01
Recently, a phenomenal divine comedy appeared on major short video platforms, Li Ronghao's "Wumeizi Sauce".
Not only occupied the first position in the major music charts, but also triggered countless Internet celebrities to rush to cover the song, and various related topics rushed to the hot search:
"What is Ume sauce", "Looking for a girl with Ume sauce", "Mint boy with a girl with Ume sauce", "Plum sauce doesn't actually exist" ...
Whichever platform you open up, you can hear "Your shallow smile is like plum sauce, I taste the lipstick mint taste at the corner of your mouth".
Of course, some people like it and some people are tired of it, and the famous music critic Ding Taisheng bombarded "Wumei Zi Sauce" with sharp words, making the popularity of this song high again:
"A strong Chinese rural style, mixed with the hot elements of the current short video, you can't hide."
"It's simply vulgar, using the word vulgar to describe this song, the word vulgar has become vulgar."
Even said bitterly: "Original musicians like Li Ronghao have joined the ranks of the short video platform Divine Comedy Chart, what a sad thing." ”
More and more people came out to express their disappointment in Li Ronghao: ""Wumeizi Sauce" is indeed unforgivable.
If musicians of Li Ronghao's level do not have any pursuit of artistic expression, but write such a song, it is simply insulting the aesthetic level of listeners in 2023. ”
Some people said that they did not want to be brainwashed by this song anymore: "My New Year's resolution and birthday wish this year is that the world will not hear Li Ronghao's "Wumeizi Sauce" again." ”
There are about 2 reasons why such a simple sugar water song will cause such a big controversy.
First, the public has high expectations for Li Ronghao.
You know, he has been shortlisted for the Golden Melody Award 9 times and became the first mainland singer to win the Golden Melody "Best Newcomer Award".
The previous "Li Bai" and "Young and Talented" were full of observations on the gap between personal ideals and reality, while "Ears" and "Quit Smoking" ran through delicate emotions.
Many people think that even Li Ronghao began to write such shallow saliva songs with simple melodies, brainwashing of choruses, and vernacular lyrics, which are inevitably "suspected" of being backward compatible with the market.
The second is that the world has been suffering from short videos for a long time.
Rock musician Zheng Jun once said bluntly: "Now nine out of ten songs on the chart can't be listened to, although it is fire, but I listen to it is." ”
Li Zongsheng also once gave a speech at the Golden Melody International Forum: "My biggest pain is to find that most of the content is garbage, and if you feed consumers pig food, he will become a pig." ”
In fact, in the current Chinese music scene, it would be nice to have "Wumei Zi Sauce".
Open the lists of major serious music platforms, and you will find that most of the popular ones in the past two years are brainwashed short video divine comedy.
Even if you cover your ears, there is nowhere to escape.
02
Let's taste the popular short video brainwashing divine comedy, what kind of it.
There are noisy melodies, empty lyrics, shoddy lyrics, brainwashing for the sake of brainwashing:
"Big Pixiu, big Pixiu, big Pixiu, big Pixiu, drink white wine, drink beer, drink red wine, drink foreign wine..."
"Hey Ah Ah you are my baby, I want your taste faintly, baby baby let's toast, this is your favorite spade A..."
"You say mouth toot, toot toot, toot and toot and you'll come..."
In order to disguise the ancient style, in fact, the lyrics are full of loopholes, which is simply misleading:
"The overlord put away the sword, and Farewell Ji has also gone away..."
"The world is for the father, I am the mother..."
"My name is Chang'an, your name is Hometown, and the world laughs that Chang'an returns to Hometown..."
Behind the popularity of these short videos of the Divine Comedy, there are often a group of companies that specialize in market data-oriented and use assembly lines to produce the Divine Comedy.
Use big data to statistically measure the characteristics of those songs that are easy to explode, such as keywords, chords, rhythms, etc., and then mass-produce music that meets the aesthetic habits of the sinking market.
A musician frankly said in an interview: "Most short video divine comedy has a low threshold for creation, and a song can be made in as fast as 4 hours." ”
Coconut remembers her student self, and when she was in a bad mood, she liked to listen to songs in MP3 with headphones.
At that time, they sang: "Azure waits for smoke and rain, and I am waiting for you." ”
"Who is playing a song with the pipa to break the east wind, the maple leaf will dye the story ending, I can see through."
"I look at Lu Meng's entrance is a little narrow, I met you is the most beautiful accident."
"Loneliness is the carnival of one person, the carnival, the loneliness of a group of people."
The songs at that time, as Luo Dayou said, "make us continue to find our own antidote after laughing and crying, facing the clear wind and moon." ”
And now I basically don't listen to songs anymore, because the popular short video Divine Comedy can't let me find any solace.
03
A sad reality is that the frequent short video Divine Comedy only exposes a small corner of the current impetuous society.
Too much non-nutritious information noise, cultural saccharin, floods our lives and bombards our senses.
We need vulgar but brainwashed melodies; Need a cool and explosive earthy short drama; Browser games that constantly reward you with coins to keep stimulating your boring life.
The University of Virginia once conducted an experiment in which a group of volunteers were asked to stay alone in an empty room for 15 minutes.
During this time, volunteers have two options:
One is to sit there and do nothing, quietly waiting for the end of time;
The second is to press the shock button and give yourself a microcurrent shock to pass the time.
In the beginning, the volunteers vowed that they would never use the shock button.
But before the time is over, more than half of the people would rather receive the electric shock than stay there idle.
There was even a volunteer who shocked himself 190 times in just 15 minutes.
As the writer Liang Wendao said: "Impetuousness is the collective disease of this era." ”
Frequently accepting these kinds of stimuli that make you more and more impetuous and shallow will only make you more and more empty.
Perhaps, it's time to learn to filter and learn to give up, only in this way can you live a more sober life.
04
So, how do you filter?
2 pieces of advice that coconut wants to give you.
(1) Information filtering, transforming passive mode into active mode.
In 1995, an elite conference was held in San Francisco, USA, at which the following point was made:
"Stuff 80% of people with pacifiers, such as short videos, soap operas, games, variety shows, etc., so that they are addicted to cheap pleasures, so as to lose the ability to think and the desire to make class transitions."
Only learn to block out the overloaded, low-value information and avoid the attention traps set for you by others;
Actively choose those things that are truly valuable to your growth, rather than passively accepting the spam that the algorithm feeds you;
You can keep your brain like a jade.
(2) Environmental filtration.
Mitsuhiro Masuda mentions in his book "Sweeping Power": "Your life is actually like your own room. ”
If you often feel empty, just want to immerse yourself in short-term pleasures, and are not interested in real life things, maybe it's time to take care of your room.
Keeping the room clean is a practice, and cleaning the room tests a person's "sweeping power", sweeping away not only dust, but also all kinds of distractions.
Abandonment, giving up not only garbage, but also impetuous desire; It is not only the objects that are organized, but also the thoughts and lives of oneself.
As Maugham wrote in The Moon and Sixpence:
"Remember that in the ordinary material life is paramount, there is a more fascinating spiritual world."
I hope that we can all learn to filter, block the short-term pleasure brought by vulgar and shallow stimuli, and find light in the chaos.
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Author: Xiao Coconut, a writer in the field of personal growth, has more than 1 million fans on the Internet. Follow me, interpret social events from a unique perspective, and accompany you to upgrade your cognition every day.