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Today, Xiaobian brings you the research conclusions and innovation points of "Research on Profit Maximization Strategies of Fresh Agricultural Product Supply Chain Dominated by Different Subjects".
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Today, the editor brings you the research conclusions and innovation points of "Research on Profit Maximization Strategies of Fresh Agricultural Products Supply Chain Under the Dominance of Different Subjects".
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This issue of tweets shows the research conclusions and innovation points of the master's thesis "Research on Profit Maximization Strategies of Fresh Agricultural Products Supply Chain Led by Different Subjects" through three sections: mind map, intensive reading content, and knowledge supplementation.
This tweet shows the research conclusions and innovation points of the master's thesis "Research on Profit Maximization Strategies of Fresh Agricultural Products Supply Chain under the Dominance of Different Subjects" through three sections: Mind Map, Intensive Reading Content, and Knowledge Supplement. Readers are invited to follow the editor to learn!
01
Mind mapping
The research conclusions and innovation points of the doctoral dissertation "Research on Profit Maximization Strategy of Fresh Agricultural Product Supply Chain Dominated by Different Subjects" are as follows:
The research conclusions and innovative points of the doctoral dissertation "Research on Profit Maximization Strategies of Fresh Agricultural Products Supply Chain Under the Dominance of Different Subjects" are as follows:
02
Intensive reading content
In the abstract part, the author introduces the conclusions of this paper. Firstly, in the first part of the study, the optimal pricing and profit levels of the three sales models of only selling ordinary fresh agricultural products, green fresh agricultural products, and selling ordinary fresh agricultural products and green fresh agricultural products at the same time were compared.
1. When the green cost coefficient is high, retailers choose to sell only ordinary fresh agricultural products. 2. When the green cost factor is moderate, retailers choose to sell both ordinary and green fresh produce. 3. When the green cost coefficient is low, retailers choose to only sell green fresh agricultural products. 4. The price of the product is positively correlated with the cost of greenness and the sensitivity of freshness. 5. Retailers' profits are negatively correlated with price sensitivity and green cost, and positively correlated with freshness sensitivity.
In the first part of the research, the optimal pricing and profit levels of three sales models, which are selling only ordinary fresh agricultural products, green fresh agricultural products and selling ordinary fresh agricultural products and green fresh agricultural products at the same time, are compared.
Get 1. When the green cost coefficient is high, the retailer chooses to sell only ordinary fresh agricultural products. 2. When the green cost coefficient is moderate, the retailer chooses to sell both ordinary and green fresh agricultural products. 3. When the green cost coefficient is low, the retailer chooses to sell only green fresh agricultural products. 4. Product price is positively correlated with greenness cost and freshness sensitivity. 5. Retailer profit is negatively correlated with price sensitivity and greenness cost, and positively correlated with freshness sensitivity.
In the second research component, the authors establish a profit model for the two-level fresh produce supply chain under decentralized decision-making and centralized decision-making affected by quantity loss.
Obtained: 1. The traditional wholesale price contract cannot achieve the coordination of the supply chain of fresh agricultural products. 2. Suppliers reduce wholesale prices to offset production costs after volume losses, and profit-sharing contracts can be perfectly coordinated, increasing the level of quality effort of suppliers and retailers in a model that only sells a single agricultural product.
In the second part, the profit model of two-level supply chain of fresh agricultural products under the influence of quantity depletion is established.
Obtained: 1. The traditional wholesale price contract cannot achieve the coordination of the supply chain of fresh agricultural products. 2. Suppliers lower the wholesale price to offset the production cost after quantity loss, and the profit sharing contract can achieve perfect coordination. In the model of selling only a single agricultural product, it can also improve the quality effort level of suppliers and retailers.
In the third study, the authors compared and analyzed the impact of different government subsidy policies and retailers' cooperative preference behaviors on government and supply chain decision-making, and found that: 1. When the probability of a bumper harvest year is moderate or high, the government's optimal policy is to provide subsidies to suppliers. 2. When the probability of a bumper harvest year is low, the government's optimal policy is to provide subsidies to retailers.
In the third research content, the author compares and analyzes the impact of different government subsidy policies and retailers' cooperative preference behavior on government and supply chain decision-making. 1. When the probability of a bumper year is moderate or high, the optimal government policy is to provide subsidies to suppliers. 2. When the probability of a bumper year is low, the optimal government policy is to provide subsidies to retailers.
Then, the author introduces the research innovations of this paper, 1. Introduce product greenness and freshness to explore the impact of quality and price competition on sales model and pricing strategy.
Then the author introduces the research innovation points of this paper. 1. At the same time, the green degree and freshness of products are introduced to explore the impact of quality and price competition on sales models and pricing strategies.
2. Analyze the impact of quality input level on supply chain system performance from the perspective of bilateral quality control and loss rate
2. Analyze the impact of quality investment on supply chain system performance from the perspective of bilateral quality control and loss rate
3. Research on the government subsidy strategy of the supply chain for different subsidy objects and considering the behavioral preference characteristics of retailers
3. Study the government subsidy strategy of the supply chain for different subsidy objects and consider the behavioral preference characteristics of retailers
03
Knowledge supplementation
Quality effort is mentioned in the article, so what is quality effort?
Quality efforts refer to continuous efforts to improve the quality of a product or service. This effort involves everything from product design and development to production and delivery, with the aim of ensuring that the product or service meets the needs and expectations of the customer. Quality efforts include, but are not limited to, measures such as monitoring and improving the production process, establishing an effective quality management system, training employees, and adopting advanced technologies and tools to ensure the reliability, durability, and safety of products or services. Through quality efforts, businesses can improve customer satisfaction, establish a good brand image, and gain an advantage in the market competition.
The article mentions quality efforts, so what is quality efforts?
Quality efforts refer to the continuous efforts made to improve the quality of products or services. Such efforts involve all aspects from product design and development to production and delivery, aiming to ensure that products or services can meet customers' needs and expectations. Quality efforts include but are not limited to measures such as monitoring and improving production processes, establishing effective quality management systems, training employees, and adopting advanced technologies and tools to ensure the reliability, durability, and safety of products or services. Through quality efforts, enterprises can improve customer satisfaction, establish a good brand perception, and gain an advantage in market competition.
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References: Volcano AI Translation, Zhihu, Baidu
Reference: Wen Hui. Research on profit maximization strategy of fresh agricultural product supply chain under the dominance of different subjects [D]. Wuhan:Huazhong Agricultural University, 2020.
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