So far, no one should still think that folding screen mobile phones are gimmicks. The data shows that the global shipment of folding screen mobile phones in 2021 has reached 11.5 million units, an increase of more than three times year-on-year, of which 90% of the sales are from the second half of last year, that is to say, from the second half of last year, the folding screen mobile phone market has begun to explode, and it is expected that 2022 will shine.
As more and more mobile phone manufacturers enter the folding screen mobile phone market, the folding screen products on the market are becoming more and more abundant, so which folding screen product is the most popular at present? Recently, the authoritative data agency Omdia released a relevant data report, which shows that the largest shipment of folding screen products is still Samsung, with shipments exceeding 10 million units, accounting for 88% of the sales of folding screen mobile phones, and it is also the only mobile phone brand that has sold more than 10 million folding screen mobile phones.
Specific to the model, the world's largest selling folding phone is the Samsung Galaxy Z-Flip 3 5G, with shipments of 4.6 million units, accounting for 52% of the total sales of folding phones in 2021; the folding screen mobile phone in second place in sales is also from Samsung - Galaxy Z Fold 3 5G, with shipments of 2.5 million units; Huawei Mate X2 ranks third, with shipments of 900,000 units. However, the most eye-catching thing for the author is OPPO's first folding screen flagship OPPO Find N, although it is only ranked eighth in the sales list, but it should be known that this folding screen mobile phone was officially listed on December 23, 2021, and it only took 8 days to be selected for the annual sales list of folding screens, which is quite a powerful achievement!
From the perspective of the annual sales list of the entire folding screen, Samsung has a total of 5 folding screen products on the list, especially the Samsung Galaxy Z Flip3 5G, and the sales share of a single mobile phone exceeds half of the market. It can be seen that Samsung, as an early batch of folding screen mobile phone entrants, is still a strong leader in this field, and the Galaxy Z series is also the priority object for many consumers when purchasing folding screen mobile phones.
So, the same are folding screen mobile phones, Samsung Galaxy Z series what are the outstanding features? First of all
Samsung Galaxy Z series in the screen folding state using the in-folding program, after several years of practical experience, the in-folding scheme is still recognized as the best design in the industry; secondly, in the folding screen of the most critical hinge design, Samsung's original invisible hinge technology, to solve many hinge easy to see the problem; and in terms of durability, Galaxy Z Fold3 5G and Galaxy Z Flip3 5G have handed over consumer satisfaction answers, In addition to the selection of new materials, they also support IPX8 waterproofing; finally, the interactive experience, Galaxy Z Fold3 5G also implemented support for S Pen functions for the first time.
In addition to Samsung, there is also a dark horse in the folding screen market, which is OPPO. Compared with Samsung, OPPO entered the folding screen market a lot later, but this does not affect the consumer's favor for it, at the end of last year launched its first folding screen mobile phone OPPO Find N, once the release of the market response is good, and in just 8 days to enter the 2021 annual folding screen sales list. Not only that, in the Jingdong folding screen sales list in February, OPPO Find N also won the first place with a monthly sales volume of 13,100, far ahead of the products of friends.
As a newcomer to the folding screen market, why can OPPO Find N achieve such dazzling results? The outstanding product power is undoubtedly the best proof that it stands out. First of all, Find N adopts the form of horizontal folding, 5.49-inch external screen + 7.1-inch inner screen design, the combination of small screen + large screen to meet the user's use needs in different scenarios; secondly, Find N is equipped with self-developed Seiko pseudo-vertebral hinge technology, with a customized operating system, which can achieve almost "zero crease" display experience and multi-angle free hover operation. The most important thing is the price, the initial price of 7699 yuan (8GB + 256GB), making it the lowest price in the mainstream brand folding screen, further narrowing the distance between the folding screen and the main machine.
All in all, the current folding screen mobile phone market is still Samsung's "world", and OPPO is a new dark horse. With the time has come to 2022, folding screen mobile phones have gone through the 'concept gimmick' era, and the next step will be the stage of full competition among manufacturers!