Even as 2021 passes, the post-pandemic era still has a greater or less impact on people's lives, and for most people, sudden difficulties are often helpless. Recently, Glory Wisdom Life released the "Daddy's Secret" brand video, which tells the story of an unemployed father who returned home exhausted after experiencing optimization, but could not vent his helplessness to his wife and daughter...
The ultimate user experience of technology products is: temperature
In the special period, the daughter's smile was imperceptibly infected by the father who was shrouded in haze, and the warmth of the family and the affection of the father and daughter aroused strong resonance among the public. At the same time, the Honor Tablet V7 Pro, which appeared in the video, also left a deep impression on the audience. In the public perception, digital products bring more "low-headed family", but the Honor Tablet V7 Pro can break the barriers between the system with the Honor laptop, and become a channel for secret communication between father and daughter through the multi-screen interconnection function, in this unique way of communication, so that the father feels the warmth from the family.
Letting technology have a temperature can be said to be a new height for Glory to provide consumers with the ultimate user experience. The Honor Tablet V7 Pro in the video is the Flagship Android Tablet product launched by Honor in 2021, which has been sculpted in many aspects in the user experience and software ecology, equipped with the new MagicUI 5.0 system, has a perfect multi-task, multi-window productivity desktop, and optimizes the system-level experience through multi-screen collaboration, parallel vision, and smart split-screen, so that users can get a better product experience.
Based on the development concept of Honor's "two-wheel drive", one wheel constantly understands what consumer trends are, insights into consumer needs and pain points, and takes this as the starting point for innovation; the other wheel pays attention to technology to lead demand, and continues to drive the industry forward with cutting-edge and forward-looking technology. It is based on the two-wheel drive product development concept that Glory can better understand, grasp and lead the actual needs of consumers, continuously transform the scientific and technological power into the product force that the market actually needs, and also give the scientific and technological products more humanistic temperature.
Walk through the glory of the "smile curve" and understand the meaning of smiling better
Facing difficulties with a smile is the symbol that runs through the main line in the brand video of Honor, and it is also the emotion that Glory most wants to talk to the public. Only by walking through it in person can we more clearly understand the true meaning of it. In 2021, the Glory brand has experienced the darkest moment from a domestic market share of 16.7% to less than 3%, which can be said to be the biggest dilemma ushered in by Glory. But obviously Glory is not confused, but through firmness and confidence out of a "smile curve" that quickly returns to the market.
In the face of the ups and downs of 2021, Honor interpreted steadfastness and self-confidence with action strength: 66 days after independence, the resumption and cooperation with major partners in the global supply chain; 134 days, the integration was fully completed, opening a comprehensive sprint of the new strategy; 185 days, jointly announced with Qualcomm that Honor will launch the world's first Qualcomm Snapdragon 778G chip; 211 days, honor 50 series was released. Over the past year, Honor has continued to push the ceiling beyond the limits of innovation.
As Zhao Ming said on the glory anniversary: glory is still the "stupid bird" that does not forget the original heart and does not chase the outlet, we always adhere to the innovation, quality and service as the strategic control point of glory facing the future, always continue to pay efforts in places where others find it difficult, realize the continuous improvement of user experience, and create a new world of wisdom that belongs to everyone as the brand vision. Relying on the 1+8+N all-scenario strategy, Honor continues to create more and experience more extreme products for consumers, while making the interconnection between technology products more boundless, the communication channels richer, and giving users more technological warmth.
The Spring Festival is approaching, the scientific and technological content and ultimate experience of glory products in the past year have been recognized by the public, among which they are favored by China's ice and snow, and officially become the sponsor of China's ice and snow technology, providing a series of flagship products including the honor tablet V7 series for ice and snow athletes to help ice and snow athletes better train and prepare. On January 16th, the Glory New Year Image Museum Shanghai Qianjihui North Bund Raffles City Advanced Experience Hall welcomed the arrival of consumers, so that the public can experience the ultimate expressiveness of Glory products on the spot, and at the same time feel the temperature of the technology brought by Glory relying on the ultimate experience for cold winter days.