Source: Apple
In the early morning of March 9, Beijing time, Apple brought its first press conference in 2022, and many product lines had new products unveiled. Although it is the new product that is finally "in front of the stage", the chip that is "hidden" behind the scenes of the product is actually more important.
M1 Ultra：
The most powerful Mac chip available
The low-end chip that was previously expected did not appear, and Apple used the M1 Ultra chip to continue to show its strength, and by the way, it once again opened the gap with competitors.
To put it simply, the M1 Ultra is the two most advanced M1 Max chips of Apple's Mac before, connected together through the custom packaging architecture of UltraFusion, resulting in a 1+1>2 effect, and the most powerful Mac chip was born.
With a combination of 16 high-performance cores and 4 energy-efficient cores, the M1 Ultra has a 20-core CPU and up to 64 graphics processor cores, which is 90% faster than the top 16-core processors in the current consumer computer market, but consumes 100W less power. At the same time, the memory bandwidth of the M1 Ultra has been increased to 800GB/s, with a maximum of 128GB of unified memory and a built-in 32-core neural network engine.
As a result, Apple's Mac chip also formed m1, M1 Pro, M1 Max, M1 Ultra four family series from low to high. If the lower-end chips are added later, Apple's Mac computer product line will use Apple's own chips from the entry level to the workstation-level complete product line.
Mac Studio：
The most powerful Apple desktop computer
The M1 Ultra was first used on the Mac Studio, an Apple desktop Mac. The shape of the Mac Studio cube is reminiscent of Apple's Power Mac G4 Cube more than 20 years ago — a desktop computer with a prominent design, fanless silence, and in fact serious heat dissipation problems and failed sales.
The M1 Ultra chip has excellent power control, but the Mac Studio still emphasizes its thermal design, cooling the chip with dual centrifugal fans, dedicated air ducts, and more than 4,000 heat sink holes on the housing, and the heat dissipation system takes up almost half of the internal space. After all, Mac Studio positions graphics and video professional workstations, and in the case of performance priority, it is unimaginable without good heat dissipation.
Mac Studio adopts aluminum metal pressed integrated molding process, length and width of 19.7cm, height of 9.5cm, the interface is very comprehensive, the front of 2 Thunderbolt 4 interfaces and 1 SD card slot, the back of 4 Thunderbolt 4, the maximum transmission speed of 40Gb /s, there is a 10Gbps network port, two USB-A, an HDMI and a 3.5mm audio port, high-end Mac Studio can drive up to 4 Pro Display at the same time XDR and a 4K TV. The number of Mac Studio interfaces using the M1 Max chip is the same, but the USB-C interface supports the USB3 protocol, with a maximum transfer speed of 10Gb/s.
The M1 Max version of Mac Studio has an entry price of 14999 yuan, and the M1 Ultra version is sold from 29999 yuan, up to 128GB of ram, 8TB SSD.
Studio Display：
5K display with built-in A13 chip
Almost no one predicted that Apple would launch a new 5K display this time, and what is even more outrageous is that this display called Studio Display actually has the same A13 chip built into the iPhone 11.
According to Apple, the chip is specifically designed to help the display process audio and video. Studio Display features a 12-megapixel ultra-wide-angle front lens with support for "character centering" to ensure the effect of video calls, and a built-in 6-speaker system that supports Dolby Atmos and spatial audio.
In terms of appearance, studio Display is similar to Pro Display XDR, with an aluminum alloy casing, a 27-inch, 5K resolution screen, a maximum brightness of 600 nits, a 1 billion color display, and supports true color display. Optional Nano-textured glass panel with support for Siri wake-up.
Studio Display provides 1 Thunderbolt 3 interface, 3 USB-C interfaces, of which the Thunderbolt 3 interface can be connected to the MacBook and other hosts at 96W power supply. The built-in bracket supports an adjustable range of up to 30 degrees, and also supports the option of other brackets to position the display in landscape or portrait orientation.
Studio Display standard glass version is priced at 11499 yuan, and Nano-texture nano textured glass panel is priced at 13999 yuan.
iPad Air：
The M1 chip was replaced and the camera was upgraded
Last year's iPad mini 6 has adopted an A15 chip, as a "two-stop higher" than the mini, the sub-flagship level of the iPad Air this time also followed the iPad Pro, the use of M1 chip.
In terms of appearance and configuration, the iPad Air is not much different from the previous generation, with a 10.9-inch Liquid Retina display, 500 nits of brightness, P3 wide color gamut, support for the original color display, Touch ID and power key integration, but also support "Magic Control Keyboard", keyboard-style intelligent double-sided clip and 2nd generation Apple Pencil and other accessories.
It is worth emphasizing that the camera of the new iPad Air has been upgraded, the 12-megapixel rear lens supports 4K video shooting and AR augmented reality, and the 12-megapixel front lens supports the "character center" function, which is more practical in video calls and other scenarios.
The new iPad Air offers five colors of space gray, starlight, pink, purple and blue, the Wi-Fi version of 64GB and 256GB is 4399 yuan and 5499 yuan, and the cellular version of 64GB and 256GB is 5499 yuan and 6599 yuan, respectively.
iPhone SE:
Use A15 chip, support 5G
The new iPhone SE is already the 3rd generation, because of the use of iPhone 13 with the same A15 chip, finally support 5G, purely in terms of chip performance, ahead of Qualcomm flagship chip Snapdragon 8Gen 1 a big cut.
From the appearance point of view, it maintains the appearance of the iPhone SE, or it is very similar to the latest iPhone 8. It is still an aviation aluminum frame with front and rear glass panels, a 4.7-inch LCD display with Touch ID, a 12-megapixel single camera on the rear, and the waterproof and dustproof performance of the fuselage reaches IP67.
Because of the help of the A15 chip, the shooting effect of the new Phone SE has also been improved, and users can choose intelligent HDR4, photography style, deep integration, portrait mode, etc., and A15's powerful machine learning capabilities can also directly process the details of imaging and pictures.
The iPhone SE has three colors of midnight color, starlight color and red, and the capacity of 64GB, 128GB and 256GB is 3499 yuan, 3899 yuan and 4699 yuan, respectively, which is currently the cheapest A15 chip mobile phone.
iPhone 13：
The new green specification remains unchanged
Regarding the new color of the iPhone 13, the previous predicted purple version did not appear, but added green, of which the iPhone 13 Pro and iPhone 13 Pro MAX are called "Green", while the iPhone 13 and iPhone 13 mini are only ordinary "green". However, from the display effect of Apple's official website, the two greens are very different. In terms of hardware configuration, the green version is consistent with the previous other color matching, and the price is also the same.
Author/IT Times reporter Lin Fei
Editor/Lin Fei Kicked Sister
Typography/Ji Jiaying
Image/Apple
Source/IT Times public account vittimes
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