China FAW unveils a new logo

China Daily, January 19, Changchun Electric, at the 2022 annual press conference of China FAW and Hongqi brand held yesterday, Qiu Xiandong, director, general manager and deputy secretary of the party committee of China FAW, released the new corporate logo of China FAW.

China FAW's corporate logo has been renewed

Qiu Xiandong introduced that the number "1" of China FAW New Enterprise Identification Center represents the development vision and pursuit of the first enterprise spirit of China FAW to build a world-class automobile enterprise; the main Chinese character "automobile" represents the mission of China FAW based on the main business and bravely undertakes the mission of opening up a new road for the innovation and development of China's automobile industry in the new era; and the word "automobile" constitutes the form of an eagle with wings spreading, marking that China FAW is full of positive and enterprising strength. The wings of "Eagle" in the new corporate logo are abstracted into two letters E, representing Environment and Enjoy respectively, implying that China FAW is committed to green, low-carbon, energy-saving and environmental protection, striving to provide users with "wonderful travel, beautiful life", and creating a world-class, environmentally friendly (green low (zero) carbon), consumer-loved mobility service company vision.

At the annual press conference, The new brand slogan of China FAW was released at the same time, "China FAW Creates the Future". Qiu Xiandong said that China FAW shoulders the national mission, national responsibility, social responsibility, always take the people's yearning for "wonderful travel, beautiful life" as the goal of struggle, always adhere to the spirit of ingenuity to provide users with the ultimate products, the ultimate service, innovation-driven development, independently master the key core technologies, establish a national automobile brand, and strive to build a world-class automobile enterprise, a strong Chinese automobile industry, and open up a new road for the innovation and development of China's automobile industry in the new era. Lead China's auto industry to a stronger, better and better future.