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2024-2030 China smart headset industry market monitoring and development trend research and judgment report

author:Beijing Boyan Zhishang Information Consulting Co., Ltd., 2010

2024-2030 China smart headset industry market monitoring and development trend research and judgment report

2024-2030 China smart headset industry market monitoring and development trend research and judgment report

Report No.: 1759196

Free catalog download: http://www.cninfo360.com/yjbg/dzhy/yqj/20240123/1759196.html

  China's smart headset industry is in rapid development, with huge market potential and fierce competition. According to a report by market research agency Analysys, China's smart headset shipments reached 13.5 million units in 2018, 220 million units in 2019, 450 million units in 2020, 790 million units in 2021, 1.15 billion units in 2022, 1.53 billion units in 2023, and 2.02 billion units in 2024.

  The current situation of China's smart headset market

  The development of China's smart earphone market is in adolescence, the development of the industry is in the embryonic stage, the overall market has not yet formed a complete competitive pattern, and the development prospects of the industry are very broad.

  China's smart headset market is mainly concentrated in the fields of smart phones, smart homes, smart travel, etc., as well as niche fields such as smart speakers and smart health, which have large room for development.

  The competitive landscape of China's smart headset market

  In the competitive landscape of China's smart earphone market, due to the relatively large market space and low industry monopoly, all manufacturers are likely to succeed in this field. China's smart earphone market includes well-known domestic manufacturers such as Apple, Xiaomi, Huawei, OPPO, and vivio, as well as foreign manufacturers such as Intel, Google, Samsung, Meizu, and HTC.

  Taking Apple as an example, Apple has adopted a market segmentation strategy in the field of smart headphones, focusing on AirPods series smart headphones, supplemented by providing cost-effective AirPods Pro series smart headphones, which occupies an important position in China's smart headset market.

  Xiaomi, Huawei and other domestic manufacturers are also actively participating in the competition in China's smart headset market, mainly for the low-price market, and have launched a variety of low-cost smart headset products, which have attracted the attention of a large number of consumers.

  Sony, Bose, Jabra and other foreign manufacturers are also actively participating in the competition in China's smart headset market, mainly for the mid-to-high-end market, and have launched a variety of high-end smart headset products, attracting the attention of a large number of consumers.

  The competition pattern of China's smart headset market is very fierce, with a large number of participants from domestic manufacturers such as Apple, Xiaomi, and Huawei, and foreign manufacturers such as Sony, Bose, and Jabra, and fierce competition.

The "2024-2030 China Smart Headset Industry Market Monitoring and Development Trend Research and Judgment Report" released by Boyan Consulting has 11 chapters. Firstly, the market development environment of the smart earphone industry and the overall operation situation of the smart headset industry are introduced, and then the current situation of the market operation of the smart headset industry is analyzed, and then the competition pattern of the smart headset market is introduced. Subsequently, the report analyzes the business conditions of key enterprises in smart headsets, and finally analyzes the development trend and investment forecast of the smart headset industry. If you want to have a systematic understanding of the smart headset industry or want to invest in the smart headset industry, this report is an indispensable and important tool for you.

The data of this research report mainly use national statistical data, General Administration of Customs, questionnaire survey data, and data collected by the Ministry of Commerce. Among them, the macroeconomic data mainly comes from the National Bureau of Statistics, some industry statistics mainly come from the National Bureau of Statistics and market research data, the enterprise data mainly comes from the National Bureau of Statistics large-scale enterprise statistical database and stock exchanges, etc., and the price data mainly comes from various market monitoring databases.

Table of contents of the text

Chapter 1: Definition of the concept and analysis of the development environment of China's smart headset industry

Section 1 Definition of the concept of smart headset industry

1. Definition and classification of headphones

(1) Definitions

(2) Classification

2. Definition and classification of smart headphones

(1) Definitions

(2) Classification

3. The statistical classification of the national economy to which the headphone industry belongs

4. Similarities and differences between smart headsets and Bluetooth headsets, wireless headsets and limited headsets

5. Authoritative statistical institutions and statistical caliber descriptions of the headphone industry

Section 2 Analysis of the development environment of the smart earphone industry

1. Analysis of the industry policy environment

(1) Introduction to the industry regulatory system and regulatory agencies

(2) Industry-related standards

(3) Industry development policies and planning

(4) Key policies and plans for industry development

(5) Analysis of the impact of policy environment on the development of smart earphone industry

