The price of durian has plummeted by nearly 90%, which sounds like great news, but the reality is that even though it is so cheaper, there are many fewer people who pursue this "king of fruits". The reason behind this is really laughable.
Recently, a drama has been staged in the durian market, and the price has fallen so much that you can't believe it - I thought that a durian could top the price of a small household appliance back then, but now, it is simply the price of cabbage! I thought that this would make durian lovers flock to it, but it turned out to be unexpected, and there were very few buyers.
Why did the price of durian suddenly drop so much. It turns out that June to August every year is the harvest period of durian, and at this time, there are so many durians that they are like free gifts, and merchants can only use the killer trick - a sharp price reduction in order to sell quickly. Theoretically, the sales of durian should rise in a straight line, but the reality is a cold field. What exactly makes this "fruit feast" an "awkward party"?
First and foremost is the gossip on social media. Who doesn't go online now, as soon as there is any wind and grass, everyone obtains information through Weibo and WeChat circles. As soon as the price of durian fell, some people immediately began to spread on the Internet that it was because the quality of durian was not good, so it would be sold at a reduced price. As soon as this statement came out, many people who originally planned to buy it began to hesitate, after all, no one wanted to spend money to buy a second-time goods to go home.
Another reason that has to be mentioned is the increase in health awareness. When it comes to durian, everyone's first reaction may be the soul-shaking smell, which is a high-calorie household. As everyone pays more and more attention to health, high-calorie durians have naturally been blacklisted by some people. Even if the price is low, health-conscious people will not easily get their hands on it.
It has to be said that the influence of seasonal factors. Although durian is delicious, it also has to have a degree. Just when it was on the market in large quantities, it happened to be summer, and everyone's appetite may have decreased, and durian itself belongs to the heavy flavor type, so in the hot summer, everyone is naturally not so interested in this high-calorie fruit.
That's some of the "insiders" behind the plunge in durian prices. It seems to be a price problem, but it actually involves many factors such as market supply and demand, consumer psychology, and health concepts. This durian "price war" is not only the helplessness of merchants, but also reflects the complexity of the consumer market. Isn't this a question of whether we ordinary consumers can afford it and can't afford it? Which side will you choose to take in this durian "diving competition"? Do you take the opportunity to feast, or do you choose to watch from the sidelines because of various concerns?
Although this plunge in durian prices gave us an opportunity to buy durian at a low price, it also taught us a lesson and let us see the subtle changes in the relationship between supply and demand in the market economy and the complexity of consumer psychology. Even the "king of fruits" had to bow his head, which made people feel the power of the market.
This also touches on a more practical issue – a crisis of confidence in food safety. Once there is a product with abnormal prices on the market, consumers can easily associate it with food safety issues. This mentality is especially common in the current social environment, after all, food safety incidents are emerging one after another, and people are increasingly concerned about the source and quality of food. Even if the price of durian is low, if its quality cannot be ensured, consumers will be wary.
Another angle that is often overlooked is that the market for durian may have reached saturation. In the past few years, with the popularity of durian in the Chinese market, a variety of durian products have emerged, from durian crisp to durian ice cream, a variety of durian delicacies are dizzying. But there is always a day when the market is saturated, and when most consumers have already tasted durian and the freshness of this unique flavor gradually decreases, the demand in the market will naturally decline.