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Beautiful that can be renewed

Beautiful that can be renewed

Beautiful that can be renewed

Sunny day trip to the garden, enjoy the sunshine feast, taste the taste of food, the most let people linger.

The British know this. Influenced by geographical factors – higher latitudes and surrounded by the sea – autumn and winter here are long and cold, and the spring is rainy, and the artist Claude Monet has made a brief visit to britain in winter and spring, and the Parliament building under his brush is mostly blurred in the rain and rarely sunny. Only in the summer, when the sun and clouds are stingy, the weather in England can be called sunny.

Beautiful that can be renewed

The British Parliament Building in the Rain Monet 1903

It is precisely because of this short and cherished sunlight that the British people like to gather outdoors and get close to nature, which leads to an important British tradition "Summer Fête" - summer garden party.

In terms of meaning, this sunny day tradition contains beautiful and broad meanings.

In the Middle Ages, the English bazaar, which was held on a fixed date, was a temporary bazaar related to religious activities. On that day, the faithful worship, the merchants sell exquisite goods and food, and the people freely exchange goods, so that the "fête", which was transmitted from Middle French to English, not only means feast, holiday and food, it is also another word for "fairness", which means exchanging sunny days with the gods and exchanging harvests with nature.

The "Summer Fête", as a tradition, is associated with the gathering of nobles after hunting. The Hunters or Travelers, the pioneer of British landscape painting, thomas Gainsborough, were mostly dressed up, and after they had caught their prey, a picnic in the meadows was either essential.

Beautiful that can be renewed

Hunt gainsborough in 1756

Over time, outdoor gatherings became purer and no longer an accessory to hunting.

Known as the Golden Age, the Victorian period, with its rapid economic development, increased park scenery, and social summer garden tours gradually became fashionable. Citizens are in close contact with nature, and there has been a change in lifestyle, which subtly affects people's way of viewing, and gives birth to different aesthetic and artistic styles of the past.

The young artists of the Pre-Raphaelite school in England advocated loyalty to nature and more realistic presentation of natural landscapes. They threw their enthusiasm into the outdoors, painting the laid-back suns on the grass and conquering the confident British public. As the writer Oscar Wilde put it, there are three things that the pre-Raphaelites cannot "forgive"—youth, strength, and enthusiasm.

Beautiful that can be renewed

Summer Meadows Ford Brown 1859

The enthusiasm of the Raphaelites spread to the slightly later Arts and Crafts movement.

The central figure of the movement, the poet and artist William Morris, dissatisfied with the aesthetic convergence caused by industrial mass production, began to borrow classic elements from natural forms in order to enhance the artistic beauty of design and try to restore the glory of traditional British design.

Morris completed many flower and fruit-themed wallpapers and packaging patterns. Imagine that when surrounded by sparkling yellow lemons and lightly colored jasmine, a sunny day, a fruity fragrance and floral fragrance will slowly drift in.

Beautiful that can be renewed

Lemon William Morris 1866

In fact, the Victorian art form was not only the pre-Raphaelite enthusiasm and exquisite patterns, but also the development of multiple cultures in Britain at this time, the gradual integration of old and new art, and the widespread respect of handmade craftsmanship. Among them, the most British temperament may be the simple and complex garden must-have - jam bottles.

Victorian jam bottles with unique British genes. It has a simple barrel shape, porcelain raw materials are slightly thick, on which is the Evolution of the Gothic font of the British style, these words, faded the classical period of the court style, tends to be simple, they only pursue the function of information transmission, showing a british aesthetic handicraft.

It is precisely because of the British people's admiration for handicraft and sunny environment that the popularity of "Summer Fête" has been further promoted. Every summer, they pick seasonal fruits, bottle their homemade jams, put handwritten labels, and bring them to parties to share with friends.

It's a sharing of food, but also a sharing of sunny days.

Beautiful that can be renewed

Jasmine William Morris 1866

For Britons today, "Summer Fête" remains an important tradition. Usually, such rituals and delicacies belong only to the illuminated summer days, which are relatively short and slightly regrettable.

Today, The Salon Master Jo Malone London, inspired by the British tradition of "Summer Fête" handmade jam, has created five fruity fragrances with sunny scents that are recreating the much-anticipated summer garden festival and enduring British culture in the form of scents.

Beautiful that can be renewed
Beautiful that can be renewed
Beautiful that can be renewed
Beautiful that can be renewed
Beautiful that can be renewed

Zu Marlon English Jam Series

After searching for high-quality floral and fruity ingredients, Zu Marlon selected natural incense ingredients to create 5 aromas belonging to the summer, which can be described as a unique British choice:

Citrus orange peel – a popular orange peel jam since victorian times – brightens this fragrance. It has a slight orange peel astringency in its sweetness, like a summer morning: at some point, the fragrant citrus smell wafts in, and as time passes, it is surrounded by a warm woody fragrance at the end, revealing a clear aroma.

Blackberry and bay leaves – baskets full of berries are the most familiar childhood flavors of the British. On a sunny day, the memory of picking berries with my family has a long and fragrant taste. Opening this fragrance, the aroma is intertwined in the verdant green of the vines, and inadvertently, the sweetness of the berries slowly comes.

Berry rhubarb – a sweet and sour rhubarb pie, is one of the most beloved seasonal delicacies in the UK. Zu Marlon's pioneering warm steam extraction method restores the traditional pure aroma of afternoon refreshments: this aromatic, lively top note, rhubarb and lemon combination of the aroma, extremely easy to identify, it can even stimulate your imagination, reminding you of Morris's classic pattern. At the end of the note, the aroma becomes more and more stable, with a slight hint of the bitterness of the plant rhizome, just like the original taste of flowers and fruits in the summer garden.

Carmine rose – the traditional "Summer Fête", rose jelly is a must-have dessert. At first taste, it is cool and sweet, but it is sweet and not greasy, and its aroma is like the flowers and fruits surrounded by a faint floral fragrance, and the delicate beauty reveals a sense of crystal.

Elderberry Dew - Elderberry Dew brewed in the season, sweet and sour. It is like a cloudless morning, a picker who embraces flowers and fruits, and its newly picked elderberry buds, still carrying dew, are accompanied by sweet and sour hawthorn and gooseberry, overflowing with the soft aroma of British summer.

Beautiful that can be renewed
Beautiful that can be renewed
Beautiful that can be renewed
Beautiful that can be renewed
Beautiful that can be renewed

The Jur Marlon English Jam series comes with five aromas

The five delicacies, the five aromas, are the traditional "Summer Fête".

Zu Marlon uses a hand-made jam process to innovate the method of making incense, extracting all-natural fruit essences that represent the British tradition, and sealing it in a retro-designed "jam bottle". This white-glazed round scented bottle is based on classic Victorian utensils and is complemented by simple handwritten English, making you instantly into that summer party.

The long-standing "Summer Fête", which extends to the five aromas that can be preserved, means a lasting legacy of British culture. The five aromas are rich and simple, simple enough to be only sun, nature, flowers and fruits and friends. And all these memories have been packed into the classic "jam bottle", turning into a beautiful that can be renewed, and are sending you an invitation to the sunny day.

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