Previously, off-road vehicles were relatively niche, and domestic car companies were rarely involved in this. But after the explosion of the tank 300, the entire industry set off a boom in the manufacture of such models, and new brands such as Jietu and Dongfeng were on the string, and BYD certainly could not become a bystander. A few days ago, its first off-road vehicle spy photo was exposed, which triggered heated discussions among many parties. Perhaps after the "dynasty strategy" and the "ocean car system", BYD has found a new growth point.
In terms of appearance, although the BYD off-road vehicle is covered by layers of camouflage, its overall outline is highly similar to Tang. The front face of the car is equipped with a large diamond-shaped middle net, which enhances the overall aura. The headlight group on both sides is a circular layout, and the embedded light source should be an LED light source, which has a better illumination effect. The front bracket is slightly thicker, and it is estimated that a thick protective fence will be added.
The side is relatively simple, a sharp waist line in the middle is very eye-catching, and the height of the wheel eyebrow off the ground is very impressive, highlighting the off-road attributes. The roof section extends backwards, enhancing the three-dimensional feel of the rear. However, the tail light group is not a through-line structure, which is a little regrettable. It is expected that the appearance of the new car will be greatly adjusted before the official launch, the latest Dragon Face design concept may be applied, and individual models are likely to be equipped with external spare tires to meet the personalized needs of consumers.
The interior part, the current road test car spy photos do not have reference significance, and Tang is basically the same, and its follow-up will have major changes. Here we reasonably guess that the overall layout of the new car is biased towards the boxy tough style and takes the practical route. Its scientific and technological level does not have to worry, it is expected that the size of the floating touch LCD screen is about 15.6 inches, supporting the latest DiLink intelligent car machine system, although it is an off-road vehicle, but also focusing on improving the human-computer interaction experience.
The new car is worth looking forward to in terms of power, and it is reported that it will distinguish between EV and DM-i versions to cater to the current new energy development trend. Among them, the EV version of the model should be a front and rear dual motor layout, comprehensive mileage or break through the 600 km mark, the range of use of the car can not be too limited. The DM-i version will become the main force of its sales, after all, BYD's super hybrid technology has been recognized by the Chinese people, which can better balance abundant performance and excellent fuel economy. Of course, the four-wheel drive system will not be absent, and it will show its strength in dealing with a variety of complex road conditions.
BYD positions the new car as a high-end off-road vehicle, with a price range of 500,000-1 million yuan. Therefore, in terms of space and configuration, it will not fall, and it is expected that the length of the car will reach at least 5.2 meters, and the wheelbase will be about 3.1 meters, and the sales war will be fought as a full-size SUV. In terms of seat layout, the owner should play 2 + 2 + 3 seven seats, and will also launch a six-seat version and a four-seat version to attract the attention of different consumer groups. The trunk has a lot of storage space, can hold a lot of objects, and there is no stress on long journeys.
summary
BYD off-road vehicles did not choose to confront tank 300 and tank 500, but directly attacked the 500,000+ market, which can avoid its sharp edge and open up a new battlefield. After all, the popularity of the tank series is now high, and the sales volume is also rising. BYD's new car is a sword to the side, and can win the favor of many local tycoons with high-end positioning. Of course, now everyone is more rational when buying a car, after all, the BYD brand has been taking the people-friendly route for a long time, and it is difficult for people to associate with luxury cars, so raising the brand influence will be a key part.