Second, the analysis of the economic environment of the industry

(1) The current situation of macroeconomic development

(2) Macroeconomic development outlook

(3) Correlation analysis between macroeconomy and the development of smart headsets

3. Analysis of the social environment of the industry

(1) Demographic environment analysis

(2) Analysis of urbanization level

(3) Analysis of residents' income and expenditure levels

(4) The evolution of the structure of household consumption expenditure

(5) The development status of environmental noise pollution in China

(6) Other social impacts affecting the development of the headphone industry

(7) Analysis of the impact of social environment on the development of smart earphone industry

Fourth, the analysis of the technical environment of the industry

(1) Analysis of key technologies for the development of smart headphones

(2) Comparison of different technologies of smart headphones

(3) Patent applications in the smart earphone industry

(4) The future technology development trend of smart headphones

(5) Analysis of the impact of the technical environment on the development of the smart earphone industry

Section 3 Analysis of development opportunities and threats in the smart earphone industry

Chapter 2 Analysis of the development status of the global smart earphone industry

Section 1 The history of the global smart headset industry

Section 2 Analysis of the development status of global smart headsets

1. Analysis of the global smart headset market size

(1) Shipments

(2) Sales volume

(3) Market size

2. Analysis of the penetration rate of the global smart headset market

3. Global smart headset competition pattern

(1) Wearing style

(2) Branding

(3) Regional competition pattern

Section 3 Global Smart Headset Patent Technology Progress

Section 4 Analysis of the Development of Major Global Smart Headset Enterprises

1. Apple-AirPods

(1) Enterprise development history and basic information

(2) Analysis of business conditions

(3) The company's business structure and sales network are stable

(4) Business layout of enterprise smart headsets

二、索尼-Xperia Ear

(1) Enterprise development history and basic information

(2) Analysis of business conditions

(3) The company's business structure and sales network are stable

(4) Business layout of enterprise smart headsets

三、三星-Gear IconX

(1) Enterprise development history and basic information

(2) Analysis of business conditions

(3) The company's business structure and sales network are stable

(4) Business layout of enterprise smart headsets

4. Bose Corporation (Bose)

(1) Enterprise development history and basic information

(2) Analysis of business conditions

(3) The company's business structure and sales network are stable

(4) Business layout of enterprise smart headsets

五、JBL

(1) Enterprise development history and basic information

(2) Analysis of business conditions

(3) The company's business structure and sales network are stable

(4) Business layout of enterprise smart headsets

Section 5 Forecast of the development prospects of the global smart headset industry

1. The development trend of the global smart earphone industry

(1) Application trend analysis

(2) Product trend analysis

(3) Technology trend analysis

(4) Market trend analysis

2. Forecast of the global smart earphone market

(1) Output

(2) Sales volume

(3) Market size

Chapter 3 Analysis of the operation of China's smart headset industry

Section 1 Analysis of the development of the smart earphone industry

1. Review of the development process of the industry

Second, the analysis of the development characteristics of the industry

3. Analysis of industry operation and global share

Section 2 Analysis of the production situation of the smart headset industry

1. Production capacity statistics of China's smart headset industry from 2019 to 2023

2. Analysis of the output of China's smart headset industry from 2019 to 2023

Section 3 Analysis of the sales situation of the smart headset industry

1. 2019-2023 demand statistics of China's smart headset industry

2. Regional analysis of demand for China's smart headset industry from 2019 to 2023

Section 4 Market Size Analysis of Smart Headset Industry

1. Statistics of the market size of China's smart headset industry from 2019 to 2023

2. Regional distribution of demand scale of China's smart headset industry from 2019 to 2023

Section 5 Price Status, Influencing Factors and Trend Forecast of Smart Headset Industry

1. Price review of China's smart earphone industry from 2019 to 2023

2. Analysis of the price influencing factors of China's smart earphone industry

Chapter 4 2019-2023 import and export analysis of the industry to which smart headphones belong

Section 1 2019-2023 Import Analysis of the Industry to which Smart Headphones Belong

