Xiaomi from the end of March last year officially announced into the field of car manufacturing has just a full year, this year, millet car development is quite rapid, from the injection of 10 billion yuan to establish Millet Automobile Co., Ltd. to settle in Beijing Economic Development Zone only two months, according to the plan, millet car will be divided into two phases of construction of an annual output of 300,000 vehicle factory, and the progress of car manufacturing exceeds expectations, the first half of 2024 will be official mass production.
In addition, according to the Weibo message of "Mobile China" a few days ago: Luo Baojun, general manager of Xiaomi Beijing-Tianjin Branch, said that in the third quarter of this year, we can see Xiaomi engineering prototypes, which will definitely break through everyone's imagination. But then Weibo was deleted, and it was confusing when Xiaomi's first car would appear.
According to the 2021 fiscal year financial report released by Xiaomi Automobile, the total revenue of Xiaomi Group in 2021 was 328.3 billion yuan, an increase of 33.5% year-on-year; the adjusted net profit was 2.2 billion yuan, an increase of 69.5% year-on-year, which shows that Xiaomi Group won last year, which also gave Xiaomi Intelligent Automobile CEO Lei Jun great confidence. He said that car building is the last major entrepreneurial project in his life, and he is willing to bet on all the achievements and reputations of his life to fight for Xiaomi Automobile. Have xiaomi fans boiled with blood?
Returning to the car itself, Lei Jun has said that Xiaomi's first model will be for the mid-to-high-end sedan or SUV market, and the price may be between 100,000 and 30,000. Although Xiaomi Auto has a cash reserve of 10.8 billion yuan and a research and development team of more than 1,000 people, then again, as a cross-border player who entered the game late, how can Xiaomi Auto cope with the preconceived "Wei Xiaoli" and the traditional car companies with mature car manufacturing technology?
Anecdotal rumors, Xiaomi car three years cumulative sales target of 90,000 vehicles, do you think it can be achieved?