For a long time, Great Wall Motors' products have been oriented towards male consumer groups, which also makes people hear Great Wall Motors, and their brains emerge as very hardcore and "straight men".
However, in recent years, the Great Wall has also tried to break through its old appearance. In addition to the great success of various fancy naming, the newly launched "Euler" brand has also attracted the attention of many young sisters with new "cat series" cars such as white cats, black cats, and good cats. In addition to these "cat series" products are pure electric vehicles, one of the most attractive features is the appearance, most of which can be cute and lovely, fashionable and beautiful.
Just recently, Euler's "cat family" has given birth to a new member, the ballet cat. The Euler Ballet Cat concept car has previously been unveiled at the Chengdu Auto Show, and this time it is finally determined to launch a mass production version. Recently, a group of ballet cats of the Ministry of Industry and Information Technology declaration map was exposed, the new car as a whole still continues the retro shape of the concept car, and will be officially listed in the first half of 2022.
The retro look is controversial, but it does appeal
The shape design is still the biggest highlight of the ballet cat, and the rounded shape and silhouette with the retro line design make it hard not to think of another classic car, the Beetle. This also allows Ballet Cat to bear a lot of finger-pointing since the beginning of the release, and there have even been infringement disputes before, but it has now survived this storm. However, the strong "beetle smell" on the ballet cat has not been accepted by car fans until now.
Putting aside the infringement dispute, let's look at the design of the ballet cat, there are still many highlights. The overall appearance of the contour line is rounded and full, the body adopts a two-color color block design, because of the use of similar colors, so if not carefully distinguished, it is difficult to detect the two-color design it uses. It is precisely because of the close color that the visual effect is more comfortable, and there is no abrupt feeling brought by the two-color contrast. The headlights group also added bright black decorative pieces, with a large number of chrome decorations on the front face, creating a very strong retro atmosphere.
Let's take a look at the tail design of the ballet cat, the overall shape is consistent with the theme of the front of the car, forming an echo. The taillight set is small and chic, and the rear tailgate of the hatchback design is equipped with a small spoiler design, which adds to the sports atmosphere. The overall shape of the tail tends to be minimalist, and the mirrors, door handles and rims are decorated with a large amount of chrome material, which enhances the sense of sophistication. According to the declaration information, the length, width and height of the Euler ballet cat are 4401/1867/1633 mm, and the wheelbase reaches 2750 mm.
In the declaration map released this time, there is no photo of the interior part, and it is expected that it will be the same as the new car unveiled at the Guangzhou Auto Show, equipped with a double screen design that integrates instruments and central control screens, and the style of rounded rectangles with the inline oval air conditioner outlets on both sides looks more playful and cute, in line with the popular soft and cute style.
In terms of configuration, ballet cats can choose to have different styles of exterior mirrors and rim styles. It is equipped with tire specifications of 225/55 R18, which is still very prominent for such a small car, and the creation of a sense of visual premium is still outstanding. In terms of power, the ballet cat is equipped with a maximum power of 126 kilowatts of drive motor, and matches the lithium iron phosphate battery pack, the capacity and mileage are currently unknown.
Write at the end
Recently, Euler has also been pushed to the cusp of public opinion because of the "core change" incident. Euler also launched a lifetime warranty and 10,000 yuan charging benefits to try to stop the storm. Ballet Cat, a new car that also bears the negative reputation of "plagiarized Beetle", chose to be listed next year, presumably hoping to have a good public opinion environment. So do you think this retro electric car, which focuses on female consumers, can be fired?