1. Analysis of the total import volume of the industry to which smart headphones belong from 2019 to 2023

2. Analysis of the total import value of the industry to which smart headphones belong from 2019 to 2023

3. 2019-2023 average import price trend chart of the industry to which smart headphones belong

Fourth, the import of smart headphones by country

5. Comparison of the average import price of the industry to which smart headphones belong by country

Section 2 2019-2023 export analysis of the industry to which smart headphones belong

1. Analysis of the total export volume of the industry to which smart headphones belong from 2019 to 2023

2. Analysis of the total export value of the industry to which smart headphones belong from 2019 to 2023

3. 2019-2023 average export price trend chart of the industry to which smart headphones belong

Fourth, the export of smart headphones by country

5. Comparison of the average export price of the industry to which smart headphones belong by country

Chapter 5 Analysis of the economic indicators of China's smart headset industry

Section 1 Overall overview of China's smart headset industry from 2019 to 2023

First, the trend of changes in the number of enterprises

Second, the trend of changes in industry assets

Third, the trend of changes in industry liabilities

Fourth, the trend of industry sales revenue changes

Fifth, the trend of changes in the total profit of the industry

Section 2 Analysis of the supply situation of China's smart headset industry from 2019 to 2023

First, the analysis of the total output value of the industry

Second, the analysis of finished products in the industry

Section 3 Analysis of the sales of China's smart headset industry from 2019 to 2023

First, the industry sales output value analysis

Second, the production and sales rate of the industry

Section 4 Analysis of the operating benefits of China's smart headset industry from 2019 to 2023

1. Industry profitability analysis

2. Analysis of industry operation capabilities

3. Analysis of the solvency of the industry

Fourth, the analysis of industry development capabilities

Chapter 6 Analysis of the competitive status and competitive landscape of China's smart headset industry

Section 1 Analysis of Investment, Mergers and Acquisitions in China's Smart Headset Industry

1. The current situation of investment and financing of smart headphones in China

2. Analysis of mergers and acquisitions of smart headphones in China

Section 2 Analysis of the competitive status of China's smart headset industry

1. Analysis of existing competitors in the industry

2. Threats from potential entrants in the industry

3. Threat analysis of industry substitutes

Fourth, the industry supplier bargaining power analysis

5. Analysis of the bargaining power of industry buyers

6. Summary of industry competition

Section 3 The competitive landscape of different wearing methods in the smart headset industry

Section 4 Market competition pattern of subdivided products in the smart earphone industry

Section 5 Distribution of the competition pattern of different demand scenarios in the smart headset industry

Section 6 Distribution of Brand Competition Pattern in the Smart Headset Industry

Chapter 7 Overview of the industrial chain of the smart headset industry chain and analysis of the upstream market

Section 1 Overview of the industrial chain of the smart headset industry

1. Panoramic analysis of the industrial chain of the smart earphone industry

2. Analysis of the cost structure of smart headsets

Section 2 Microchips

1. Introduction to the types of microchips for smart headphones

2. Supply and demand of smart earphone microchip market

3. The competitive landscape of smart earphone microchips

Fourth, the price level of smart earphone microchips

Section 3 Sensors

1. Introduction to the types of smart earphone sensors

2. Supply and demand of smart earphone sensor market

3. The competitive landscape of smart headset sensors

Fourth, the price analysis of smart earphone sensors

Section 4 Speakers

1. Demand characteristics of smart headphones and speakers

Second, the supply and demand of smart headphones and speakers market

Third, the competitive landscape of smart headphones and speakers

Fourth, the price level analysis of smart headphones and speakers

Section 5 Microphones

1. Demand characteristics of smart headsets

2. Supply and demand of smart headset microphone market

3. Smart headset microphone competition pattern

Fourth, the price analysis of smart headsets

Section 6 Battery

1. Characteristics of smart earphone battery demand

2. Supply and demand of smart earphone battery market

3. The competitive landscape of smart headset batteries

Fourth, smart earphone battery price analysis

Chapter 8 Analysis of the Market Potential of Smart Headset Product Segments in Different Functional Directions

Section 1 Overview of Smart Headset Market Segments in Different Functional Directions

Section 2 True Wireless Bluetooth Earphones (TWS)

