On March 8th, Dongfeng Fengguang MINIEV was officially launched, and the new car positioned the mini car market, launching a total of three models, the luxury type was priced at 41,600 yuan, the comfort type was priced at 35,600 yuan, and the practical type was priced at 28,600 yuan.
Judging from the name, the new car will be the direct competitor of the same name Wuling Hongguang MINIEV. Wuling Hongguang MINIEV as a net red seed player, whether it is from the appearance, control or cost performance are recognized by consumers, now Dongfeng Fengguang MINIEV can have a unique advantage, seize a part of the market? Let's take a look!
In terms of appearance, the overall shape of the scenery MINIEV is very similar to the Hongguang MINIEV, and the boxy body design is decorated with black lines. The front face is also designed with a closed front face, which looks very small and cute. It is worth mentioning that the new car adopts a new LOGO design. From the side, the whole is still diamond-shaped, the lines are smooth, and it is more fashionable. The new car as a whole is also designed with a two-door, four-seat layout.
In terms of body size, the length, width and height are 2995/1495/1640mm, and the wheelbase is 1960mm. Compared with the performance of the Wuling Hongguang MINIEV with a wheelbase of 1940mm, the performance of the Meierv in terms of body size is "optimal".
In terms of interior, the new car adopts a dual-color layout and is also equipped with a dual-frame steering wheel. The cup holder design also enhances the ease of use of the car. In terms of configuration, the wind MINIEV will be equipped with a 9-inch central control LCD screen, which applies functions such as reversing image, Bluetooth phone, and cruise control.
In terms of power, the Wind MINIEV is equipped with a drive motor with a maximum power of 25kw and a peak torque of 100 Nm. For reference, Wuling Hongguang MINIEV and Chery New QQ Ice Cream Motor have a maximum power of 20kw. The cruising range can reach 120km and 180km respectively.
Write at the end:
In the micro-electric vehicle market, after SAIC-GM-Wuling launched the Hongguang MINIIEV to become a blockbuster model, the price is cheaper, the appearance is small, the daily transportation of the city is also in line with the needs of most consumers, and in the first-tier cities to enjoy the unlimited number policy, making the sales of micro-electric vehicles rank among the best.
But success is not a result, Dongfeng Fengguang MINIEV in order to seize the market, must be more suitable in terms of power, configuration, space, and even in terms of cost performance. On the whole, compared with Wuling's launch of Hongguang MINIEV and Chery QQ ice cream, the new car is not inferior, but the scenery MINIEV is not as high as the brand influence of the two models. How new cars are sold, let's look forward to it!