Abstract: The pattern of new energy passenger vehicles is solidified (welcome to pay attention to the leverage game)
Written by Zhang Yinyin & Editor | Xin Xinran
It's time for the passenger association to release the data
A few days ago, the Automobile Market Research Branch of the China Automobile Dealers Association (China Automobile Dealers Association) released a quick report on the ranking of passenger car sales in April 2024.
In April, the retail sales of the domestic narrow passenger car market reached 1.532 million units, down 5.7% year-on-year and 9.4% month-on-month; The cumulative sales from January to April were 6.364 million units, a year-on-year increase of 8.0%.
It is still a bit interesting to drop the same month in a single month.
Specifically:
1) The sales volume of sedans in April was 711,000 units, down 8.9% year-on-year and 9.0% month-on-month; The cumulative sales volume was 2.904 million units, a year-on-year increase of 3.5%.
2) MPV sales in April were 82,000 units, down 14.9% year-on-year and 12.1% month-on-month; Cumulative sales were 320,000 units, down 5.8% year-on-year.
3) SUV sales in April were 738,000 units, down 1.2% year-on-year and 9.4% month-on-month; The cumulative sales volume was 3.14 million units, a year-on-year increase of 14.2%.
4) In April, the sales volume of new energy passenger vehicles in the narrow sense was 674,000 units, a year-on-year increase of 28.3% and a month-on-month decrease of 5.7%; The cumulative sales volume was 2.448 million units, a year-on-year increase of 32.9%.
We found that in April, except for the performance of new energy passenger vehicles, all other categories declined month-on-month, and new energy passenger vehicles also declined month-on-month - sales in March were 712,000 units.
According to the analysis of the Passenger Car Association, due to the frequent news of price adjustment in the domestic auto market in April, consumers have a strong wait-and-see atmosphere, and the overall retail sales of passenger cars have declined month-on-month. On the one hand, the new car price war of new energy vehicles, although it has brought a certain increment, but the sustainability is not strong, and the internal differentiation is also particularly serious; On the other hand, there is no room for continuous price reductions in the fuel vehicle market, and the fuel vehicle market is being eroded by new energy vehicles at an accelerated pace. Users are waiting and watching in the hatchback, which further inhibits the increase in overall passenger car sales.
Note that the data in this article is a monthly report - the first draft, and some of them are slightly different from the announcement data of car companies, but the gap is very small.
1. Geely Automobile won the third place in the wholesale volume of passenger cars in April, and FAW-Volkswagen and Tesla fell in China. Previously, Chery Automobile won the first place in the wholesale volume of passenger cars in February 2024, and Geely Automobile ranked first in January. In March, BYD Auto won the first place in its own monthly wholesale volume with a wholesale volume of more than 300,000 passenger cars, and it continued to win in April.
As in March, Chery Automobile is still in second place.
The third changed, Geely Automobile rushed to third, and in March, it was fifth; FAW-Volkswagen, the third place in March, fell to fifth, and as in March, the wholesale volume fell year-on-year.
The following leveraged games will be written, and there are 2 that have declined.
Changan Automobile's fourth position has not changed, which is the same as in March.
SAIC Volkswagen also successfully defended its sixth position, with January, February and March being its own. And this time FAW-Volkswagen and SAIC-Volkswagen are next to each other, they are really good brothers, is this a good thing or a bad thing?
In March, the seventh Tesla China slipped a little more, reaching the tenth place, with wholesale volume falling 18% year-on-year. The wholesale volume of 89,000 units in March was only 62,000 units in April. Great Wall Motors rose to seventh place from eighth place in March.
SAIC-GM-Wuling has also improved its ranking, ranking 10th in March and now 8th.
SAIC Passenger Vehicle maintained its ninth place, ranking the same as in March, and at the same time, like FAW-Volkswagen and Tesla China, the wholesale volume grew negatively.
2. Top 10 in cumulative wholesale volume of passenger cars in the first four months: BMW Brilliance withdrew, and SAIC Passenger Vehicle entered. The top 8 ranked leverage games noticed that the ranking of cumulative wholesale volume from January to March was exactly the same.
BYD cars are of course the first, with more than 930,000 units.
Then there are Chery Automobile, Geely Automobile, Changan Automobile, and FAW-Volkswagen with a wholesale volume of more than 500,000 units, ranking 2nd, 3rd, 4th, and 5th respectively.
Then the 6th, 7th, and 8th places are SAIC Volkswagen, Great Wall Motor, and Tesla China, which are exactly the same as the cumulative wholesale volume ranking in the previous 3 months.
It just so happens that the wholesale volume of these three companies is about 300,000 units, and Tesla's China is over 280,000 units, which is also in this range.
SAIC Motor Passenger Vehicle entered the top 10 and finished ninth.
Dongfeng Nissan retreated from ninth in March to tenth, while BMW Brilliance fell out in March tenth.
3. Tesla China and SAIC-GM fell out of the top 10 in retail sales in April, and GAC Toyota, Dongfeng Nissan, and BMW Brilliance came back. The top four have not changed much, as in March, they are BYD Automobile, FAW-Volkswagen, Geely Automobile, and Changan Automobile.
Among them, FAW-Volkswagen and Changan Automobile are negative growth. In March, FAW-Volkswagen was experiencing negative growth, while Changan Automobile was growing positively at that time.
The fifth place was changed to Chery Automobile, and in March, it was SAIC Volkswagen; Now the two companies have reversed their positions, and the sixth place in March is Chery Automobile, and now it is SAIC Volkswagen.
It is worth mentioning that Leverage Games noted that SAIC Volkswagen's retail sales fell by as much as 21.7% in April.