1. Definition of the concept of true wireless Bluetooth earbuds (TWS).

2. Functional characteristics and the scenario requirements they meet

3. Analysis of the market supply and demand scale of true wireless Bluetooth earbuds (TWS).

(1) The scale of market supply

(2) The scale of market demand

4. Representative enterprises/products of true wireless Bluetooth earbuds (TWS).

5. Analysis of the market growth potential of true wireless Bluetooth earbuds (TWS).

Section 3 Intelligent voice assistant headsets

1. Definition of the concept of intelligent voice assistant headset

2. Functional characteristics and the scenario requirements they meet

3. Analysis of the market supply and demand scale of intelligent voice assistant headsets

(1) The scale of market supply

(2) The scale of market demand

4. Representative enterprises/products of intelligent voice assistant headsets

5. Analysis of the market growth potential of intelligent voice assistant headsets

Section 4 Intelligent Translation Headset

1. Definition of the concept of intelligent translation headset

2. Functional characteristics and the scenario requirements they meet

3. Analysis of the market supply and demand scale of intelligent translation headsets

(1) The scale of market supply

(2) The scale of market demand

4. Representative enterprises/products of intelligent translation headsets

5. Analysis of the market growth potential of intelligent translation headsets

Section 5 Smart sports headphones

1. Definition of the concept of smart sports headphones

2. Functional characteristics and the scenario requirements they meet

3. Analysis of the market supply and demand scale of smart sports headphones

(1) The scale of market supply

(2) The scale of market demand

Fourth, the representative enterprises/products of smart sports headphones

5. Analysis of the market growth potential of smart sports headphones

Section 6 Smart Noise Cancelling Headphones

Section 7 Intelligent Hearing Enhancement Headphones

Chapter 9 Analysis of the market demand prospect of smart headphones under different demand scenarios

Section 1 Overview of the distribution of smart headset demand scenarios

Section 2 Analysis of the demand prospect of audio playback of smart headphones

1. Background analysis of audio playback requirements of smart headphones

2. Analysis of the current situation of audio playback demand for smart headphones

3. Analysis of the scale of audio playback demand for smart headphones

Fourth, the analysis of the demand prospect of audio playback of smart headphones

Section 3 Analysis of the Demand Prospect of Active Noise Cancellation for Smart Earphones

1. Background analysis of active noise cancellation requirements for smart headphones

2. Analysis of the current situation of active noise cancellation demand for smart headphones

3. Analysis of the scale of active noise cancellation demand for smart headphones

4. Analysis of the demand prospect of active noise cancellation for smart headphones

Section 4 Analysis of the demand prospect of smart headphones in sports scenarios

1. Background analysis of the demand for smart headphones in sports scenarios

2. Analysis of the current situation of demand for smart headphones in sports scenarios

3. Analysis of the demand scale of smart headphones in sports scenarios

Fourth, the demand prospect analysis of smart headphones in sports scenarios

Section 5 Enhanced Hearing of Smart Headphones Analysis of Hearing Aid Demand Prospects

1. Background analysis of the enhanced hearing needs of smart headphones

2. Analysis of the current situation of the demand for enhanced hearing aid in smart headphones

3. Analysis of the scale of demand for enhanced hearing and hearing aid of smart headphones

Fourth, the enhanced hearing of smart headphones and the prospect analysis of the demand for hearing aids

Section 6 Voice recognition control of smart headset Analysis of the demand prospect of smart home control

1. Voice recognition control of smart headsets Background analysis of smart home control requirements

2. Voice recognition control of smart headsets Analysis of the current situation of smart home control demand

3. Voice recognition control of smart headsets Analysis of the scale of smart home control demand

Fourth, the voice recognition control of smart headsets Smart home control demand prospect analysis

Section 7 Analysis of the demand prospect of biometric monitoring of smart headsets

1. Background analysis of biometric monitoring needs of smart headsets

2. Analysis of the current situation of biometric monitoring demand for smart headsets

3. Analysis of the scale of demand for biometric monitoring of smart headsets

Fourth, the prospect analysis of the demand for biometric monitoring of smart headsets

Chapter 10 Case Study of Representative Enterprises in China's Smart Headset Industry

