As we all know, recently it is the annual May Day labor day holiday, many work units are basically on holiday, it can be said that employees can take advantage of this time to go home to visit relatives, or choose to travel around the residence.
And it is precisely at this point in time that many service industries have begun a variety of crazy promotional activities, just like the major car 4S stores, one by one to launch a variety of low-cost promotional activities, to attract consumers to come to the store to choose a car to buy a car. So is it cost-effective to buy a car during Labor Day?
4S shop 6 years of female sales to tell you the truth, the routine is definitely more than a little! We all know that in addition to the National Day, like New Year's Day, Dragon Boat Festival, National Day, and even June 1 Children's Day, as long as it is a holiday in the festival, the promotion activities of the 4S store will always come as scheduled.
Why is it said that the promotions launched by labor day 4S stores are hidden? Let's take a look at it together!
Before figuring out why buying a car during Labor Day is a routine, the author first came to talk about the recent messages of some fan friends, just a few days before May Day, many fans left a message to the author to ask whether it is affordable to buy a car on May Day, and a certain sales said that the car price during May Day was 20,000 yuan, asking if this is true?
In fact, in the face of the inquiry of fans and friends, we don't have to pay attention to it at all, and the sales that work in the 4S store tell you the truth, there is more than a little routine here, it can be said that it is invincible! In fact, the reason why the 4S store said that there are low-price activities for cars on May Day is mainly to use low prices as bait to attract consumers to 4S stores, as long as consumers arrive at the store, they will start to play a variety of small routines.
Imagine a 100,000 yuan car, the 4S shop sold a car itself profit of only 5,000 yuan, how can she give you a discount of 20,000 yuan? Not to mention that before May Day, it is necessary to spend manpower and material resources to do publicity, which is also an investment in itself!
Female saleswomen with 6 years of work experience in 4S stores tell you the truth, the low-price promotion activities launched by 4S stores on Labor Day are themselves a routine, and it sounds like various group buying activities on holidays, small profits and high sales, etc., and its essence is just a routine means.
It is reasonable to say that the car is more cost-effective to start, mainly to grasp the sales rules of the car market, such as the off-season and peak season of car sales, the off-season to buy a car is naturally preferential, and it is necessary to spend more money to buy a car in the peak season.
Let's take a simple example, take the previous in the BBA 4S store to engage in sales, the salesman contacted the customer said that recently a certain festival to engage in promotional activities, into the store can enjoy 30,000 yuan of discounts, customers heard immediately ran to the 4S store to negotiate to buy a car, only to find that the discount of 30,000 is a gift package of vehicle decoration, such as film, foot pads, atmosphere lamp modification and upgrade, etc., do not know that the fold into money is indeed discounted tens of thousands of pieces.
So how can buying a car in a 4S store prevent it from being tricked? In fact, there are still methods, for example, when negotiating the price of the car with the sales, do not listen to the so-called landing price of the whole vehicle, we must understand the details of the cost, so as to prevent being routined by the 4S store.
Specifically, we can let the sales list a car purchase list, including the naked car price of the vehicle, purchase tax, insurance, license fees, etc., if the mortgage to buy a car should also write the interest, whether there is a financial service fee, etc., only by clarifying each cost, can we do it to avoid being tricked. And the next is to bargain one by one, especially the naked car price of the vehicle, first talk about the offers given by the 4S store, and then say their ideal price, and finally come up with several competing models to bargain, I believe that after a bargaining operation, they basically reached their expected price.
Only when the naked car price of the car is reduced to the bottom price, other corresponding purchase taxes, insurance, interest, etc., will be reduced again.
Finally, everyone must remember that in the process of car bargaining, we must remember not to mention the giveaway before bargaining, otherwise the salesman will only think that you are a new car, not only will not give in to the price of the car, but will also implement more means to routine you.
In fact, after talking about so much, everyone has nothing more than to understand two problems, one is that buying a car during Labor Day is not cost-effective, but more car dealers will use the name of the holiday to implement various routines; second, in addition to mastering certain bargaining skills, there is also the off-season of choosing a good car market, only at this point in time can the new car be brought home at a very low price.
The above is the holiday to buy a car to choose a car is a cost-effective discussion, we must pay attention to do not be 4S shop to give the routine, at the same time, everyone about buying a car to choose a series of questions, there are places that do not understand welcome everyone to come together to exchange and discuss!