Although GAC Toyota fell by 32.1% year-on-year, it returned to the top 10 in a single month, indicating that other companies are more dish.
That's right, we see that Dongfeng Nissan fell by 9.6%, and also hit the top ten.
In March, none of the above three companies were in the top 10.
FAW Toyota, firmly in Diaoyutai, is still ninth, but the year-on-year retail sales fell by as much as 31.3%.
BMW Brilliance also fell 7.9% to return to the top 10.
Tesla China and SAIC-GM regrettably fell out from the top ten in March. Guangqi Honda, Great Wall Motor, SAIC-GM-Wuling, etc. continue to be in the top 10.
4. SAIC-GM-Wuling and Dongfeng Nissan reversed positions, with the former falling to tenth place and the latter rising to eighth. The top 10 automakers in terms of cumulative retail sales of passenger cars in the first four months are the same as in March and two months ago, but the positions of SAIC-GM-Wuling and Dongfeng Nissan have changed compared to the previous three months.
BYD Auto Boss, then FAW-Volkswagen, Geely Automobile, Changan Automobile, SAIC Volkswagen, Chery Automobile, GAC Toyota - the top seven, unchanged from the previous March.
Dongfeng Nissan ranked eighth in the cumulative retail sales of passenger cars in the first four months, and the company ranked tenth in the first three months; In the previous 3 months, the eighth SAIC-GM-Wuling, the leveraged game saw that it fell to the tenth place.
BMW Brilliance is in ninth place.
The retail sales of GAC Toyota and BMW Brilliance are still declining, and they were the same in the previous three months. Of course, compared to it, those former bigwigs who still haven't made it to the top ten are even more regrettable.
5. Retail sales of new energy passenger vehicles in April: SAIC-GM-Wuling, Tesla China, and GAC Aion experienced negative growth, while Li Auto did not grow. First of all, the leverage game noticed that the top 10 monthly sales of new energy passenger vehicles are generally stable, and the top 10 companies are the same as in March, but the order has changed.
Of course, the first is still BYD Auto, but the retail sales in a single month are slightly lower than in March.
The second became Geely Automobile.
In second place in March was Tesla China – it was interesting to see the same decline in sales as in February. The decline was as high as 18.6%, but it fell only 11.1% in February, ranking third in February and second in March, but in April, the decline widened by 21.4% year-on-year, and the ranking also fell to fifth.
Changan Automobile's new energy vehicle sales were the same as in March, ranking third. In February, the company's new energy vehicle sales ranked sixth, even inferior to the same city's Celis Automobile, the company ranked fifth at that time, and March and April were good.
SAIC-GM-Wuling ranked fifth in March, and the company's NEV passenger car sales ranked fourth in February and returned to fourth place in April.
As just introduced above, Tesla China came to the fifth place in the sales of new energy passenger vehicles in April.
GAC Aion is still sixth, in line with March. March and April ranked better than its own eighth-place position in February, but Leveraged Games fell as much as 36.3% year-on-year in April after noticing a 23.3% year-on-year decline in sales in March. Absolute sales fell from more than 30,000 units in March to 26,000 units in April and more than 40,000 units in the same period in 2023.
In terms of ranking, GAC Aion's ranking in 2023 is generally not bad, and now the ranking has slipped down. The main reason is that the sales of some other car companies have risen, while GAC Aion has declined.
Li Auto also suffered from a basic lack of sales growth, but the ranking is still one place higher than that of Race Lis, and the two companies bite very tightly.
Chery Automobile and Great Wall Motor's new energy passenger car sales rankings are also very tight, with the former tenth in March and the latter ninth, and now reversed. Fortunately, both companies are more than 20,000 units, while in March they were less than 20,000 units, which is an improvement from the same period last year.
The hapless NIO continued to fall out of the top 10, just 10th in February, fell out in March, and continued to be absent in April. In addition, Xpeng Motors, Leapmotor, and Nezha Automobile did not enter the top ten.
There are almost no other large domestic factories and joint venture manufacturers.
6. The top 10 companies in the cumulative retail sales of new energy passenger vehicles in the first four months have not changed, but the rankings of Changan Automobile and Tesla in China have been reversed, with the former third and the latter fourth. The first and second are the same as in February and March, BYD Automobile, Geely Automobile's new energy passenger vehicles.
Changan Automobile and Tesla China are in the dark.
In the first two months, Changan Automobile was the third largest in cumulative sales of new energy passenger vehicles, while Tesla China was fourth at that time.
The ranking position of the first 3 months was reversed.
Now, in the first four months, the positions have been reversed again, Changan Automobile's new energy passenger cars have returned to third place, and Tesla China has dropped to fourth.
SAIC-GM-Wuling's new energy passenger vehicles, Celis Automobile, Li Auto, GAC Aion, Great Wall Motor, and Chery Automobile ranked fifth, sixth, seventh, eighth, ninth, and tenth, respectively, as in the previous March.
It is worth noting that, as in the previous February and March, only Tesla China is a pure foreign-owned company in the top 10, SAIC-GM-Wuling is the fifth, and the other companies are all Chinese brands
All the data in this article are quoted from the Passenger Association, and are preliminary statistics, some of them are slightly different from the data released by car companies
Copyright and Disclaimer: This article is created by Leveraged Games, and unauthorized reproduction is prohibited! If you need to reprint, please get permission. In addition, please indicate the source and author at the beginning of the article when authorizing reprinting, thank you! The views expressed in any article are for learning and discussion, not investment advice. All investments made by the user on this basis are at their own risk. If there are omissions or mistakes in the article, please criticize and correct them.