Which model is the most popular in the Chinese auto market? In terms of sales, Nissan Xuanyi deserves it, in the past January, Xuanyi's total sales reached 49982 vehicles, stabilizing the top of the sales list of family cars, and everyone's favorite Volkswagen Langyi, its sales of 45288 units, ranked second.
In response to Xuanyi's best-selling, many car critics, media people are holding a "surprised" attitude, because everyone has no confidence in Xuanyi's popularity, everyone unanimously believes that Xuanyi's best-selling will not last too long, because the Nissan model is light in weight, the driving sense is frivolous, people who have driven know that the "sense of cheapness" is stronger, Xuanyi is also a model without a best-selling physique, but Xuanyi has hit the face of many auto experts again and again with facts, Xuanyi's popularity has lasted for many years, and its sales have exceeded 500,000+ for two consecutive years. XuanYi is definitely an alternative among the "sales kings".
Since Xuanyi is so popular, I still want to analyze why this car is so popular with everyone. This article can be used as a reference for car buyers!
Xuanyi has a good mass base and excellent reputation
According to incomplete statistics, the number of Chinese holding motor vehicle driving licenses is as high as 440 million or more, although the number of people is large, but most people's understanding of cars is only superficial, limited to driving vehicles, and everyone does not understand the knowledge of car selection and use. How do most car owners buy a car? First of all, take a look at the budget in your hand, secondly, look at what cars your friends and relatives have bought around you, and then check the car sales rankings, set a target model, go to the 4S store for a walk, and pay for a car.
On the income of most Chinese car owners, most people are more inclined to buy 100,000-level family cars, and Xuanyi is just in this range, although Xuanyi is complained about by car critics, the body is thin, the frame is light, and the safety is poor, but the owner likes Xuanyi, plus Xuanyi's car ownership is large, and its monthly sales are also very high, under such a wide range of exposure, it is easier for everyone to choose Xuanyi.
Xuanyi vehicle economy and fuel saving
For Chinese car owners, one of the main points of car purchase is fuel consumption, after all, the current oil price is getting more and more expensive, 92 gasoline is about to break through 8 yuan / L, choose an economical and fuel-efficient family car is what most car owners are eager to pursue. Xuanyi matched the 1.6L + CVT powertrain, the body length and width was 4641 * 1815 * 1450mm, the vehicle wheelbase was 2712mm, the certified fuel consumption of this car was as low as 4.9L/100km, its fuel consumption performance has been written in black and white on the Internet (although its fuel consumption is somewhat exaggerated), but low fuel consumption represents low cost, and the choice of Xuanyi is very much in line with the expectations of working-class car purchases.
The driving sensation of Xuanyi vehicles is brisk and comfortable
Although the driving feeling of Xuanyi vehicle is light, giving people a feeling of not being very safe, but its driving texture is very brisk, the throttle response is excellent, as long as the owner steps on the accelerator pedal, the vehicle will have excellent acceleration performance, especially its starting acceleration performance, the engine speed increases rapidly, the torque is established positively, the CVT transmission is rapid, and the power system matching is absolutely excellent.
For AT, DCT transmission, the owner in the driving process, will inevitably feel the sense of power interruption, transmission gear shift frustration, but CVT transmission will not, its driving texture is very linear, acceleration performance is very symmetrical, driving Xuanyi is like driving an electric car, giving people a very soft sense of comfort.
Nissan has always had the reputation of "sofa seat", everyone says that the model produced by Nissan, its seat is as comfortable as the sofa, it is said that this is related to Nissan's car-making concept, Nissan wants the owner to treat the car as home, driving or riding the car as if returning home, and the comfortable seat is the specific performance of going home, so that the owner and passengers can completely relax themselves in the car.
Through the above analysis, the reasons for Xuanyi's best-selling are clear at a glance! Word-of-mouth accumulation, owner-of-mouth advertising, economic and fuel-saving performance, brisk driving feeling, comfortable ride, these are Xuanyi logo, as for the durability and stability of everyone, it is the most basic feature of the joint venture car, not the root cause of Xuanyi's best-selling.