If there is a brand new electric vehicle brand, its founder became the vice president of Huawei at the age of 27, and then became the CTO of Baidu, and the 45-year-old was imprisoned, do you think this brand is reliable?
The word legend cannot be summarized in the first half of the life of Li Yinan, the founder of Youjia Automobile.
Li Yinan was admitted to the junior class of Huazhong University of Science and Technology (now Huazhong University of Science and Technology) at the age of 15, joined Huawei after graduating from graduate school, and was only 27 years old when he was promoted to vice president of Huawei. For such a technical genius, Huawei President Ren Zhengfei is very important, and even ren wants to cultivate Li as a successor. So when Li Yinan decided to leave Huawei to start a business, Ren Zhengfei was quite sorry.
Years later, Li Yinan successively served as the CTO of Baidu and the CEO of China Mobile 12580 Company. Baidu Chairman Robin Li also has a very high evaluation of it: no more than three people in the world can be Baidu's CTO, and Li Yinan is one of them.
In 2015, Li Yinan established Niudian Technology. The product of Niu Electric Technology is now a relatively famous Calf electric vehicle. In 2016, Li Yinan was sentenced to two years and six months in prison for suspected insider trading in stocks - there are many hidden feelings in this regard, and this article will not be investigated in depth.
In 2018, Niudian Technology was listed on the U.S. stock market, and the current market value reached more than one billion US dollars, although it is no longer in charge of Niudian Technology, Li Yinan still holds a large number of shares in it. This means that he has the confidence and the capital to make a comeback. At the end of December 2021, Niu Innovative Energy Technology Co., Ltd. released the English brand "NIUTRON" and Chinese brand "Ziyoujia", which is Li Yinan's second venture after the listing of Maverick Electric.
In the large number of new power brands with empty heads and brains have been eliminated, and "Wei Xiaoli" is a three-legged current car building, is it too late for self-travelers? For this point, founder Li Yinan frankly said: "We just want to explore it, try to see if this road works." It can be seen that he is not completely sure, but he is very honest and does not boast.
Whether it can work or not, at least come up with a real product, relying only on the PPT trick in 2022 has long been out of play. As a latecomer, Li Yinan is well aware of this truth, so the first product needs to be quickly stepped up and delivered as soon as possible.
At present, Niu Chuangxin Energy has pulled up an investment of 500 million US dollars, the team has reached 1,000 people, R&D and factory in Changzhou, set up two office locations in Beijing and Shanghai, Beijing is responsible for automatic driving and intelligent cockpit research and development, and Shanghai is responsible for automobile design. Changzhou is Li Yinan's feng shui treasure land, the factory of the maverick electric car, and the factory of the ideal car, all in Changzhou. Li wants to be a good friend of Li Yinan, when Li Yinan founded The Calf, or Li wants to lead the line.
In addition, there are only a few domestic automobile production qualifications, and Niuchuang needs to use mature factories to get a quasi-birth certificate. The predecessor of Niuchuang Changzhou Jintan Base is the Mahayana Automobile Science and Technology Industrial Park, which can achieve a production capacity of 180,000 vehicles per year. It is reported that Niu Chuang reused some of the factory equipment of the previous Mahayana automobile, and made some modifications as needed, which can be put into use in March this year.
According to planning, the first model of Self-Touring Home, NV, will open reservations in the first half of this year and officially roll off the production line in September.
The front shape of the NV is still quite chic, especially in the environment where new power brands generally like slender light groups, and its big eyes are even more special.
In fact, from its front face can see a hint of retro taste, the circular light strip abstracts the effect of the old-fashioned off-road vehicle round light, which is very consistent with the urban and off-road fusion style promoted by the self-touring NV. However, this design approach is not the first of its kind, and Ford's Bronco has applied it to the ground.
Bronco
Its side lines are not complicated, the overall proportions are dignified, the raised waist line adds a touch of agility, and there is a suspension roof design. It is worth mentioning that its C-pillar is embedded with a dynamic charging indicator to show the vehicle's battery level status, but it seems to be of little use.
The tail design is also relatively simple, with through-the taillights echoing the front of the car. The wiper is hidden inside the roof spoiler, similar to cadillac.
According to the official data, the length, width and height of the self-touring NV are 4915/1950/1750mm, and the wheelbase reaches 2900mm, all of which are 5-seat layouts, positioning medium and large SUVs. In terms of power, it will adopt two technical solutions, range extender and pure electric, standard four-wheel drive system, 100 km/h acceleration can achieve 5.9 seconds (I don't know whether it is range extender or pure electric type).
The solution of extended range and pure electricity in parallel sounds relatively stable, if the customer does not buy pure electricity, at least there is an extended range as a guarantee. As one of the promoters of the extender, the shipment of the ideal ONE can reach more than 10,000 units, indicating that this technology still has a large audience.
It is reported that since the youjia NV has carried out three rounds of engineering trial production, R & D test mileage of more than one million kilometers, the first round of winter and summer tests has been completed, is currently undergoing the second round of winter tests. In addition, Self-Traveler is also developing other models to meet the needs of different user groups.
Although the price of the NV from Youjia was not introduced at the press conference, according to the staff, its pricing may exceed 300,000 yuan. This price means that it will be connected with Tesla and "Wei Xiaoli", which have long established a stable user group and reputation, and the resistance to moving forward from youjia is very large.
So, in the face of several mountains in front of you, do you have any tips and tricks for the self-traveler? The answer is no. This is not what I said, it was Li Yinan himself when answering the reporter's question, which once again reflects his integrity. Indeed, from the currently known news, the first model of the self-tourer does not show eye-catching parameters or apply cutting-edge technology, and as a new brand, the service is impossible to talk about.
There is not much time left, and the self-traveler has to think of a way to sell his first car.