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Looking back at the previous CCTV "315" evenings, cars as bulk consumer goods will always appear in the final stage of the program, and due to the exposure of the CCTV "315" evening, we will always see the story of car manufacturers who know that they are wrong, and consumers can finally protect legitimate consumer rights. But this year's CCTV "315" party, we did not see any exposure cases about automobile consumption, but did this market really do without flaws? Let's first take a look at the complaint list of the car quality network in February, and see which models are on the list and the typical problems of complaints.
01
Sales and service have to keep up
WITH 352 complaints, BYD Song PLUS occupied the top spot in the list of automotive quality complaints in February. The problem mainly focuses on the unavailability of OTA upgrades for fuel-based models. It is understood that BYD Song PLUS increased the number of complaints in the two days on February 21 and 22. According to the feedback of BYD Song PLUS fuel edition owners, although bydir's official website has an upgrade package, it can only go to the 4S store to use the U disk to upgrade, and cannot enjoy the OTA upgrade function normally. This problem is not big, it is not small, in order for consumers to experience better service, accumulate better reputation, although the fuel version of the model is not the main sales force of the BYD Song family, but it still needs to be properly solved.
The next geometric car EX3 kung fu cattle listing time is not long, sales are not high, but the price is cheap, in fact, there are many consumers who choose, this year has been on the list for two consecutive months, the ranking continues to rise, most of the complaints are because the delivery time is unknown, many consumers feedback that the new car has not been mentioned, and the problem of not matching the publicity. What is even more excessive is that the price of kung fu cattle has also been raised by the authorities, from the previous 58,800-68,800 yuan to 65,800 yuan. And some of the previous preferential measures have ended. This has to make people think that the current behavior of dealers and manufacturers is suspected of "sales fraud" and "hunger marketing".
02
The Great Wall should not only take care of marketing!
In the past, domestic cars have always been saddled with the label of inferior quality to joint venture cars, and the situation has been reversed in recent years, but now it has been sent a wave of ammunition by the most marketable Great Wall Motors. Great Wall Motor's Euler Automobile is the only car brand in the top ten of the auto quality complaint list in February to occupy two places, which makes Euler Automobile, which is already deeply involved in the chip storm, once again usher in a word-of-mouth crisis.
Specifically, the main quality problems of Euler's other car, Euler iQ, are inaccurate mileage, charging failure, shortening of mileage after system upgrade, and longer charging time. It is worth noting that since last summer, a number of Euler iQs have been reported to spontaneously combust when charging, and the model was even blocked by charging stations at one point. In this regard, the State Administration for Market Regulation has issued an announcement on the mandatory recall of Euler IQ. After the recall, some car owners found that the vehicle's endurance and charging performance decreased significantly. Now, a number of car owners have defended their rights on the complaint platform, which means that after several months, this problem has not been properly resolved.
At the same time, Euler Good Cat also received 42 complaints in February, most of which were still dissatisfied with the "chip door", which showed that Euler's "remedial" measures did not satisfy the owners. In addition, problems such as car machine caton and black screen are also the places where many car owners are more dissatisfied. I hope that manufacturers can also face this problem and quickly make up for it!
In addition, coincidentally, the Tiggo 8 under Chery Automobile, which is the least marketable, has also been on the complaint list TOP10, and from the data released by the car quality network, Tiggo 8PLUS has some audio-visual system failures, transmission noise and setbacks in terms of quality, center console sound, sunroof sound, door and window noise, body rust, engine shaking problems, plus suspected design defects and leakage of antifreeze A total of 46 complaints. Tiggo 8 is Chery's current main model, the sales volume of the past year is 118,568 units, of which it is worth mentioning that only in January 2022 sold 15,805 vehicles, ranking 14th in the SUV sales list that month, the ranking increased by 11 places, which also shows that consumers' recognition of this model has been greatly improved, and it is hoped that the relevant departments of the factory can pay attention to the above deficiencies, which can also make this car have better sales performance or market prospects.
3
Joint venture quality control problems are frequent
Since last year, Leiling can be described as a "regular customer" in the automotive quality complaint ranking list, and has repeatedly entered the top three of the list. In February, Leiling ranked third in the complaint list with 53 complaints, and its main problem was still the problem of more abnormal noise and setbacks in the CVT gearbox. Since the 2016 model, the transmission failure problem has been accompanied by Leiling, which has added a lot of car troubles to users. At the same time, Ralink also has the problem of engine oil leakage and sunroof noise. As a major model of GAC Toyota, Leiling has serious quality problems, which is undoubtedly to destroy the rhythm of Toyota's "stable and reliable quality" golden signboard.
Dongfeng Nissan Xuanyi, which is also a Japanese system, has long been no.1 in sales in the car camp, and can get more than 30,000 orders per month, and its strength is very terrible. However, after the amount of ownership is high, the complaint will also be appropriately increased. And Xuanyi's problems are the same as the old three, CVT gearbox setback, slippage, can not accelerate, has always been to the leather durable as a selling point of Nissan but in the most important three major pieces planted on the heel, it is not really should be, although the number of complaints is only 47 cases, compared to the amount of ownership can be said to be a sea of sand, but it is also worth the manufacturer's attention, after all, nissan CVT gearbox failure is not a day or two things.
In the list, the most surprising is the BMW 3 Series, as a medium-sized sedan under BMW Brilliance, the BMW 3 Series has been favored by domestic consumers after its launch in the Chinese car market. However, from the data, it is shown that the problems such as the burning oil of the BMW 3 Series engine have gradually become prominent, and the number of complaints about the problems of the BMW 3 Series engine burning oil and oil leakage is still rising, or it will become a major hidden worry. In addition, from the current feedback of users, this problem has been delayed for a long time, but BMW Brilliance has not come up with a proper solution.
epilogue
In the February car complaint ranking list, although the proportion of domestic cars is relatively large, but the main reason for the complaint is the sales and service links, in contrast, most of the joint venture cars are three major problems and quality control problems, which is very interesting, after all, many people choose to buy joint venture cars, the reason is that the joint venture car quality control is good, the three major pieces are more advanced and stable than domestic cars, but the February complaint list is indeed a bit of a face. The Great Wall Euler not only frequent complaints but let it dominate the top of the complaint list, but also the endurance of false standards, false publicity, different standards at home and abroad, charging spontaneous combustion and other issues, but also let its "car design" gradually collapse, I hope that Euler manufacturers can learn a lesson, as soon as possible to hand over a solution that can make car owners satisfied.
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