Tiktok's biggest influencer, why is it a black guy who never speaks?
Khaby Lame, a black Senegalese brother, has 150 million followers on Tiktok and earns $20 million a year.
Most of the videos he posted contain some simple behavior, and he never speaks, and his signature action is to show helplessness with both hands, so he is also known as Brother Stall.
From the perspective of Chinese, it is really difficult to understand why Brother Zhanshou became so popular in the Western world, and how did he do it?
Khaby Lame was born in Senegal in 2000 and immigrated to Italy with his parents when he was 1 year old. The 23-year-old lost his factory job during the pandemic and then started experimenting with TikTok creation.
After a while, he began to focus on making videos reacting to stupidity and became an instant hit.
For example, someone clipped their clothes when closing the car door, so they took out scissors to cut the clothes. The stall brother demonstrated that he could open the car door without having to cut his clothes, and then he showed helplessness.
Another example is that someone uses a kitchen knife to cut off the banana peel, while the stall brother simply peels the banana peel by hand.
Videos like this. Brother Stallman uses his own personal example to satirize those stupid "life tips" to create a relaxed comedy atmosphere.
These simple creations seem to be appealing to Western audiences, and his fans soared at an astonishing rate, quickly becoming a phenomenal big Internet celebrity and a new favorite of advertising for major brands, and in real life he began to appear on the screen with celebrities such as Zuckerberg.
He is an illegal immigrant, but after becoming Tiktok's biggest influencer, the Italian Interior Ministry decided to grant him citizenship in June last year.
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