Fast forward to 2022, today we will take stock of the big news that happened in China's auto market last year. There are two things that I think are particularly representative, and they also represent the two heavens of ice and fire in our Chinese independent brand automobile circle.
In the middle of 2021, there is a car company in China that completely declared bankruptcy, this car company is quite famous, in Shandong, Gansu, Henan and Zhejiang scenery for a long time, this car company is youth car.
Lotus Motors, which was once very popular, was also a sub-brand of Youth Automobile, and also acquired the Dutch supercar Spyker Automobile, and also established a sub-brand with Saab Automobile, when the buses under Youth Automobile were also the leaders in the bus industry. However, the projects invested by the large-scale youth automobile have basically failed, and they have been listed by the people's courts as dishonest executors more than 30 times.
Youth car did not break the arm to survive, the leader Pang Qingnian began to continue to invest, just like a gambler, after the big loss at the table did not stop the loss in time, but learned the side door left way, want to come to a stud, re-earn the money back. Therefore, in the first two years, Pang Qingnian applied to the Henan government for land funding to develop hydrogen energy vehicles. It didn't take long for the hydrogen car to be developed, and a great invention that claimed to change the pattern of the car landed smoothly in less than half a year. By adding water, the new car can be driven, and the new car can reach 1000km, and the new car has no exhaust, and the discharge is sweet and delicious pure water. This farce will not end completely until the middle of 2021.
In fact, this represents the development of a considerable number of independent brand car companies, some are falling in obscurity, some want to set off a big wave, but some take a detour. Presumably, there are still many friends who remember the new energy subsidy event, and a large number of new energy vehicle companies have fallen after the subsidy has been reduced.
Another thing, I think is also particularly representative, a group of car companies fell, there must be a new group of car companies began to rise, such as Changan Auchan Automobile we are going to introduce today.
Speaking of Changan Automobile, small partners know a lot, but when it comes to Changan Auchan, I believe that there should be a part of the consumers who have not heard of it, which is also a relatively new car brand, but this brand can really be a breeze in 2021, with cumulative sales of about 230,000 vehicles, and quickly entered the top ten of China's auto brand sales list, which can be described as a blockbuster. In the words of netizens, Changan Auchan Automobile is a very explosive dark horse.
One of its members, Auchan X7 PLUS, was listed on October 17, 2021, and the order exceeded 3,000 units on the same day, which shows that consumers are very recognized by it.
Why is this model so sought after by so many consumers? First of all, of course, the price, as a large space, strong power, and a good intelligent design of the SUV, Auchan X7 PLUS starting price is only 79,900, the price is not very cheap?
The overall design of the new car also has a strong appearance, using a popular appearance, equipped with a double-layer duplex dot matrix grille, with a strong sense of three-dimensionality. In addition, the whole series is also equipped with split LED crystal clear headlights as standard, and the visual shape is quite stunning.
The side layering of the model is more distinct, and the wheel shape is more like an aviation turbine design. It is worth mentioning that the wheel hub of the new car reached R19. To further enhance the sense of sport, the through-body waistline is equipped to echo the through-type chrome strip.
The rear of the model adopts the standard through-line light curtain taillights of the whole series, equipped with chrome exhaust pipes on both sides, and the strength is relatively strong. Just such a high-value appearance, the starting price is only 79,900, how do you think consumers will choose?
Not only is the exterior beautiful, but the interior design of auchan X7 PLUS can also easily conquer young consumers. The car is equipped with a dual floating LCD screen, and it is also a high-definition design, which not only has a large screen size, but also has a fast response speed. The new car is equipped with an industry-leading ultra-fast octa-core chip, which can achieve speech recognition in 0.5 seconds, face recognition in one second, and navigation home in one second, and is also equipped with an intelligent control system for internal and external dual cameras. In addition, it also has a bodyguard monitoring system, which not only has a downwind eye, but also has a tailwind ear to guard our driving safety in real time.
Auchan X7 PLUS is particularly friendly to young consumers or consumers with poor driving skills, equipped with the leading transparent chassis technology of the same class, which can monitor the surroundings of the new car and the chassis, so that we can drive with more confidence.
Auchan X7 PLUS is equipped with a vehicle soundproof configuration, which makes the interior of the car more quiet, as well as a child care mode, which can automatically adjust the wind speed and temperature, and can also automatically play children's entertainment programs.
Auchan X7 PLUS has a remarkable space configuration, with a wheelbase of up to 2786mm, as a compact SUV, the wheelbase is close to 2.8m, the proper wheelbase of the quasi-mid-level SUV, the more spacious wheelbase makes the rear seat ride comfort is very high. In addition, the rear seats support the proportion of recline, the trunk can be extended to 1407L, basically the rear seats are turned into a large bed, you can travel, you can relax, and you are also suitable for fishing.
In addition to these technological configurations and large spaces, the Auchan X7 PLUS also has a very good powertrain. We all know that the Blue Whale engine is very powerful, this Changan Auchan X7 PLUS is equipped with a new generation of high-pressure direct injection engine, 1.5T engine peak torque up to 300N·m, can achieve 0.05 seconds of throttle response. The transmission efficiency of the gearbox is as high as 94.3%, it is also a Blue Whale gearbox, and it has been rigorously verified for 3 million kilometers, and the reliability is quite good.
It is also thanks to these balanced designs that Changan Auchan X7 PLUS has shown sufficient cost performance. It is precisely because of these high cost performance that it attracts more consumers. In fact, most of Auchan's new cars have similar advantages.