The 20th anniversary of the introduction of domestic production is not stained, the fox essence value, 240 horses! It is not sold in accord
Obviously, there are many fans who are prejudiced against Korean brands, and after listening to some one-sided words, they feel that Korean cars are not good, and in recent years, the sales of Korean brands in the Chinese market are indeed not good. Is this really because the Korean car itself is not technically good? In fact, the problem is not in the product itself, take Sonata, as early as 2002, it was introduced into Beijing Hyundai production, the Sonata production line of that year was the first asset line after China's accession to the WTO, and then for many years the car has a strong sense of existence, but now the 10th generation sonata is obviously ignored by everyone, 2021 even has many months of single-month sales of only about 300 units, the first 11 months only sold more than 7300 units, which has been gradually marginalized in the field of joint venture brand B-class cars.
So what's the problem? First look at the appearance design, Korean brands have never disappointed everyone, the design language of its own school is generally relatively young sports, the 10th generation sonata is closer to the aesthetics of young people, and the appearance is called fox fine beauty. The front of the car has the iconic catfish large mouth intake net, the sides are equipped with triangular eye headlights, and the body side sports coupe sneak style is very prominent, is this design more sporty than accord Maiteng?
If you want to experience entry-level high-performance driving fun, the current Korean car can also meet the demand, The 10th generation Sonata in the domestic market not only has the entry 1.5T version to reduce manufacturing costs, but also the mainstream 2.0T version of the model, the maximum output power of the original can reach 240 horsepower, the Regal GS and Maribao XL pulled out, Sonata's horsepower data also has obvious advantages, compared to the United States are not panicked, not to mention the comparison of Japanese products of the same level, in the face of camry and Accord fuel version models, 240 horsepower is almost a hanging, the actual site test zero hundred acceleration score can reach about 7.7 seconds.
Compared with the interior configuration, the tenth generation Sonata is not inferior, has long provided a full LCD dashboard and a large screen of suspension navigation, the air conditioning control area is also a touch panel, plus the button shift device and paddle shifter, the entire table is quite neat. If you're after space, the 10th Generation Sonata brings a long wheelbase of 2890mm, and the rear is spacious enough.
It seems that compared to coming and going, the 10th generation Sonata has performed well in all aspects, with high appearance, full configuration, strong horsepower, and will be more passionate than accords, but it is not selling Honda Accord. This is not a competition of hardware strength, but a contest of soft power, the biggest soft power is brand influence, Honda automobile even if the configuration is not high, and there is no preferential strength, but in the eyes of the Chinese people, the image is relatively tall, consumers are willing to choose, Korean cars start late, take the cost-effective route, this kind of behavior to please consumers just let consumers feel cheap, just like The more cheap, the less it is, the less it is to sell.
The question is, where do you think Sonata lost? Welcome to leave a message in the comment area, let's discuss together! Spend a second to pay attention and make good friends for a lifetime! Some of the pictures come from the Internet, it is not easy to write an article, welcome the majority of car fans to like and share.