Let's take a brief look at the iPhone SE3: equipped with Apple's A15 bionic chip, the screen size is 4.7 inches, the rear 12 million pixel single camera lens, the front 7 million pixel high-definition lens. The fuselage adopts a design similar to the iPhone8, which is more traditional but also classic in comparison. In addition, the iPhoneSE3 supports 5G networks, which is a highlight.
Well, let's take a look at the current sales of the iPhone SE3 in the Chinese market. We can't know the sales of Apple's official website, but you can see the data of Apple's product Jingdong self-operated store, and the number of comments on the iPhoneSE3 is 5,000+. It can be deduced that the sales of this mobile phone on the Jingdong self-operated flagship store are not much, more than 5,000 units.
Therefore, after understanding the configuration and sales of the iPhone SE3, it can basically be concluded that the performance of the iPhoneSE3 in the Chinese market is not good, and even less than the achievements of the mini version of the iPhone.
But does that mean the iPhone SE3 is very pulled down? Personally, I don't think so.
Otherwise, it will give people a feeling of "survival bias". That is, you can't just see the results of some kind of screening without realizing the process of screening, and then ignore the key information that is filtered out.
So, for the iPhone SE3, what is the key information that is filtered out? In fact, there are two main ones. It's worth noting that these 2 key pieces of information are also the reason why I had a long-lost sense of happiness after using the iPhone SE3.
First, people who are new to or have not used an iPhone and want to experience the Apple iPhone at a low price.
You read that right, cook said at the iPhone SE3 launch: This phone accommodates a lot of advanced hardware and technology, suitable for people who use the iPhone for the first time. Of course, it is also suitable for people who like to pursue a cost-effective iPhone. Therefore, from this paragraph, we can clearly locate the consumer attributes covered by the iPhone SE3.
Because of this, so you have to jump out of this positioning logic to look at the iPhone SE3, then this phone must not be your "dish". Not only that, but it will even give rise to the idea that Apple's mobile phones are becoming more and more disdainful.
For example, there is a view that the iPhone SE3 is an IQ detector. Is it? Not at all. However, because you are not the target user of the iPhone SE3, you will feel that it is a "model that detects IQ".
Second, people who know about mobile phones may not choose the iPhone SE3, and vice versa.
Just mentioned the target users of the iPhoneSE3, here is a detail: I think that all people who have an understanding of smart phones (some people who hold a single machine) should not spend three or four thousand yuan to buy an iPhone SE3, but will consider the same price, higher performance configuration of Android flagship machine. This is a very normal phenomenon.
Of course, there are individual cases. For example, if you have two phones in hand, one of them may use the iPhone SE3 as a backup machine. This still exists in the crowd who know mobile phones.
However, if you don't know much about smartphones, you might get your hands on the iPhone SE3. For example, parents buy for children who go to school, juniors buy for elders in the family, and so on. They don't understand the performance configuration of the smartphone, they may only recognize the power of Apple's A15 chip, recognize the iPhone SE3 feel good, and then go straight to the start. That is to say, people in the circle are not necessarily optimistic about the iPhone SE3, and it is still quite ok in the eyes of outsiders.
The above two key pieces of information that have been deliberately screened out cannot be ignored. Because without these two pieces of information, if you look at the iPhone SE3, you will definitely be biased.
Speaking of which, I will talk specifically about why after using the iPhone SE3, I have a long-lost sense of happiness. In fact, I personally think that the iPhone SE3 is a spare machine that is very suitable for the needs, the performance is not bad, the feel is also strong, especially when lying in bed at night to play with the phone, the iPhoneSE3 screen display is really good.
It is also because of these that the iPhoneSE3 has allowed me to find a long-lost sense of happiness. In addition, if you once thought that the iPhone SE3 was an IQ detector, you have to think about it from yourself. Try to think about it: Does Apple or Cook feel that you are the target user of the iPhone SE3, and does Cook's precision knife technique cover you?