Section 1 Beijing Xiaomi Technology Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 2 Huawei Technologies Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 3 Guangdong Opal Mobile Communications Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 4 Wanmo Acoustic Technology Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 5 iFLYTEK Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 6 Beijing Yufanzhi Information Technology Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 7 Anker Innovation Technology Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 8 Alibaba Network Technology Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 9 Goertek Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Section 10 Guangzhou Ailang Intelligent Technology Co., Ltd

First, the development history and basic information of the enterprise

2. Analysis of the business situation of the enterprise

Third, the product structure and sales network distribution of the enterprise

Fourth, the advantages and disadvantages of enterprise development of smart headset business

Chapter 11 Smart Headset Industry Development Prospect Forecast and Investment Suggestions

Section 1 Forecast of the development prospects of the smart earphone industry

First, the driving factors of industry development

Second, the development prospect of the industry

3. Forecast of industry development trends

(1) Forecast of the overall trend of the industry

(2) Prediction of product development trends

(3) Prediction of market competition trends

Section 2 Analysis of investment characteristics of smart earphone industry

1. Analysis of industry investment entities

(1) Composition of industry investment entities

(2) The way in which each entity invests

(3) Analysis of the investment advantages of each entity

2. Analysis of industry entry barriers

(1) Qualification barriers

(2) Talent barriers

(3) Technical barriers

(4) Other barriers

3. Early warning of industry investment risks

(1) Policy risk

(2) Market risk

(3) Macroeconomic risks

(4) Other risks

Section 3 Investment Value and Investment Opportunities in the Smart Headset Industry

1. Analysis of industry investment value

2. Analysis of industry investment opportunities

(1) Analysis of investment opportunities in the industrial chain

(2) Analysis of investment opportunities in key regions

(3) Analysis of investment opportunities in market segments

(4) Investment opportunities in industrial blank spots

Section 4 Investment Strategies and Suggestions for Smart Headset Industry

1. Analysis of industry investment strategies

2. Suggestions for sustainable development of the industry

Table of Contents of Charts

Figure 1: Smart headset definition

Figure 2: Smart headset definition

Figure 3: Statistical classification of the national economy of smart headphones

Figure 4: Similarities and differences between smart headsets and Bluetooth headsets, wireless headsets, and limited headsets

Figure 5: Summary of smart headset industry standards as of 2023

Figure 6: Development policies and plans for the smart earphone industry as of 2023

Figure 7: China's GDP growth trend from 2019 to 2023 (unit: %)

Figure 8: China's retail sales growth trend from 2019 to 2023 (unit: %)

Chart 9: China's macroeconomic outlook from 2019 to 2023 (unit: %)

Figure 10: Correlation analysis of the macro economy with the development of smart headphones

Figure 11: Growth trend of Chinese population from 2019 to 2023 (unit: %)

Figure 12: Comparison of Chinese population structure from 2019 to 2023 (unit: %)

Figure 13: Trend of China's urbanization level from 2019 to 2023 (unit: %)

Figure 14: Changes in China's household income level from 2019 to 2023 (unit: %)

Chart 15: Analysis of China's Household Expenditure Level from 2019 to 2023 (Unit: %)

Figure 16: Analysis of key technologies and development status of smart headphones

Exhibit 17: Patent acquisition of smart headphones in China from 2019 to 2023 (unit: %)

Figure 18: Smart headset technology trends

Figure 19: Analysis of opportunities and threats in the development of China's smart headset industry

Figure 20: The development history of the global smart headset industry

Exhibit 21: Global smart headset shipment growth from 2019 to 2023 (unit: 10,000 units, %)

Chart 22: Global smart headset sales growth from 2019 to 2023 (unit: 10,000 units, %)

Exhibit 23: Global smart headset sales revenue growth from 2019 to 2023 (unit: US$ 100 million, %)

Exhibit 24: Global smart headset wearing style structure in 2023 (unit: %)

Exhibit 25: Global smart headset brand competition landscape in 2023 (unit: 10,000 units, %)

Figure 26: Regional distribution of global smart headsets in 2023 (unit: %)

Exhibit 27: Apple Inc. profile

Exhibit 28: Apple's operating performance from 2019 to 2023 (in US$100 million, %)

Exhibit 29: Apple's business structure in 2023 (%)

Exhibit 30: Apple's sales by region in 2023 (unit: %)

See text for more charts......

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