8 kinds of health products that have been praised to the sky, see how many have you bought?
Health supplements, are you really buying the right ones? Hello everyone, today we are going to talk about those health supplements that were once all the rage, and see how they fell from the altar and became what everyone calls the "IQ tax".
You must still remember the brain platinum, right? The overwhelming advertising, the brainwashing advertising slogan, and the classic slogan "This year's festival will not accept gifts, only brain platinum will be accepted for gifts". At that time, brain platinum almost became synonymous with health care products, and its sales once exceeded 100 million. However, did you know that the main raw materials of brain platinum are actually starch and melatonin, which not only do not have the health care functions claimed in the advertisement, but may also have side effects when taken for a long time. Such a "fairy fight" scene is really shocking!
Let's take a look at Huiren Kidney Treasure, the advertising slogan "He is good, I am good" makes many men scramble to buy. But do you know what? The logic behind this advertisement is actually very simple: Do you want to prove your filial piety? Then buy health care products for your parents! In this way, Huiren Kidney Treasure has made 300 million yuan a year by virtue of its popular advertising and powerful marketing methods. But in fact, the cost of the main ingredients of these health supplements is extremely low, and the profit is as high as 14 times. What consumers buy at a high price is actually only the effect of large radish.
Mrs. Oral Liquid, a health care product specially created for women, has been selling well in China for 20 years with its miraculous effects of tonifying qi, prolonging aging, and sleeping well. The boss behind it, Zhu Baoguo, made a lot of money with this, with a net worth of 49 billion. However, when consumers found that they did not see the corresponding results after insisting on taking it, Mrs. Oral Liquid quickly went downhill. It seems that behind the fight of this immortal, it is inseparable from the careful calculation of the merchant!
There is also Life One, the health supplement that has made countless students and parents pay for it. The little boy with the aperture on his head and the sentence "Give me life number one before the college entrance examination" in the advertisement seem to be a magic spell, making parents pay willingly. However, the "magical" effect of Life One actually comes from taurine and deep-sea extracts. This is really making people laugh and cry! Many netizens ridiculed: Isn't this Red Bull!
Of course, there are also those three strains of oral liquid, Wuhan red peach K, 505 Shengong Yuanqi bag and so on, which were once all the rage in the rural market. These health supplements, which once made countless people believe, now seem so ridiculous.
Looking back on the development of these health supplements, it is not difficult for us to find a common denominator: that is, the claims and efficacy of these health supplements are exaggerated and false. Consumers are often fooled by advertising and marketing methods and blindly follow the trend to buy.
Merchants, on the other hand, are in pursuit of maximizing profits, at the expense of consumers' health. Therefore, in the face of the dazzling health care product market, we must keep a clear head and not be confused by those fanciful publicity. We should develop good living habits and work and rest rules, which is the most effective means of health care.
Finally, a word of caution: before buying any health supplement, be sure to do your homework and understand the true efficacy and ingredients of the product. At the same time, we should also be wary of exaggerated and false advertising and marketing methods. After all, our money doesn't come from the wind, it has to be spent on the blade!
Okay, that's all for today's sharing! If you think this article is helpful to you, remember to like and share!