptive intelligent cruise control with traffic sign recognition allows the driver to select the desired cruising speed and then keep the speed constant.
Thanks to the reversing camera with Split View technology, approaching vehicles can be seen from the side of the vehicle. The camera displays the image at a 180-degree angle.
Ramp Start Assist, Sleepiness Warning continuously monitors driving behavior.
The Ford Pass App can access the vehicle remotely. The location of the Ford Puma can be easily determined and locked remotely.
Accident Prevention Pre-Collision Assist identifies potential collisions with other vehicles and pedestrians, and if an impending collision is detected, the driver receives visual and audible warnings and the braking system is ready. If the driver does not react, the system automatically brakes at full braking power.
In addition to pedestrians and vehicles, the new pre-collision assist system can now also identify cyclists.
Safety Brake Assistant Emergency Brake Assist identifies whether the braking process is "true emergency braking" based on the speed at which the brake pedal is pressed.
Tire pressure drop warning, tire pressure monitoring system will be by lighting a symbol on the car computer display to alert.
The Electronic Security and Stabilization Program (ESP) is always active. ESP reacts when it records that the vehicle shows deviation from stable handling. ESP measures the movement of a vehicle around a vertical axis. The non-slip adjustment prevents individual wheels from slipping.
Traction control prevents wheels from slipping. It can also adjust the torque delivered to each wheel to achieve excellent adhesion and good grip when accelerating.
7. Space
The body size is 4207mm*1805mm*1537mm and the wheelbase is 2588mm.
Both the driver's seat and passenger seat of the high-end model are equipped with a waist massage function to relieve and relax the back.
The heated front seats are available for both drivers and front passengers and have three different heating settings.
The rear seats can be folded 60:40 for maximum versatility.
Open the tailgate with foot movement, and the foot under the rear bumper can be electrically opened and closed with a simple movement.
Not only does it offer up to 81 liters of additional storage space, and it can accommodate items up to 115 centimeters as needed, it is also waterproof and comes with a drain valve.
8. Summary
The design of the new Ford PUMA in the appearance is very coordinated, the sense of sport is good, and the appearance is still good. The interior space performance is average, and the design of the central control is also slightly outdated, providing a micromix system in terms of power, but with a three-cylinder engine, this car has not yet been introduced.
9. Appearance
From the front face, the design is still more domineering, the size of the grid grid is not small, and the interior uses a mesh grid texture to enhance the sports style, the lower surrounding flat grille design is also an increase in the design of movement, the headlamp group uses a raised shape, very imposing. Coming to the side, the design of the side window line is relatively compact, using a very dynamic side window line, and the overall style is also biased towards coordination. The tail adopts a simple design, and the rear surround adopts a wide shape, and the visual effect is very imposing.
10. Interior
Entering the car, the use of symmetrical central control modeling, and the use of suspended central control screen, from the car point of view, the design is more compact, the steering wheel with a multi-functional design, is also very practical.