Presumably everyone knows Apple's new product launch, for the product, dark horse does not want to say too much.
To sum up, it is the iPhone 13 series that has changed colors.
It's green, like the recent stock market.
The iPhone SE3 with a chip changed.
In addition to the A15, the iPhone SE3 is basically the same as the previous generation, and there is really not much to say.
There is also the core-changing iPad Air 5.
From the A14 to the same M1 chip as the iPad Pro, the performance is very strong, but under the iPad OS, it is only very strong, and there is not much use.
As for the price, the iPhone SE3 64GB version is priced at 3499 yuan, the 128GB version is priced at 3899 yuan, and the 256GB version is priced at 4699 yuan.
The iPad Air 5 64GB WiFi version costs 4399 yuan; the 5G version costs 5499 yuan; the iPad Air 256GB WiFi version costs 5499 yuan; and the 5G version costs 6599 yuan.
As always, I want to spit that 2022 is over, and there are new machines with 64GB of storage released.
Dark Horse wants to talk about Apple's M1 Ultra.
This is a product that is more Pro than the Pro, and it is Apple's strongest self-developed chip to date.
It is connected by two M1 Max processors to form a 20-core CPU (16 high-performance cores, 4 high-performance cores), a 64-core GPU, and a 32-core neural network engine.
With 800GB/s memory bandwidth and 128GB of unified memory, it can reach 2.5TB/s of low-latency processing bandwidth, with 114 billion transistors, which is 7 times more than M1.
As is customary, Intel wants to "lie down the gun" again.
Apple bluntly said that the M1 Ultra compared to the latest processor of the PC platform, i9-12900K, the energy efficiency ratio is 90% higher, and only 1/3 of the energy consumption can achieve the same performance.
Based on the M1 Ultra chip, Apple launched a new console, the Mac Studio (there is also an M1 Max version).
Apple describes the product this way, the Mac Studio with the M1 Ultra:
Up to 3.8 times faster CPU than the fastest 27-inch iMac with a 10-core processor.
Compared to mac Pro with a 16-core Xeon processor, the CPU can be up to 90% faster.
Compared to the 28-core Mac Pro, the CPU can be up to 60% faster.
Up to 4.5x faster graphics performance compared to the 27-inch iMac and up to 80% compared to the fastest graphics card on your Mac today.
Video transcoding speeds can be up to 12x faster than the 27-inch iMac and up to 5.6x faster than the Mac Pro with 28-core processors.
In terms of price, the M1 Ultra version is available in 48-core GPU and 64-core GPU models, with 64GB and 128GB of memory, and SSDs of 1TB, 2TB, 4TB, and 8TB, priced at 29999 yuan to 59999 yuan.
This price backstabbs Mac Pro hosting users directly.
Why did Apple launch the M1 Ultra?
Is the performance of the previous M1 Max not satisfying the user? Its Mac Studio host is even more powerful than its own higher-priced Mac Pro host with Intel processors.
For a company with a precise knife method like Apple, this is actually not in line with Apple's consistent style.
And this stronger performance, obviously for the vast majority of people, is impossible to use.
If so, isn't this just a superfluous move for Apple?
Why would Apple rather backstabble its own Mac Pro than launch a Mac Studio? On the iPad, obviously can not use such a strong performance, why does Apple still have to delegate its own research and development of M1 chip?
Turn the clock back 2 years.
At the WWDC Developer Conference in June 2020, Apple announced that it would use 2 years to shift all the chips used in its Mac product line from the X86 architecture chips provided by Intel to the self-developed ARM architecture chips.
At that time, None of Apple's computers were based on ARM architecture chips, and the M1 chip had not yet been released. Even if Apple wants to replace the Intel-led X86 architecture, is this a dream?
Everything took a turn for the better in November 2020.
The M1 chip turned out to be stronger, and the stronger performance and the power consumption control that Intel could not match made the M1 chip famous.
Apple replaced its MacBook Air, MacBook Pro and Mac mini product lines with M1 chips at a rapid pace.
At this time, everyone understood that apple this guy, not only dare to say but also dare to do, do a good job.
In 2021, the M1 chip was also decentralized to the iPad product line, and now it is further down to the iPad Air 5.
So far, Apple's mainstream product line has basically been replaced by its own self-developed ARM architecture chip, and the goal that Apple said 2 years ago has been basically achieved.
So, is Intel not good? Why is Apple so obsessed with replacing the Intel-led X86 architecture?
Let's take a look at the MacBook series that replaced the ARM architecture and what has changed.
In addition to the increase in performance and power consumption, there is one of the most obvious changes, on the MacBook, you can use software from iOS.
All because phones and computers use the same ARM architecture.
In other words, when Apple's own product lines are replaced by Apple's self-developed ARM architecture chips, for Apple, it is not only the interconnection of ecological software, but also the unique hardware barriers.
This barrier, except for Apple, may not have any manufacturers to break. This is probably why Apple will launch Mac Studio even if it wants to backstabble its own Mac Pro.
Such a strong performance, a unified ARM ecology, even if it is not used now, it can also leave enough imagination space for Apple in the future.
Although this Apple conference, for most people, there is actually not much novelty in the product, and even no lack of slots, iPhone SE3 old design, iPad Air 5 no high brush, the price is close to the iPad Pro, etc., but even so, for Apple's vision and technical strength, sometimes really have to admire.
The M1 Ultra is too strong.