Taking off the coat of the metaverse, what is left of Soul? Soul switched from U.S. stocks to Hong Kong stocks due to lack of money. Soul's revenue has multiplied 10 times in three years, but sales and marketing expenses

Taking off the metaverse coat, what is left of Soul?

Soul switched from U.S. stocks to Hong Kong stocks due to lack of money. Soul's revenue has doubled tenfold in three years, but sales and marketing expenses have consistently exceeded that year's revenue, resulting in huge losses. As a result, Soul needed financing to support its operations. Soul advertises on popular variety shows, Douyin and other platforms to expand the scale of users. Soul's profit model is mainly gift tips and advertisements between users, but the revenue cannot cover the cost. Soul's gross margins are high, but sales and marketing costs have remained high. Soul needs to solve the problem of losses in order to better develop the metaverse business.