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The Yoshino family began selling beef rice at the drugstore

author:Japan Savvy

According to Japanese media reports on September 30, Yoshinoya, a well-known Japanese restaurant brand, will start selling beef rice at THE WELCIA drugstore from October 1.

The Yoshino family began selling beef rice at the drugstore

It is understood that since June last year, Yoshinoya has been selling beef rice bento on a trial basis in some WELCIA stores for 398 yen (including tax), and the bento was launched on the same day at Yoshinoya near the WELCIA drugstore. In the current situation of the new crown epidemic, the way of packaging has avoided the risk of infection to the greatest extent, and has also brought convenience and is very popular with consumers. As a result, in-store food demand is high and there is excellent feedback on sales volumes.

The Yoshino family began selling beef rice at the drugstore

Now Yoshinoya intends to continue to expand sales channels, and from October 1, 20 WELCIA stores in other regions will also start selling beef rice. At present, together with the pilot stores that have already been sold, there will be a total of 34 stores on sale. Yoshinoya also plans to further increase cooperation in 2021, expanding to about 50.

WELCIA is a Japanese cosmeceuticals chain that sells pharmaceuticals, health foods, cosmetics, daily necessities, care products, personal care appliances and more online. Ranked first on the latest List of Japanese Drugstores in 2021, it has a high popularity and popularity.

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