In recent years, the recession of the real economy has attracted more and more attention from society. At the same time, e-commerce is bucking the trend and gaining momentum. In the face of this contradictory situation, what measures the state should take to deal with it has always been the focus of scholars' attention. In my opinion, only by stimulating innovation vitality as the core and building a good policy environment can we fundamentally solve the dilemma of the real economy. The rise of e-commerce and the dilemma of the real economy are a contradictory proposition given to us by the times. Under the wave of the information age, the rise of e-commerce has ushered in unprecedented convenience and opportunities for human society, and has also brought a huge impact to the traditional real economy. However, in the face of the recession and difficulties of the real economy, how should the country respond?
The real economy is an important pillar of a country's economic development, carrying a large number of employment opportunities and industrial chains. However, with the rapid development of information technology, the e-commerce industry has gradually emerged. Traditional brick-and-mortar stores are beginning to face competition from e-commerce, which has undoubtedly brought a huge impact to the real economy. Some small brick-and-mortar stores are gradually facing closure, and the larger real economy is also starting to struggle.
The decline of the real economy and the rise of e-commerce are the inevitable results of social development. With the rapid development of information technology, e-commerce relying on Internet platforms has gradually replaced traditional business models. This transformation not only greatly reduces transaction costs, improves efficiency, but also meets the personalized needs of consumers. However, behind the boom in e-commerce, the problems facing the development of the real economy are becoming increasingly prominent. A series of problems such as the imbalance of development between the east and west, the difficulty of survival of small and medium-sized enterprises, and the slow upgrading of traditional industries have all caused the real economy to fall into difficulties. Therefore, the State should face up to the problem and address its root causes.
The rise of e-commerce stems from changes in the way people shop. The shopping experience and convenience of traditional brick-and-mortar stores cannot be compared to e-commerce, and people prefer to use mobile phones or computers to shop for goods without leaving home. On e-commerce platforms, consumers can enjoy more favorable prices and more diversified product choices, while traditional brick-and-mortar stores often cannot provide such services. The rise of e-commerce has not only changed people's consumption concepts, but also changed the entire market competition pattern.
In the face of the predicament of the real economy, how should the country respond? The state should increase support for the real economy and give policy and financial support. The real economy is a country's basic industry, and effective measures must be taken to support and develop it. The government can help the real economy tide over difficulties and enhance its competitiveness by reducing taxes and fees, optimizing the business environment, and providing loan facilities. E-commerce is not only a competitor to the real economy, but also a boost to the real economy. Through e-commerce platforms, traditional brick-and-mortar stores can broaden sales channels, expand market reach, and establish closer ties with consumers. The state can encourage the integration of the real economy and e-commerce, promote the integrated development of online and offline, and achieve complementary advantages.
In the era of the rise of e-commerce, the traditional real economy needs to find innovative development methods and paths. The state can encourage and support innovative enterprises and promote the transformation and upgrading of the real economy. Through innovation, the real economy can find new opportunities and development space in market competition and get rid of difficulties. The rise of the e-commerce industry has brought many new problems and challenges, and the state needs to introduce relevant laws and policies in a timely manner to protect the rights and interests of consumers, standardize business behavior, and maintain market order. Only a healthy and orderly e-commerce industry can promote the development of the real economy.
In view of the difficulties of the real economy, the state should carry out reforms with the core of stimulating innovation vitality. Establishing a sound policy system is a top priority. The government can increase support for traditional industries and encourage enterprises to carry out technological innovation and industrial upgrading. A sound intellectual property protection system should be established to provide a good environment for enterprises to innovate. Cooperation and exchanges between large and small enterprises should also be encouraged to promote resource sharing and complementary advantages. Only by stimulating the development momentum of the real economy through innovation can we break the dilemma.
The state should strengthen the supervision of e-commerce. Although the rise of e-commerce has brought a lot of convenience to society, it has also exposed many problems, such as false publicity, infringement and piracy. Therefore, the state should improve relevant laws and regulations, strengthen the supervision of e-commerce platforms, crack down on malicious merchants, and ensure the rights and interests of consumers. At the same time, strengthen the standardized management of the e-commerce industry, raise the industry threshold, and reduce vicious competition. Only through a healthy and orderly competitive environment can the sustainable development of the e-commerce industry be maintained.
The state should also strengthen the integrated development of the real economy and e-commerce. The real economy and e-commerce are not antagonistic relationships, but mutually reinforcing. The real economy can expand sales channels through e-commerce platforms, increase product exposure and improve market competitiveness. E-commerce can increase its trust and reliability through the products and services provided by the real economy. Therefore, the state should guide the cooperation between the real economy and e-commerce, encourage enterprises to use Internet technology to innovate, and improve the added value of the overall industrial chain.
When coping with the difficulties of the real economy, the state should also pay attention to cultivating talents and innovation capabilities. In the information age, whether it is the real economy or e-commerce, a large number of high-quality innovative talents are needed. The state should increase the cultivation of talents in related fields, guide schools and enterprises to carry out in-depth cooperation, and provide practical opportunities and training programs. At the same time, enterprises are encouraged to invest heavily in scientific research and technological innovation to improve the innovation ability of the entire industry.
The decline of the real economy and the rise of e-commerce are one of the contradictions in the current social development, and the state should actively deal with it. Only by stimulating innovation vitality as the core and building a good policy environment can the real economy get out of difficulties and achieve sustainable development. At the same time, strengthening the supervision and integrated development of the e-commerce industry is also an effective way for the country to cope with the difficulties of the real economy. Through our efforts on many fronts, we will usher in a more prosperous economic era.